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00:02Lego reported fiscal 2025 revenue of $12.9 billion, up 12% year-over-year, according to CNBC.
00:10Operating profit rose 18% to 22 billion Danish kroner, or $3.4 billion.
00:16Lego CEO Niels Christensen said the company's growth came from a wide range of products and
00:21themes rather than any single category. Consumer sales increased 16%, compared with 7% growth for
00:28the overall toy market. The company Lego credited its growth to trendspotting and a streamlined
00:32supply chain. Lego offers a mix of licensed sets based on films, TV shows, and video games alongside
00:39in-house brands, such as flower arrangements, art pieces, and architectural structures.
00:44It launched more than 860 sets during the year, about half of them new products.
00:49The company said adult buyers account for a large share of global toy demand. Factories in Mexico,
00:54Hungary, and Vietnam supply major markets. And a Virginia facility is scheduled to open
00:59in 2027. For all things money, visit Benzinga.com.
