00:00and you want depending on what you're trying to analyze now on the overview page here you'll see
00:06several key sections right away you'll see sales over time this here for the selected period of
00:12course a breakdown of product types so you can understand their assortment and a snapshot of
00:19their best selling products down here you will also see price distribution over here how many
00:25products are discounted and a section for recent marketing assets we're going to come back to those
00:31later on each of these sections has tabs that let you dive deeper if you want more detail let's start
00:38with sales here these tabs here are going to be the main ones but sales well that's usually where
00:44most people spend their time you can clearly see sales performance over the selected time frame
00:49in this case it shows that gymshark has done about 14.4 million in total revenue for this period
00:57this is the last four weeks but again i told you you can always change this with this button here
01:03below that you can see these top selling products best selling product in this period was this like
01:10gymshark vital soft leggings black priced at 42 here you have all this info you can see the volume here
01:17you can see total revenue generated with this item and if you click on any one of these items like
01:23this
01:23you can even drill down to see the variance here you can actually see how each size is performing for
01:30example you can see that the size m or medium is the best one and if we just go back
01:37if we zoom back
01:38out you can scroll through and analyze other products the same way you also have assortment analysis
01:46where you can dig deeper into product depth and distribution and on top of that you can filter
01:53the entire page using different filters to narrow things down here you can even see it with the
01:59pictures here it's really neat you can sort these by many filters as i've told you and down here if
02:05you
02:05for example just want to go into tops click on it and you're just going to have tops here down
02:11there
02:12you can also see the color distribution which shows which colors are most common and how pricing defers
02:18across them and if you want to go deeper you can analyze discounted products look at ratings or use
02:23pivot tables for some more
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