Skip to playerSkip to main content
  • 1 day ago
How Kazakhstan's summer festivals are making it Central Asia's creative hub

From ancient nomadic traditions to contemporary music festivals, Kazakhstan is transforming destinations across the country into stages for massive cultural events.

In partnership with MDQ

READ MORE : http://www.euronews.com/2026/07/28/how-kazakhstans-summer-festivals-are-making-it-central-asias-creative-hub

Spark your senses, wake your wonder. Euronews Culture seeks to show creativity in action and inspire our audience to explore the world through the five senses. Start your journey through the best of Europe's arts, gastronomy, traditions and high-end craftsmanship.
Transcript
00:00Music. Flavors. Traditions and adventure. That's the magic of festivals.
00:11Today festivals are shaped in the way people will discover countries.
00:15But what makes them travel thousands of kilometers for a festival?
00:22Emotions. Join me as we explore how Kazakhstan is becoming one of Central Asia's most creative culture hubs.
00:30It all begins with spring. The oldest nomadic festival is Nauras.
00:35The celebration spans 10 days and is still cherished by all Turkic nations.
00:39This is the foundation of the country's festive spirit.
00:42In Kazakhstan, any occasion is a reason to celebrate.
00:45From welcoming the first spring tulips and blooming apple trees to massive outdoor music festivals,
00:51major e-sport tournaments and even the seasonal milking of mirrors,
00:55Kazakhstan's most unique festivals take place far from the cities.
01:00We traveled to the Jitosu region to experience an international paragliding festival
01:05that attracts pilots from around the world.
01:07At most festivals the stage is the main attraction,
01:10but this one offers something different.
01:12The real show starts when you take off.
01:21It was always my dream to have such event in my local site because our nature is very pristine.
01:28It's very wild, especially in Jitosu region.
01:30And this is what pilots are telling me.
01:33This is the key elements that they don't have in Europe.
01:36They are very interested in this, to see which is untouched by the human civilization yet.
01:42And to fly above such mountains with such good view, it's amazing.
01:47While the skies remain filled with pilots, we are heading towards the city center,
01:52where the celebration continues with a massive live concert.
01:55We are doing this quite often.
01:57There are very famous festivals like this in France, in Kupikar,
02:00which is a world-caliber event in any sense.
02:02We have this in Monroe in the United States.
02:04We have it in many, many places.
02:05It became a base where people are just gathering.
02:08This is the topic, but there are many other activities around.
02:15Many other Kazakhstan's regions also offer their all-in vibrant traditions.
02:20Far to the east, in the pristine mountains of Katon Karagai,
02:23the Altai Fest unfolds as a spectacular celebration.
02:39This unique gathering brings together Turkic cultures from near and far under the open sky,
02:45reviving ancient nomadic traditions through folk music, traditional sports and crafts.
02:50What brings thousands of people to the canyons of western Kazakhstan every August?
02:54The Akmaya Festival, a celebration of Mangistau's signature drink, fermented camel's milk Shubat.
03:13But you don't have to travel deep into the wild to find a festival.
03:17Back in the city of Almaty, there is something happening almost every weekend.
03:20But the most awaited event for the past five years is definitely OU Fest.
03:29Well, Aysoltan, what makes this festival different from other music events in Central Asia?
03:34It all started because I used to be a music video director and a lot of Catholic artists were coming
03:39for me.
03:40And like, unfortunately, I couldn't make it to everyone.
03:44So I just thought maybe I should build a space where they can come and perform.
03:56Beyond the entertainment, OU Fest has become a platform for Kazakhstan's creative industries,
04:01bringing together artists, entrepreneurs and visitors from across the country.
04:06For many, this festival has become a launchpad for big opportunities.
04:10Guests who once come just to watch are now using this platform to showcase their crafts.
04:15This is our third time.
04:17And before Kazakh culture or Kazakh music was in a way underground,
04:23most music festivals, their headliners were guests from abroad.
04:30This year, one of Kyrgyz artists will perform, let's say,
04:35we are nomads and we are always in our way.
04:38And this new nomadic way of celebrating music culture is very inspiring.
04:44Kazakhstan's festival culture is about connection.
04:47It's a bridge between ancient roots and a creative future.
04:51And for everyone looking to discover this country,
04:53the festival is the perfect place to start.
Comments

Recommended