Critical Mistakes Most Local Business Websites are Making

One Base Media

Most local business websites are making one simple mistake… and it’s quietly costing them enquiries every day.  They focus too much on how the site looks, and not enough on what actually makes someone pick up the phone or send a message.  When a visitor lands on your site, they’re deciding within seconds whether to trust you or move on.  If that first impression isn’t clear, convincing, and easy to act on… they’re gone.  Fixing this can make a bigger difference than most people expect.  Watch the video 👇  #tradetips #leadgeneration #localbusinessuk #websitetips #tradesmarketing

Transcript

00:00Most local business websites are making these critical mistakes, and it's killing the amount

00:04of leads they get.

00:05First, they talk about themselves way too much.

00:07To be honest, customers don't care about what your services are.

00:10They care about what they get from them.

00:12So tell them, if you offer payment plans, how fast can you get to them?

00:15If you offer a 24-hour service, what's your aftercare like?

00:18Focus on the customer outcome, not just your services.

00:21Second, weak call to actions.

00:23When customers can't find your number, can't click to call, or can't even find your contact

00:27page, that's how you lose leads.

00:29So make sure your contact details are clear, visible, and clickable.

00:32Fix these two things, and your website will convert way better.

00:35Don't forget to follow for more local marketing tips.

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