00:00If you tell a joke and nobody laughs, never start explaining the punchline or laughing
00:04at it yourself. That is the worst thing you can do, because the second you start chasing
00:08a reaction, you're telling everyone in the room that you're starving for their approval.
00:12Now, if someone dares to say, are we supposed to laugh? Your first instinct is to get defensive,
00:17but that is a fatal mistake. Instead, stay perfectly calm. Let the silence sit for a
00:22second, then say, only if you're quick enough to get it. But damn, tough crowd today. Now
00:28by labeling them as too slow, you've just turned your failed joke into a judgment of
00:33their energy. And just like that, you control the whole room.
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