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'No place like Halkidiki': Travellers' vote of confidence as tourist profile shifts

There is "nowhere like Halkidiki" say locals and more than a million foreign tourists each year, yet geopolitical shifts in the past five years have changed who visits the area – an on-the-ground report by Euronews.

READ MORE : http://www.euronews.com/2026/08/24/no-place-like-halkidiki-travellers-vote-of-confidence-as-tourist-profile-shifts

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00:01There is nowhere quite like Halkidiki, locals like to say.
00:05For Greeks the region has long been a favorite holiday destination, not only summer but throughout the year, particularly for
00:11weekend getaways.
00:12The latest figures however suggest that many Europeans share their enthusiasm.
00:16More than 1 million international tourists are estimated to have visited Halkidiki in 2025 and these years numbers are expected
00:21to be similar if not higher.
00:23Even images of the major wildfire in the region had no discernible impact on tourist rivals with traffic showing not
00:29the slightest decline in the days that followed.
00:31The profile of visitors to the region has also changed dramatically in recent years.
00:35Geopolitical developments have led to a sharp decline in the number of Russian tourists, many of whom traditionally combined a
00:41holiday in Halkidiki with a visit to Mount Athos.
00:43The eruptions however has already been offset not only by growing numbers of visitors from neighboring Balkan countries, but also,
00:49and increasingly, by tourists from Western Europe.
00:52I'm here at Sunny Beach, it's beautiful, the sea is splendid, the people are wonderful, it's very good, there are
01:02a lot of businesses, a lot of experiences to do.
01:05It's a wonderful place, I don't know what to say, I'll return the next year.
01:09We love Halkidiki, me and my family going around the island, seeing all the scenery, it's a very beautiful place
01:15and that's why we come back every year for around two weeks.
01:18We like hiking around the forests, you know, very beautiful natural scenery and then seeing the sea, the water is
01:25very warm and enjoyable and clear.
01:28And yeah, it's just a great place to be.
01:30I absolutely love it, I've been here before, nine years ago and I think it's just one of the best
01:35places in Greece.
01:36I love it very much and it's changed a lot, in nine years it's grown, it's very beautiful, it's a
01:42great place for the summer.
01:44It's a very nice trip here, it's one of the best trips we had. The beach is wonderful, I would
01:50compare it to the Maldives, I've never been on the Maldives, but I'll show you the same.
01:54We came here because we usually go to Italy, to the beach, but it's too crowded and here it was
02:01just perfect, also the weather was amazing.
02:04We found great weather, great food and the beaches is just amazing, we really like it and enjoy it a
02:10lot.
02:10Why do you find the beach?
02:22What about the
02:32EuroNews?
02:33Thank you so much for joining us.
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