00:00www.mesmerism.info
00:11www.mesmerism.info
00:12It was invented in 1987
00:13by a guy named Steve Wilhite
00:15and he invented the format
00:17to get images to render on the internet.
00:18In 1989, they were made to move
00:21and about the early 90s, mid 90s
00:24they started looping and then that's
00:25the format that we're stuck with today
00:27and that everyone's been using.
00:41Everyone's got a little screen and super computer
00:43in their pocket. You're seeing people use visual
00:45things to communicate rather than words
00:47and GIFs are really the ultimate form
00:49of self-expression and communication
00:51for this mobile and sort of connected era.
01:02We're all coming from the same
01:03In this brief, but in the end,
01:04we're all coming from the same thing
01:05as we need.
01:08in the cell phone.
01:09The word says in other うl waters in.
01:09Open the sample times for me.
01:10And I'm not...?
01:12We're all going down!
01:14Anything else?
01:15It's a good idea.
01:16Grazie.
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