00:02FIFA FORO ENTERPRISE, o FFE, es un propósito, un propósito, parte de un proceso democratic,
00:14un proceso de consultación. Y, por lo tanto, es un oportunidad, pero no un obligatorio.
00:22Y, por lo tanto, es el proceso de consultación. Si, y solo si, es aprobado por la mayoría de los
00:33211
00:34asociaciones y el FIFA Council, sería un FIFA-Ond y Controlled Subsidiary consolidando
00:43FIFA's comercial y event operaciones.
00:48It would simply commercialize and organize all FIFA-owned competitions, along with sponsorship,
00:57broadcast, licensing and new venture for the benefit of FIFA's 211 member associations,
01:04however unlocking previously uncaptured commercial value.
01:13Too little of football's growing commercial value reaches the parts of the game that need
01:21it most. Capturing that value requires additional expertise, additional insight, distinct from
01:30governing and developing the sport. FIFA has been transformed over the past decade
01:37through sweeping governance reforms and a major expansion of development and competitions.
01:47Strengthening the commercial side of the game is the natural next step in this evolution.
01:54So, we believe that the FFE proposal would unlock the sport's potential in every corner of the world,
02:07across men's, women's and youth's football.
02:12In the next forward cycle alone, distributions would rise from $8 million per MA to $20 million.
02:21Additionally, each MA would also have the option to access a further $20 million through the FIFA Fast Forward program,
02:30taking the potential funding to $40 million per MA for this next cycle.
02:39It is a golden opportunity to turbo-charge the development of the game globally.
02:49But again, it is just an offer, not an obligation.
02:56And we are having the fiduciary duty to do so, and we are here to discuss it with everyone.
03:05Well, the fans, they remain the cornerstone of the beautiful game and the sport they watch
03:13and love will not change. FIFA obviously continues to govern football without any external interference
03:24and the flagship tournaments it organizes, like the FIFA World Cup or the FIFA Women's World Cup,
03:34will always remain.
03:39More revenue returned to the member associations means more investment in better pitches,
03:47stronger national teams and more pathways for young girls and young boys everywhere in the world.
03:58We care about everyone.
04:02So the benefits of sustained investments are already visible. A decade of raising support
04:10through FIFA Forward helped nations like Capo Verde, Curaçao, Jordan and Uzbekistan reach the FIFA World Cup for the very
04:19first time.
04:21We want to help creating the next Capo Verdes.
04:29Fans from the corners of these four countries of the world and many, many other fans from everywhere in
04:37the world would gain immeasurably from this game-changing potential because it will transform football in their countries.
04:51But again, it is simply a choice for our members.
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