00:00Apple is changing the way customers get their hands on new devices with a new leasing program
00:05backed by Klarna, offering iPhones starting at $17.99 a month. The new Apple upgrade program
00:11expands beyond iPhones to include iPads, Macs, and Apple Watches, replacing Apple's previous
00:17financing options with a lease-style model instead. At the end of the term, customers can
00:22return the device, buy it outright, or upgrade to a newer model, with trade-ins helping lower
00:28monthly costs. The move gives Apple another way to keep customers upgrading regularly while
00:33reducing the upfront costs of its premium devices.
