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Trump Media & Technology Group is preparing to launch a new paid service designed to give financial institutions faster access to influential posts published on Truth Social. Scheduled to begin on 1 August, the feature, called Truth API, will deliver updates from the platform's highest-profile accounts within milliseconds, allowing traders and investment firms to react more quickly to market-moving developments. The company believes the service will create a new source of revenue as it looks to improve its financial performance. Donald Trump's posts on trade, tariffs and other policy matters have frequently triggered sharp movements in financial markets, making rapid access valuable for institutional investors. Critics, however, have raised questions about the close connection between Trump's role as US president and his family's majority ownership of the company, suggesting the service could create ethical concerns. Trump Media has also said it plans to restrict unauthorized data collection, encouraging firms to subscribe to the official feed instead.

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