00:00the four levels of data analytics that transforms raw data into a real decision engine level one
00:06is descriptive analytics it simply answers what happened for example sales in the last month
00:14level two is diagnostic analytics it answers why did it happen you're now identifying root causes
00:22for example sales dropped because delivery delays increased level three is predictive analytics
00:30it answers what is likely to happen models anticipate demand churn and risk in advance
00:36for example sales will drop next week if delays continue and the level four is prescriptive
00:43analytics it answers what should we do your data starts recommending solutions for example switch
00:51suppliers to prevent delays read the entire blog to learn more about how to turn your data into a
00:58real-time decision engine
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