00:00Most leadership advice in agriculture sounds great in a conference room but falls apart in the field.
00:05I'm Benedict Palin and I've spent years figuring out what actually works when you're leading people
00:10who deal with weather, equipment failures, and razor-thin margins. The difference is this.
00:16Practical leadership isn't about motivational speeches. It's about showing up when the harvest
00:21is behind schedule, making the call when nobody else will, and knowing your team can't wait for
00:26perfect conditions. That's the kind of leadership that keeps operations running when theory hits reality.
