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  • 7 weeks ago
Apple has announced the iPhone 17 Pro and Pro Max, the top models in its new iPhone 17 lineup. The Pro returns to an aluminum build, adds the biggest battery of any iPhone yet, and boasts what Apple is calling a “full-width camera plateau” on the back.

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00:00At Apple's hardware event this year, the Pro is here with a new redesign. It looks a little
00:11different than it did in the previous years. It's got a big camera bar on the back. Apple
00:16wants to call it a camera plateau. I won't be calling it that. It's a camera bar. The whole
00:21phone is made out of aluminum. Apple shifted back to aluminum from the titanium of previous models
00:27for heat dissipation reasons, question mark. There's ceramic shield on the front and on the
00:34back panel. It gives it this kind of two-tone thing going on, but Apple says it's way more durable
00:40and resistant to cracking. We've got a new color this year. It's this vibrant orange. Good job,
00:47Apple. You found the saturation slider. Love it or hate it. I'm here for a bright color,
00:52and it looks pretty good in person.
00:57Screen sizes are the same this year. There's a 6.3-inch and a 6.9-inch on the Pro Max. The eSIM
01:05only models, which are sold in the U.S., get a little bit more battery life because Apple crammed
01:11as much battery as it could into these phones. Apple's actually claiming these are the biggest
01:16batteries on any iPhone ever, and they'll deliver up to 39 hours of video playback. The Pro models this
01:22year get a telephoto camera upgrade. It's 48 megapixels now, just like the other sensors on the back of the
01:29phone. It's a 4x optical zoom that will do an 8x mode with that kind of crop-in optical-ish zoom.
01:39Apple says that adds uptake. Eight different camera lenses in your pocket, and there's three camera lenses
01:44here, but yeah, you have some options. The Pro also gets a selfie camera upgrade. It's the 18 megapixel
01:52center stage camera that's on all the 17 models this year. It does that cool thing where it will track you
01:58and keep you in the frame, and it's a square sensor this time around, so it will crop to a horizontal view,
02:05if that works better for you, which is neat. There's also a mode called Dual Capture, and that records
02:11selfie video at the same time as video of whatever you're looking at, so you can cheer for your kid
02:17while they're playing softball or something like that. It's very cute. It'll be a fun feature, I think.
02:23The iPhone 17 Pro and Pro Max will be available for pre-order this Friday, September 12th. They go on
02:29sale September 19th. The iPhone 17 Pro starts at $1099. That's for a 256 gigabyte model. Same as last
02:38year, but there's no $999 option for 128 gigabytes. The Pro Max starts at $1199, and it goes all the way
02:46up to two terabytes this year, and that will set you back $2,000. So start saving up. For more on
02:54everything Apple announced today, check out TheVerge.com and let us know what you think in the
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