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00:00It changed everything, it changed how you kept a team together, if you could keep a team together.
00:03Get someone else, James, get someone else.
00:05It certainly made the game faster.
00:07He's always won!
00:08People say, Hershey, you shouldn't be that fast.
00:10The game has changed. I'm not so sure that it's changed for the better.
00:17Hey, it's the receiver.
00:20Yeah, yeah!
00:20Nothing has changed.
00:23Ain't nothing changed.
00:24Ain't nothing changed!
00:25Ain't nothing changed!
00:27The game ain't changed.
00:28It's still football.
00:30Actually, fellas, the game has changed quite a bit since the NFL started back in 1920.
00:35Change ranked 22 Seattle.
00:37I think there's a lot of things that have changed the game.
00:40To keep things simple, we've defined a thing as, well, anything.
00:44I think players change the game.
00:47I think coaches change the game.
00:51What the hell's going on out here?
00:53I think style changes the game.
00:56I gotta tell you, Mike, I think the change in the uniform's helped you guys out too, though.
01:00See?
01:02And while our criteria covers a broad range of topics, we were up to the challenge.
01:07After further review, we cut our list down to just a top ten.
01:12I'm sorry we had to do it this early, but it's just a numbers game.
01:15We kick off our countdown with a kicker.
01:17The number ten thing that changed the game, Pete Gogolak.
01:24Pete Gogolak was an underappreciated pioneer.
01:29He did change the kicking game forever.
01:33Pete Gogolak revolutionized the NFL kickers because he's the first soccer-style kicker.
01:38Today, we accept that every team needs a soccer-style kicker who looks as if he belongs in a boy band rather than shoulder pads.
01:45What's that?
01:45What are y'all talking about?
01:46But in 1964, the idea was as radical as the Beatles' hair.
01:50You can go as far back as you want.
01:56Kickers were offensive linemen.
01:59They played another position.
02:00He created an avenue for just being a kicker.
02:04Our number ten thing that changed the game caused the kicking revolution.
02:07And was a result of a real-world revolution in Hungary, which forced the Gogolak family to emigrate to the U.S.
02:15Here, young Pete discovered American football.
02:19The reason I played, because all the cool kids played the game.
02:23And all the girls, they were dating.
02:24You know, they were dating football players.
02:26So I said, hey, listen, I can try this game.
02:28Then I watched some of the professional games, guys like Lou Groza.
02:31The first time I saw him kick, I said, what a funny way to kick a ball.
02:35Did I ever try the soccer style?
02:36No.
02:38I was afraid I'd break my leg or something.
02:41In 1964, Gogolak was signed by the Buffalo Bills.
02:46And his side-winding style was an epiphany to the rest of the football world.
02:51I couldn't believe a guy 135 pounds could kick the football that far.
02:55See, you can get a lot more velocity with your legs sideways than you can.
02:59Straight forward, and that equals distance.
03:01Nobody ever wanted to kick a ball straight out anymore.
03:04Once you saw Gogolak kick a ball soccer style, it was just cool.
03:11He opened the door for a lot of soccer style kickers from that era.
03:15Garo, your premium, never saw a professional football game until this year.
03:22These side-winders were a new breed of football players who were nothing like football players at all.
03:28When I picked up Garo, your premium, the first two-goly kick for me, they wanted to high-five and he said, I kick a touchdown, I kick a touchdown.
03:40You know, I kick a touchdown, they always seemed like their elevator didn't go to the top floor.
03:47From the start, kickers have been counted on for an annual showcase of loops and blunders.
03:52The kick is blocked, rolling loose on the field, and it's picked up by Garo.
03:57He's got it to fall, Pat.
03:59And Gramatica is dancing up in the air, and it looks like he hurt his knee.
04:03The kicker has changed the game.
04:08In the 1950 championship, Luke Rosa became Mr. Clutch, hitting a dramatic 16-yard field goal to win it.
04:18Fifty years took that title.
04:21He kicked a 45-yarder soccer style in a blizzard.
04:25Kick up on the way, and it's in there!
04:28The soccer style kicking changed the game to the point they had to move the goalposts back.
04:36I should have patented this kick so that everybody after me, every time somebody goes in kicking, they give me a quarter, at least a quarter.
04:42This is, yeah, this is kind of a girl-like style.
04:48Lombardi, coming up, a certain magic still lingers in the very name.
04:53Some filmmakers turn NFL action into art.
04:57I'd like to have a top ten list of things that changed the game and not mention Lawrence Taylor.
05:03In fact, it might be downright painful.
05:06It didn't take long for offenses to know that you better control 56 if you want to be successful.
05:09Hey, baby, let's go out here like a bunch of crazy dogs, not the fun!
05:12He changed the way the game was played on offense.
05:15They had to do something different.
05:18That's done.
05:19That doesn't better than this.
05:20Joe Gibbs had to design a blocking scheme for Lawrence Taylor.
05:25One of the things that went to a one-back, we took a tight end and just put him on the line of scrimmage right in front of Lawrence Taylor.
05:31Great football players, they change their strategy.
05:34In this case, Lawrence Taylor helped us come up with a one-back offense.
05:37While LT altered offenses, it was an offense that made our list of things that changed the game.
05:44I don't know what the true label of West Coast offense is, but I do know it's a very successful system that has won championships.
05:53Well known for a history of winning championships.
06:04The championships of football's most famous aren't quite as clear.
06:09The winch is into a cruising game.
06:11That was a...
06:13You can try it every time.
06:14If you think about it, the West Coast offense was born out of a guy, Bill Walsh, who did it in Cincinnati.
06:21So, it should be the Midwest Coast offense.
06:25Yeah, the Midwest offense.
06:26Oh my God.
06:28...in Cincinnati, our number nine thing didn't achieve game-changing notoriety until...
06:33Bill Walsh was hired as the head coach of the 49ers in 1979.
06:39Before he got there, football was smash-mouthing.
06:42Football was coming off the ball and it was beating people up.
06:45If you didn't do that, that wasn't really football.
06:49If you want to keep going and catch the ball on the run, that's what you'd like to do.
06:52Totally changed football because the West Coast offense took the theory that you need the run to set up the pass and said,
06:58well, do you need the run to set up the pass or can the short pass set up the pass?
07:03Next thing we've got, a little more of a passing situation, is a sprint right option.
07:07It seemed against the basic principles of football, but Bill Walsh was a forward-thinking enough guy
07:13that he understood the direction the league was taking and this was the way to go.
07:17We're going to call a sprint option.
07:19He's going to break up and break into the corner.
07:21Okay, you got it?
07:22A lot of people at the time, when we were giving them fits, call it a nickel-and-dime offense.
07:27In the end zone, throwing under pressure, throws his pass.
07:30Caught by Clark. Clark out of touchdowns.
07:32Pretty soon, those nickels and dimes became the coin of the realm.
07:36He's going to find it.
07:37Miles puts down 49ers.
07:40We're just at West Coast for Nafeteen trying to get him some identity.
07:45He's looking for some identity.
07:49As the West Coast offense became more accepted and celebrated, that identity began to change.
07:55Walsh's coaching disciples were in high demand and made their own contributions to the system.
08:01Okay, go Zebra.
08:03Zebra 20.
08:03Zebra right.
08:05Zebra choice.
08:06Like a lot of ideas that were basically good, the West Coast has just been absorbed by everybody else
08:11to the extent that it hardly even exists anymore.
08:13I don't know that anybody runs the pure West Coast offense anymore,
08:17but I don't know of anybody that doesn't run some element of it.
08:20Offense over time has changed a lot from what it was, and it's taken on a lot of different shapes.
08:26But the basic principles, timing routes, quick throws, and receivers that can get yards after the catch,
08:33that still remains in place.
08:35What Bill did has stood the test of time, and that, to me, is the lasting proof of how good that system is.
08:42The number eight thing that changed the game.
08:47Coming now, buddy.
08:48We are not harsh.
08:49NFL Films.
08:51Not high.
08:51How does NFL Films impact the way we see football?
08:56I'm telling this to NFL Films.
08:58Hmm.
08:59That's no big deal.
09:01It starts with a whistle and ends with a gun.
09:0460 minutes of close in action from kickoff to touchdown.
09:07The fans take NFL Films for granted.
09:12It's like we take our wives for granted.
09:14The wives take the husbands for granted.
09:16Hey, baby!
09:17We're going to be here all day, baby!
09:18When something's been so good for so long, it's human nature we take it for granted.
09:26This is what football used to look like on TV.
09:29But that was before Steve Sable and a group of hungry filmmakers took the field and turned
09:36it into something different.
09:38This dirty, gritty, mean sport was glamorized.
09:45And you see the dirt flying, and you see the sweat, and you see the expression on the faces.
09:52It made it an art form.
09:53A tight spiral taking up the center of the screen.
09:58I never know how the NFL Films photographers just get that football.
10:03Just slowly pull out, and it winds up nestling in the hands of some receiver for a touchdown.
10:10When you watch network broadcast today, the influence of NFL Films' cinematic techniques
10:15are easy to see.
10:18This was a fastball.
10:19Look at this baby come in here.
10:23And not just the video, but the sound.
10:25To listen to Vince Lombardi's voice.
10:28What the hell's going on out here?
10:30Could he have been anything else but a coach with a voice like that?
10:33It brought us right to the sidelines, right to the huddles.
10:39Just keep matriculating the ball down the field, boys.
10:41It's ours to win.
10:43It's our time now.
10:44NFL Films made you a part of what was going on in the field.
10:47Thank you, thank you.
10:49Throw in a symphony of classic, original music, and you have the formula for our number
10:57eight thing that changed the game.
11:00I'm a big hockey fan.
11:01I like hockey better than football, which I'm sure is going to get edited out of this interview.
11:05But NHL fans never have a complete record to look back at.
11:09NFL Films has given us something to watch to relive.
11:12I think the impact NFL Films has had in that regard has been invaluable for football fans.
11:19Forty men together can't lose.
11:22Okay.
11:23You know, back before they had VCRs and stuff, if you didn't have it at NFL Films, you never
11:29saw that play again.
11:30I think the networks just threw the stuff out.
11:33And it had to do with changing the game into a track meet of sorts.
11:37Hey, I'm Troy Palamalu.
11:38Get together and hold a draft.
11:41Fifth pick, sixth round, T.J. Hoshimazod.
11:46Yes, lock it up.
11:47I think that fantasy football has been very, very, very good for the game.
11:51Who?
11:52What?
11:52T.J. Hoshimazod.
11:55T.J. Hoshimazod.
11:58You mean T.J. Hoshimazod from the Bengals.
12:00Put him on the board.
12:01Hoshimazod.
12:02How well your draft selections perform in real life on Sunday determines whether your fantasy
12:07team is a winner or an also-ranked.
12:09All right, seven big FFL points.
12:11Drew Bennett, you're on my fantasy team.
12:14But I'll never start you, because you suck.
12:17I mean, not to go off on a tangent here, but fans should be rooting for their team.
12:24Not for the quarterback from this team, for the wide receiver from that team, and the
12:27running back from some other team.
12:29If you were good enough to be a GM, you'd be a GM.
12:32What?
12:33The number seven thing that changed the game.
12:35The rule changes of 1978.
12:39Every time the defenses catch up to the offenses, they make it easier for the offenses.
12:44What happened through the 70s and in the mid-70s was you began seeing defense dominating the
12:51game, shutting down offenses.
12:53And people were telling you, the guys in the league office were concerned that the scores
12:57were too low.
12:58The teams weren't scoring enough.
12:59The mandate from the owners was to open the game up to make it more exciting.
13:03Every year, the National Football League comes up with some rules changes.
13:07The changes are designed to add excitement for the fans because they should help open up
13:11the passing game and consequently scoring.
13:14While our number seven thing was welcomed by most teams, one franchise viewed the changes
13:19as an affront to their brand of football.
13:22They really was trying to legislate the game to slow the Steelers' style, especially on defense.
13:28I think it was a direct result of what that Steel Curtain did.
13:31They dominated the 70s.
13:33They had to do something to slow those guys down.
13:36The first change the league adopted was to limit the amount of contact between defensive
13:42backs and receivers.
13:44Previously, you know when a receiver would come off the line of scrimmage, defensive backs
13:56would come up and take them out of the pass run.
13:57When you've got defensive backs that can come up and knock a receiver's head off all the
14:02way down the field as long as he kept them in front of him, that made it difficult for
14:06a receiver to get loose.
14:07So we liberalized it by putting in the five-yard rule that you could only jam a receiver in
14:12a five-yard area.
14:14This is an example of a legal chuck by a defensive back on a wide receiver in the five-yard area.
14:20After he got outside of the five-yard area, you couldn't touch him or it'd be pass interference.
14:24So many great physical cornerbacks now had limitations, and it was like Christmas for
14:32wide receivers.
14:33I'm going to cover Harold Carmichael one-on-one under the new rules.
14:40Oh, no!
14:43Harold, come back!
14:49Freeing up receivers would have proven useless had the league not taken the next step.
14:54Which was to ensure better pass protection for the quarterbacks.
14:58The linemen used to have to have their hands in like this.
15:01They were throwing elbows at guys and chest bumping guys, and you couldn't block guys like
15:06that.
15:06And so our thought was to liberalize the pass blocking so you could open your hands up and
15:11sort of guide the defensive man a little bit.
15:13Hands open or closed must be inside the blocker's elbows and can be thrust forward to contact
15:22an opponent.
15:22Those rule changes along the offensive line, and what the offensive line was allowed to
15:27get away with is the biggest change of what happened in the NFL.
15:31From 1970 to 1977, not one quarterback threw more than 30 touchdowns in a season.
15:40Since the rules changed, that mark has been eclipsed 39 times.
15:44Touchdown, a wonderful record.
15:45Snap is to Payton.
15:46Protection stays in.
15:47He throws the stuff like that!
15:50For Tom Brady, touchdown pass number 50, an NFL record.
15:54When you look at the numbers and what quarterbacks have been able to do, what receivers have done,
15:59you can link it back to those rules.
16:01For Randy Moss, touchdown reception number 23, an NFL record.
16:05As much as we had hoped that they would work.
16:07That's it.
16:08The latest refinements in a game of football.
16:11The number six name that changed the game.
16:13AstroCurve.
16:16The Astrodome.
16:18The home of the Houston Oilers.
16:20A house filled with the sound and splendor of the game.
16:29Dubbed the eighth wonder of the world when it opened in 1965,
16:33the Astrodome was a modern marvel.
16:37But unlike the ancient hanging gardens of Babylon,
16:40the stadium's attempt at horticulture failed.
16:43The grass...
16:45died.
16:46So like, what are we going to do?
16:48That Astro...
16:50turf was invented.
16:51This is our artificial grass, or AstroTurf.
16:54They put it in, it looked great on TV,
16:57and everybody had to have AstroTurf
17:00because it was durable and didn't require the maintenance.
17:03Ah, I think it's great.
17:04We played out in Seattle,
17:05and we ordered a strip of this thing about two weeks ago
17:07for this game to practice on.
17:09It's great.
17:10It's great.
17:11I think it's going to be one of the things of the future,
17:13and I feel that in the near future,
17:15all the National Football League and American League stadiums
17:18will have the AstroTurf.
17:21Like a pesky weed, AstroTurf began sprouting up everywhere.
17:25By 1996, half of all the NFL stadiums
17:29used some form of artificial turf.
17:31But even more rapid than its proliferation
17:34was how our number six thing changed the game.
17:37It certainly made the game faster.
17:40And when the game was faster,
17:42your skill position players
17:44were players that could take control of the game.
17:46He's on the ground!
17:47He said, you shouldn't be that fast.
17:48It changed the game in the way that speed affected everything
17:52because you started looking for faster players,
17:55and it made the search for speed the number one priority.
18:02While AstroTurf made the game lightning quick,
18:05it also dished out a thunderous beating.
18:08It was an awful surface because there was no padding underneath it.
18:11I could not believe grown men of that size
18:14played actual tackle football on a surface that hard.
18:17That was like painting asphalt green.
18:20Damn, the paint is hard!
18:21What was really bad were there were teams
18:24that actually practiced on it,
18:26and they had training camp on artificial turf.
18:29AstroTurf gets obviously much warmer than regular grass.
18:32But I can remember a game
18:33that was 128 degrees one foot off the turf,
18:37and they burned the bottom of your feet.
18:42Unfortunately, scorched feet
18:44weren't the only things that got burned.
18:46For others, their turf injuries were much more serious.
18:50Well, AstroTurf changed the landscape of many knees.
18:53They go to Warner on a pitch, right?
18:55Oh, Pete, he's hurt.
18:56He's hurt.
18:57He's holding that right knee.
18:58He pulled up as he was making his cut,
19:00and his leg just went limp on him.
19:02Oh, my, you hate to see that.
19:04I haven't ran into any players
19:06that would say they enjoyed playing on it.
19:09I'm certain it probably shorted my career a year to two.
19:13When you think of AstroTurf,
19:15you think of veteran stadium.
19:16I always remember the Hard Knocks episode.
19:19Unless that gets fixed.
19:20Where Brian Billick had literally put his foot in the seam.
19:24I can't get to the bottom now.
19:26While players complained the surface
19:28endangered their playing career,
19:30better science ultimately marked AstroTurf
19:33for NFL extinction.
19:35What started to turn it was the invention of FieldTurf.
19:38The synthetic grass that's made out of rubber pellets
19:41and it's as soft as grass for the most part.
19:43It has enough give.
19:44I believe that FieldTurf has been a positive addition to the NFL.
19:48If there was a replacement for AstroTurf,
19:50FieldTurf has been a great replacement.
19:52Up next,
19:55great idea.
19:56Making the referees accountable.
19:59We hit rewind on the game's most controversial innovation.
20:03Instant replay.
20:04anything that adds to more information about the game fans have loved it since the very beginning
20:15you know instant replay where you can see all the nastiness and stuff i love that great idea
20:24the first time an instant replay was used in a football game was in the 1963 army navy game on
20:31a touchdown run by raleigh stitchway it instantly became a staple of sports broadcasts we're going
20:39to have a play right now you can see on this monitor this is slow motion now as jerry kramer
20:44makes a key block for bart star on this quarterback sneak for the winning touchdown yes a super
20:49defensive play but as you will see jerry kramer blows him out of there that's a fine block and
20:55it's totally changed the way everyone views watching the game and i think because football
21:08is the type of game where there's time between plays it was perfect with football you have a
21:13stoppage of play by going back to huddle bing we can get some we can bang some replacing
21:17and then as a broadcaster you like to bring your points of view out there and make the fan think
21:23a little bit the linebackers that's what sophisticated the game of football is the fact
21:28that they could go back and stop it and show it to you right exactly what's happening i want you to
21:34watch the penetration in here instant replay makes you feel you are better off in your home than you
21:41are in the stadium great idea making and making the referees accountable for horrible calls i mean
21:50so many games especially against us good little open raiders that we were were caught with we got
21:58ruined by officials our number five thing that changed the game did start causing problems because
22:07the tv audience had a better view of close calls than officials let's see if the feet come down now
22:14he's got the ball he doesn't really get inside the officials did not have the luxury that we enjoy
22:19of seeing that instant replay guess what 48 years 50 years of history replay and they're still getting stuff wrong
22:32now the oilers are denied a touchdown i remember the first time i saw slow motion instant replay where
22:40it showed the officials got to call wrong i was a kid it was a monday night football frank and dandy
22:45tried to cover up for the refs because they're company men and howard could sell us this is outrageous
22:50that's absurd all i gotta do is roll the tape in 1986 the league did start looking at the tape
22:57the replay official will be positioned in a sideline replay booth which will house two tv monitors
23:04and two high-speed vcrs the replay official will complete his review within a reasonable period of time
23:11probably 15 to 20 seconds but the nfl underestimated the time it would take using this high-tech equipment
23:20the interruptions in the game you stop sweating by time you went back and played the next snap
23:25watch it's not a question the other problem was the eye in the sky decided when to call for a
23:31challenge not officials or coaches we don't get a replay they're looking at it they automatically look
23:36at it
23:46replay went away in 93 but problems continued the final straw was a poor call that cost the seahawks
23:53playoff spot in 1998 and the years that followed red flags and replay booths ushered in today's more
24:03successful challenge system i think it's wonderful and the more technology the better the number four
24:11thing that changed the game paul brown if you were looking at clearly the top five people to
24:23the new franchise
24:35cleveland browns come charging out of the field after he left the browns then he comes to see creates a new
24:40franchise credited with founding one 16th of the nfl that we know today but perhaps what isn't common
24:48knowledge is how he changed the game paul was as much an innovator as anybody in the history of the
24:53league first one with the face mask and playbooks and spending the night before the game in a hotel
24:59full-time coaches i mean he started all of that we were the team that had the messenger guard paul brown
25:05started the messenger sending guys back and forth to the game and letting the coaches for the first
25:10time send the plays and prior to that the quarterbacks used to call a play then he got the idea to put a
25:14radio in the quarterback's helmet this helmet here was worn by george ratterman when paul brown had a
25:21radio receiver inserted into his quarterback's earpiece he felt like an idiot with the thing
25:25because it was an antenna and you would have to turn like that so i'd have to stand outside the
25:29huddle going like this you know until he came in loud and clear while advancements like practice
25:34squads team scouting and film study were derived by design at least one of paul brown's innovations came
25:41about by accident auto went back to pass i think he stumbled on the way back a little bit real quick
25:47he just handed it to mary motley and of course he went right through and all of a sudden the browns
25:52looked at that and they said wait we have a play here all right here we are i'm gonna draw and they
25:57began refining it and working it putting in the playbook and it became what we now know is a draw play
26:02with a master's degree in education paul brown used the principles of academia
26:13form football into a thinking man's game paul brown put teaching into coaching he brought the
26:21classroom into pro football luke rosa has a question and paul has the answer before that everything was
26:28done on the field paul brown taught you in a classroom atmosphere he wanted smart football
26:34players and we took two kinds of tests one was basically an intelligence test and the other one
26:40was a personality test players were the only ones who learned at the knee of our number four thing that
26:49changed the game the style of paul brown set was a style that was adopted by every coach who came after
26:55him vince lombardi came to our training camp the first couple years before anybody had ever heard
26:59of him and observed what things paul brown did when you think of the overall organization of a team
27:04how to run a practice how to run meetings all the things that still are in vogue today came from paul brown
27:13during an era of racial inequality paul brown also played a key role paul brown never gave it a thought about
27:25this was integration of professional sports even before jack
27:46like you rob as a folk of color line in baseball so what paul brown did cannot be understated in the history of the game
27:52he was the single most important person that has brought the quality of football to what it is
28:00today in the national football coming up on top ten hey frank good job man that's a great
28:06we'll take a look at something that made it more difficult to keep track of who's who
28:10that's clear folks that's clear that's what i said no you said pro we began in 1925 when the chicago
28:19bears signed college superstar red grange grange had played for the university of illinois and was
28:25the most famous college football player of his day grange's celebrity packed stadiums from coast to coast
28:31giving a boost to the popularity of the nfl and forever changing the game he gave the league validity
28:38he made people want to watch it that's what he meant to pro football he gave it a reason to exist
28:45grange's signing was also significant in that he chose which team he wanted to play for
28:50a freedom that would become a point of contention in the nfl for the next 67 years
28:55the another great thing free to change the game free agency back in the day
29:10you you get with the team you stay with the team and you'd end up with that team
29:17because there were no free agency of slavery for players their emancipation began following the 1987
29:23strike with a limited form of free agency but it wasn't until 1992 when a court ruling gave
29:31players the right to unrestricted free agency there's no question the movement of the players
29:37what started as plan b has changed the game dramatically used to be you could identify a
29:42pro team with a player when i would turn on the television and i would see reggie white that was
29:47philadelphia eagles and when reggie white went to green bay i mean all the circuits just blew
29:53out of the game players celebrated their newfound freedom by closing lucrative deals with teams
30:01willing to open their wallets are you mad about the money no i'm not mad about the money at all
30:07i think clear movement has been good for the game quite naturally i fought very hard to try to make sure
30:12that we achieved it but i also believe that it's helped a lot of teams before free agency the draft was
30:17considered the best way to build a winner our number three thing that changed the game put that process
30:23on speed dial teams can get better much more quickly in the free agency era you can identify
30:30specific spots and fill those spots with accomplished players our team wouldn't be where it is without
30:36guys that came to us as free agents what it's done is it's given a lot of teams hope and a lot of fans
30:41hope every year that their team can be the one to turn it around roster makeovers were easier with
30:49free agency but the salary cap a system which put a ceiling on club payrolls seemed to put revolving
30:55doors in team locker rooms it changed everything it changed how you kept a team together if you could
31:01keep a team together it's a bit of a train nature of the game now that there's a constant changeover in
31:07personnel i'm sorry we had to do it this early but it's just a numbers game free agency has given
31:11the nfl a little bit of a nomadic feel and i think that that has hurt the league to a degree teams isn't
31:18as good not as much depth a lot of guys haven't heard of a lot of moving around it's the way it is
31:24in college every year you graduate a fourth year team and you recruit a new group uh basically that's
31:29what's happening in the nfl now through free agency probably every team goes into into a new season with
31:3415 18 new players probably about one fourth their team
31:42agency increased player turnover it also gave rise to a year-round sport free agency keeps football
31:50in the news cycle you know 365 days a year have an offense that really needs that one thing which is
31:56edrian james i love the off season in the nfl because there is so much movement and you're wondering
32:02what this team is going to do to help themselves in the era of free agency what you really are
32:07rooting for is the uniform you know all these guys come and go and fill them out differently but the
32:13one thing that stays is the uniform free agency has to be accepted because that's football today and i
32:19i think that fans learn if you enjoy football that that's another part to enjoy
32:28up next it's been nothing but a tremendous positive well let's just say it's not radio
32:37from our list of top 10 things that changed the game is former nfl commissioner pete rosell
32:43rosell anybody was more important to the growth of american sports in the 20th century than pete
32:48rosell he could see what the nfl was but he clearly had a vision that could be something
32:57even more special it was rosell who sold the league to america for a little invention called television
33:05you know there's been a statistic out there for for a long time that only two percent of all football
33:17fans actually go to games most of the other 98 camp out comfortably at home while a plethora of
33:24electronic gizmos bring the game to them it gets things it's bulletproof it's on sunday afternoons in
33:31the winter time in the fall name it has not been bashful this week he has said that the jets are
33:37going to win he doesn't even predict it he said i guarantee the game fits perfectly on the screen
33:48people love the violence they love the competitive nature
33:51kellen winslow being helped off the field they love to see guys do things they can't do
33:55if you did not like this football game then you didn't like football
34:01wisconsin took the kickoff and carried the ball to their own 22-yard line prior to tv fans had
34:07heard dramatic finishes on the radio but after they actually got to see the first ever televised
34:13sudden death time finish
34:19the world would never be the same in my estimation pete rosell deserves a ton of credit
34:25rosell devised the idea of revenue sharing which ensured both large and small market teams would
34:30prosper on tv so long as they got their uniforms up to the new codes the game had to make some
34:38adjustments to make it television friendly by 61 all the teams were wearing name plates on the back
34:43of their jersey that was done primarily for fan benefits you didn't have to have the program in
34:48front of you in the late 60s rosell had another idea they wanted the opportunity to go to prime time
34:54we wanted to expand our television coverage abc needed some shows they were running third so i
35:02thought that monday night might be feasible when you know i mean when monday night
35:11pete and i believe it worked but he believed that monday night football would take the nfl to that
35:18next level monday night football brought in extra cameras which delivered new angles on the action
35:25it ushered in celebrity guests and pioneered the madcap announcing team
35:32i was never so proud of myself prime time television philville piano actually monday night
35:41it elevated the players to another level it elevated the audience to another level and the whole world
35:46was watching it just convinced people that sports was something more than a saturday and sunday
35:51afternoon programming phenomenon once this made it it was onward christian soldiers let's have a real
35:58big life in professional sports another innovation in how we follow the game was the first live leading
36:06show the nfl today it blended hardcore football news with off the field pieces courtesy of former miss
36:14america phyllis george she would go down and do great interviews with people like roger staubach you know
36:20i enjoy sex as much as your name only i deal with one girl you know and then jimmy the great atlanta's gotta
36:27win it it's a must-win situation and they might win it by a field goal television took it from a sport to
36:34basically a way of life great idea these days we even heard that there's a whole network dedicated just to the nfl
36:44you can't put enough nfl football on tv it's american sports today coming up it was 10 years of us
36:54versus now find out why a bitter war tops our list of things that change the game the afl versus the
37:01before we reveal our and now the number one
37:12thing that changed the the afl nfl
37:20there was a sort of a disdain we didn't think much of them i am
37:23in the national football league and you're not it was 10 years of us versus them we were destroying
37:30each other we had to do something about it
37:33in 1960 the american football league hit the national scene with all the subtlety of a circus act
37:40and the challenge is really kind of the media in the beginning they portrayed it as an inferior league
37:46but it had brilliant young talent it had brilliant new coaches with new philosophies like hank stram
37:52and sid gilman i don't think the nfl really took them seriously you have to think about that here's
37:57ammar hunt the founder of the league is all of 27 years old for the first time in i guess 10 years
38:02i have a choice of where they can go play all along you had the competition for draft picks that was
38:08simply driving up the cost of doing business in the nfl and this created some ill will between the two
38:12leagues and it snowballed from there and then and this is a little bit more nefarious what they
38:18would also do is the weekend before the draft invite the player out to dinner and more or less
38:24kidnap it essentially trying to keep that player away from the afl representative
38:33which brings us back to our number 10 thing that changed the galactic back in the old country they
38:37said you know if you do well you know you can ask for you you can be ashamed to ask for the race
38:42but the bills wouldn't give it to me so i became a free agent and the giants signed me i didn't really
38:48create that was the face of the nfl rating an afl team for a player they're rating our quarterbacks
38:55they're rating our okay name he gets the 400 000 contract you know 400 grand at that time which is
39:02crazy if the teams in both the leagues kept spending the amount of money they were spending on uh on players
39:09that franchises were going to go under and that ultimately was a decisive factor there would be
39:16teams in both ways that would suffer greatly if there were not a merger
39:21i feel like the league matter
39:31there was in los angeles coliseum today enough pageantry and color for
39:39for the power nation we decided the first thing we did to implement the merger was to do the super
39:45bowl on california the packers of the nfl won the first two super bowls but the tally was tied
39:52two two after four the game is over the new york jets are the world champions they have upset the
39:59baltimore colts that's pretty fantastic it's a beautiful trophy and it really is a satisfying
40:04conclusion to the 10 years of the american football league now it's one of those great ideas that has
40:10lasted the test of time and has only grown greater as it's gone on it's become southern american fair people
40:17who don't know a football from a hockey puck will watch the super bowl it's ironic that our number
40:24one thing that changed the game was a bitter war but from it came the nfl's greatest innovation this
40:30afternoon we're going to play the biggest football game in the history of western civilization the merger
40:37of the two leagues had very much to do with football being the favorite sport in america
40:42on any list there will be things some feel have been overlooked you better put it on there i'm
40:49gonna do it right now oversights only the dimmest of bulbs could fail to see
40:55hash marks definitely changed the game but with apologies to mr sayers hash marks will have to wait
41:02for a sequel because that's all the time we have for this list of top 10 things that change the game
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