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WNBA legend Candace Parker shares her perspective on the evolution of women's sports, emphasizing the shift from mere support to meaningful investment. She discusses the NBA's crucial role and the exciting potential for growth.

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00:00Women's sports is now being looked at as a business and that's what's so important.
00:04I don't think it's about supporting, I think it's about investing in it.
00:08And I think that's what the NBA has done and that's why so many NBA owners want to be involved
00:12in owning WBA franchises is because of the potential growth and so I think it's just
00:17continuing to invest in it.
00:19I think progress is actually right now where our CBA is up and I think it's a huge fork
00:25in the road where we're able to then understand that women's sports is a business and treat
00:29it as such so I think that this year will set the tone.
00:34Success is linear, it has its ups and downs, it has its two steps forward, two steps back
00:39and I think it's just accepting that.
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