00:00Todd loves bees. He grew up loving bees. As a child, he kept beehives and sold the honey he
00:05collected at local farmer's markets. That's where he learned the importance of connecting
00:09with your customers. He understood the value of selling a quality product and providing
00:13outstanding customer service. It became second nature to him and something he always carried
00:18with him. After graduating high school, Todd decided to pursue a career in sales and marketing,
00:23which allowed him to travel the country and learn how different businesses operated.
00:26He worked for some great companies like Pepsi and Anheuser-Busch, but eventually he wanted to
00:31settle down and start a family. So in 1987, he moved back to his hometown of Oklahoma City
00:36and began looking for business opportunities. That's when he met a local franchisee of Taco
00:41Bell. At first, Todd just wanted to buy a Taco Bell franchise so he could be his own boss.
00:46But after learning about the cost involved and seeing the low profit margins, he decided against it.
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