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  • hace 4 semanas
La diseñadora venezolana Rossy Sánchez, creadora de la marca, Anabella by Rossy Sánchez, nos cuenta que le apuesta a la comodidad y elegancia a la hora de lucir unos buenos zapatos para salir a la calle o estar en casa.

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00:06The story of my brand is very organic. In any moment when I started the boutique here in Miami,
00:14as a way of reinventing, to make some activity for me to generate a job, and also to generate
00:21ingresos, obviously, adapting to this new culture. We had the opportunity to start a
00:27business, a small boutique in International Mall, in Doral, and there I had a lot of contact with
00:34clients. I had people who helped me to take the business, but I also loved being in contact
00:39direct with my clients. It is something that I enjoy most in this process, is being in contact
00:45with the women who appreciate our products. So, there I heard comments when there were
00:51pieces. Iniciamos with accessories, and then we were including things additional,
00:58like clothes, shoes, but always looking for pieces that were different, that were
01:05character and that were different from what you usually see in these chains here in Miami.
01:12So, I dedicated to looking for these types of shoes, and I included them in what we offer
01:18our clients, and we saw that in the minute that the shoes were more color, different,
01:24to the women liked that, and they said that, for example, when I put them, everyone
01:31sees me, and they always see me piropean the shoes. They always call the attention and
01:36they loved it. So, they were clients asinues to my business in International Mall, and in a
01:42moment in which I participated a lot in the creative process and selection of materials, with the
01:48products that they sold me, and they also sell me. They also sell me a factory in Ecuador and
01:52a factory in Venezuela. So, I took the material, I chose the materials, I said, I want this
01:59design, I want this, I want this, I want this, I want this, I want this, I want this, I
02:03modified it to my way, and that also, I really liked it. So, after that I saw that reaction of
02:10what I was doing,
02:11I think that I was doing with the women, I thought, well, I'll take this to a concept
02:17more, more my own, more, more, more, more.
02:24The name of my brand is my dear daughter of 10 years old, Annabella Sánchez. She is a
02:32little girl who was a achiever. In fact, I was a creative person, first time I went on it.
02:40I was like, I went to the
02:40early age, but then I thought it was very personal, like I was doing it all from the
02:44side, and then I worked on it, I realized I wanted you to do with other people, you know,
02:50all those ideas that one always makes when you are working on a project, and always, it is
02:56important to know that people who give you your opinion, your point of view, and we say
03:04but if you have all the elements, you have the word B, it begins with the letter A, which is
03:09very convenient for the brand as well,
03:12so I said yes, it's the name of my daughter and it looks hermoso, and we have the name of
03:21Annabella and the colors of the brand
03:24that are also quite feminine, which are those with which I identify a lot, and I think that the brand
03:31the name is Annabella Lovers, with the red and black color.
03:41One thing is to have clear the purpose that you have, what you expect with a woman, in my case,
03:51as a woman designer and as a brand, for me, the comodity is very important.
03:57So, you always have to find that element of value that you want to offer through a product or a
04:08service.
04:09You always have to offer value, something that you want to offer, that brand is for this reason,
04:17because there are many who make this product, but when I choose this, it's for this, because I have the
04:23guarantee,
04:24and the guarantee is very important, that really, what you're saying is that, when the person receives that product,
04:35or that person receives that product, or that person receives that product, or that person receives that product,
04:37that it is always for the best, for choosing the best elements, and that is always going to be noticed
04:44in the product,
04:45and that will make it that they are going to be building a way of respect, you know,
04:51because when you say that it is a product 100% piel, it is because if I say that the
04:57sole is of piel,
04:58and the shoe is of piel, it is because it is like this, you can cut it, you can investigate
05:02it,
05:02and you will realize that it is like this, and it is also that it is not when you use
05:07it,
05:07so it is very important that they are growing organically, that things don't come from one day to another,
05:15that we have to understand that process and also that we have to realize what people like,
05:21what people like, what people ask, what people ask, what people ask, what people ask,
05:25and all you know, how is the way.
05:34The calzado I look like a accessory, and the vestirme I look like a game,
05:40so I always have to wear something that is fun, I always like that, and I always like that,
05:47and I always invite women to enjoy the process, that we do not do it automatically,
05:52and I always like the decoration, I like the theme of the house, so I like the line of the
05:58velas,
05:58and I also like the accent, if I wear a jeans with a black shirt, that is spectacular,
06:05I like the platform that you have, like the polka dot, for example, that has the red flowers,
06:09and you have that there, that you know, that you will not be able to perceive it,
06:14that I like the platform with the jeans, I like the polka dot, for example,
06:21with the moustique, that is the model plaid, that is beautiful, also with the tennis,
06:27that is very nice, the tennis oxford, that has certain details in oxford, when you wear it with a casual
06:33dress,
06:34for example, with a casual dress, for example, with a camisero,
06:38with a denim, it can be, or with a small and light, or you can wear it with a jeans,
06:44it can be beautiful, you can look very well, for example, for a weekend, for a weekend,
06:48a dinner, with a lunch with the kids, a meal, and of course, the stilets,
06:53that can be needed when you wear a short pantalons, with a long pantalons,
06:59or with a long pantalons, or with a short pantalons, or a short pantalons,
07:02like New York City or Chicago, which are with the lower pantalons,
07:05it is very elegant and feminine, so we have many options,
07:10the idea is to enjoy, the idea is to enjoy, and to do things differently,
07:16and feminine, for example, I love to do things with the hair,
07:21you know, I enjoy all of that, because I say that, at the end, it is the way
07:25that a large woman can be able to play, and can be able to play, and can be able to
07:29play,
07:29and can be able to play, so, those moments also, very, very, very, very, very,
07:33to be apart from the world, and forgets the news, and you are, you are
07:39selecting all those school glasses that you have in your closet,
07:43that I am going to do today or that I am going to do today.
07:46You know, I want to do it right now.
07:57uno mismo porque tú no sabes en qué momento te toca pasar muchas muchas horas o muchos días solo
08:04contigo y es muy importante conocerte porque han ocurrido cosas durante este tiempo de pandemia
08:12donde de pronto la gente no estaba compartiendo mucho en su hogar y se dio cuenta de cosas que
08:20estaban pasando quizás con sus hijos o con su esposo o personas que terminaron divorciándose
08:25porque la pandemia entonces tú cuando ves ese tipo de situaciones dices pero entonces fue cuando allí te
08:33diste cuenta de lo que estaban haciendo la gente que te rodea todos los días o quizás no le estabas
08:39prestando la atención entonces debemos cuidar esa parte muchísimo como un verdadero tesoro lo que
08:47somos nosotros internamente estar bien con uno mismo y también por supuesto conocer y entender
08:56las necesidades y las cosas que están sucediendo con las personas que nos rodean con quienes compartimos
09:03día a día pero que a veces la rutina no nos permite eso por el corre corre etcétera entonces en
09:08el tiempo
09:09de la pandemia cuando vienes a ver bueno nos tocó estar encerrados muchos tiempos sabes aquí fuimos
09:15cuatro más mis dos mascotas tengo una perrita que se llama spring y una gatita que se llama paris y
09:22de
09:22verdad que que o sea si no hubiese sido porque tenemos establecidas nuestras normas el respeto y la
09:30convivencia hay momento para todo hubiese sido súper difícil y pierda de verdad que es muy grato donde
09:38tengo un afecto muy especial a tu país a colombia en mi esposo tiene raíces colombianas porque su padre
09:46era de bogotá y bueno he tenido la oportunidad de viajar varias veces a colombia me encanta cartagena me
09:53encanta la zona de la catedral de sal es hermoso y tienen una cultura bellísima saben apreciar las
10:02cosas que son artesanas eso me encanta de los colombianos que tienen un gran respeto y admiran la
10:08calidad tienen un buen ojo pienso que tienen un buen ojo y buen gusto las mujeres colombianas así que
10:15les mando todo mi cariño un beso grande gracias por por ver esta entrevista y bueno nos pueden ver
10:22también a través de nuestras redes a través de nuestras páginas etcétera un beso grande
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