iPhone 18 Pro Max got thicker because Apple’s product planning team picked battery life and cooling over the thin-phone fantasy. PhoneArena says the iPhone 18 Pro is expected to be thicker than the 17 Pro, which usually means one thing: more battery, not more marketing fluff. That’s the real job here — not “make it prettier,” but decide which compromise ships and which one gets buried. Apple just told every product team that thin is no longer the sacred cow. Thinner phone fantasy, or thicker phone reality? Pick a side in the comments.
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