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  • 12 hours ago
FIFA expects more than $9 billion in revenue from the expanded 2026 World Cup after Spain beat Argentina in extra time. The event set new records for ticket prices, attendance and broadcast inventory.
Transcript
00:00It's Benzinga, bringing Wall Street to Main Street.
00:02Spain defeated Argentina 1 Nioh in extra time on Sunday to win its second World Cup title
00:07as FIFA closed the most lucrative sporting event in history, according to CNBC.
00:13The expanded 48-team tournament featured 104 matches over six weeks,
00:19giving FIFA more broadcast content, ticket sales, and advertising opportunities.
00:23FIFA expects to generate more than $9 billion in 2026 revenue.
00:27Ticket prices ranged from $60 to more than $10,000, while the median admission price topped $900.
00:35Stadiums reached a 99% utilization rate during the group stage.
00:39FIFA president Gianni Infantino has floated expanding the 2030 tournament to 64 teams.
00:45FIFA has set aside a $6 billion budget for the event
00:48and plans to distribute $2.7 billion to its two 11 member states from 2027 through 2030.
00:54For all things money, visit Benzinga.com.
00:57FIFA Carpenter
00:57You
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