- 7 hours ago
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00:00Hey mister, please let the danger lay, tell me if you're in me, turn the music up right now
00:08Hey mister, please let the danger lay, tell me if you're in me, turn the music up right now
00:18Okay, everybody get down if you feel me, put your hands up to the ceiling
00:24Everybody get down if you feel me, come and put your hands up to the ceiling
00:28Everybody get down if you feel me, come and put your hands up to the ceiling
00:38Hey mister DJ, so funny, replay, I think I'll run it down for wanting some more
00:45Hey Mrs. DJ, so funny, replay, I think I'll run it down for wanting some more
00:55Hey mister DJ, won't you turn the music up?
01:57Check, check, hee hee, check.
02:04Say goodbye to white picket fences.
02:06Say hello to palm trees and benzes.
02:08They say you gotta fall, but I have it all.
02:12No, we don't want two kids and a wife.
02:15I don't want a job, I just want a life.
02:17Sometimes the underdogs rise.
02:19And the mighty fall.
02:20This ain't the same summer song that you used to know.
02:29Cause Jack left Diane 30 years ago.
02:32The world is spinning too fast for you and me.
02:36So tell me whatever happened to the American dream.
02:40I know a girl I met last night.
02:44She was fresh off the plane.
02:47She whispered in my ear, baby, come here.
02:51I'll do anything to make a name.
02:56Honey, take my hand, follow me.
02:57Cause I don't want to hurt you when he does.
03:00I just want to give you some real advice.
03:02Never take candy from a stranger.
03:06And keep your eyes open for danger.
03:07Cause this right here is a twist in paradise.
03:11This ain't the same summer song that you used to know.
03:15Cause Jack left Diane 30 years ago.
03:19The world is spinning too fast for you and me.
03:23So tell me whatever happened to the American dream.
03:27This ain't the same summer song that you used to know.
03:31So baby let's live and die before we're getting old.
03:35You know that nothing is the way it used to be.
03:39So tell me whatever happened to the American dream.
03:44Hey.
03:45Say it loud.
03:53Hey.
04:01Testing? Testing? Okay. You want the other speaker to use this?
04:31All right, folks. It's about time to bring some more entrepreneurs to this stage. So listen, if you are not in this corner, you need to make your way over here. Over here. Do you guys remember on What's Love Got To Do With It? When Tina Turner's sister was trying to get Ike at first.
04:53So make sure you are getting your way over here because we have some amazing entrepreneurs that you want to learn about right here on this stage. First up, we have none other than Marion University of Dope. And yes, you heard it correctly. Come on up, Marion University of Dope. Let's give it up for her.
05:23Can y'all hear me? Hi, how y'all doing? My name is Marion. I am a co-creator of University of Dope. We are a disrespectful party game for hip-hop lovers and R&B lovers. I know, disrespectful. Yes, R&B and hip-hop turns 50 this year. We're over there on the back wall playing sample rounds.
05:44So please, I implore you to come join us. Our game is not trivia-based. We ask questions like erase one person from hip-hop history, Biggie, Nas, Tupac, or Jay-Z. Everybody has answer cards, A, B, C, or D. And it goes with the majority.
06:00So all you have to do is rule with the majority and you win. We discovered this game because we love hip-hop. My love for Wu-Tang. My co-creator asked me if I could name all the members of Wu-Tang Drunk. I thought it'd be a funny game and we created it.
06:16It's now available in Target stores nationwide. So you can please support us. Follow us at University of Dope. Follow us on Instagram at University of Dope. And, yeah, please, please, you know, follow your girl. We're an all-women-based company as well. Thank you.
06:35Let's give it up for this She-E-O. I like that, right? Not C-E-O, but She-E-O.
06:42Again, make sure you are following her. Thank you so very much.
06:44Listen, we are, this is like rapid fire. So next up, we have another commercial. So come on up to our next guest.
06:52And listen, she is wearing this fabulous outfit here. We see you, girl. Come on down. One, two, five.
06:59I'm dreaming that you're dreaming to wonder what it's like to be loved by you.
07:07Yeah, I wonder what it's like.
07:13Hi, everyone. My name is Valerie Ray, and I am the owner and CEO of the 125 Collection. I am a relatable luxury candle brand that was started in Harlem out of the need to want inspiration and motivation in my house.
07:39And I live in Harlem. Our apartments are small. So I wanted something that was luxurious, but one that I can relate to.
07:46So I have these luxury candles that will burn for about 80 hours. They are soy. They're vegan.
07:52And all of the fragrances have been customized by myself. And I just want to show you some of the bestsellers.
08:00And let's see. So we have this one that says, Dear Black Girl.
08:04And this is a mantra for black women to just speak life and to speak positivity into their life that I did this with a I collaborated with a woman named with a brand called Cecilia's House.
08:18And then this one is Don't Try Me, Tupac and Busby Raised Me.
08:24So this is for those that are a little sassy that just need to remind people every now and then.
08:31This one is Hustle Until Your Haters Ask If You're Hiring.
08:34This one is one of my favorites. We always live in busy lives and live in our life for others.
08:43So this is to remind yourself that you need time for yourself. So this candle smells like me season.
08:50And the last one, keeping in mind that this is a luxury brand, this is one of my favorites.
08:55It has black wax and it says, My taste is expensive and so is this candle.
09:00But it's worth every penny, I promise.
09:04But thank you for your time. I'm in booth 7168.
09:08We're doing a giveaway today. So if you sign up, we will be giving away two candles.
09:14And if you just tell us that you saw me at the stage, we'll also give you 25% off. Thank you.
09:20Let's give it up for another CEO.
09:23Oh, again, that is the North 125 collection here.
09:28So thank you guys so very much for that.
09:31Again, she said something and I love this.
09:33She noted that basically our words have power.
09:36Affirmations, right?
09:37So we need to make sure even in our products, we have things that are reminding us of exactly who we are.
09:42So one more time for this beautiful black CEO.
09:46All right, come on up next.
09:47Our next commercial and our next entrepreneur is ready to hit the stage.
09:51Let's give it up.
09:52Look at this glam coming to the stage.
09:56We love it.
09:57We are here for it.
09:58Oh, hi.
10:03My name is Paige Alexander and I am the designer of Leger Amemore.
10:09We specialize in crystal beaded capes like the one that I have on, which we are selling over at 7117.
10:15We also specialize in crystal beaded jumpsuits.
10:19So basically, beware is our niche.
10:22So crystal beaded jumpsuits, you name it, dresses, rompers.
10:29So perfect for the Beyonce concert.
10:31We do have this in silver.
10:32We also have a Mardi Gras-inspired color cape as well as like a Saints color, kind of gold black.
10:43So check us out.
10:44The booth number is 7117.
10:48All things glitter, glam.
10:51We love it.
10:51Thank you so, so, so very much.
10:53Let's give it up for, again, another CEO.
10:56Coming on up next to the stage, let's rock and roll with our next entrepreneur.
11:02You guys, if you've never, for entrepreneurs who are on the stage, if you've been through an incubator or an accelerator,
11:10you know a part of that is always your elevator pitch.
11:12Be ye ready at all times.
11:15All right, here we go.
11:16There you go.
11:16Hello, hello.
11:17Hello, hello, hello, everyone.
11:19My name is Kia Ford and this is my husband, Dwayne Ford.
11:22And we're the owners of Always Apparel.
11:24Always Apparel is a global apparel printing company and we've been in business for over 20 years.
11:30So if you have a custom idea, you need a custom t-shirt, custom apparel, our minimum is one.
11:38So all you have to do is order us for one.
11:39He's actually showing you some of our designs.
11:42We specialize in full graphic print.
11:45So that vibrancy that you want to see, the bling that you see.
11:48So if you have an organization or a company, we can do your logo exactly like you see it.
11:53This is our logo.
11:54So we're able to bling it out for you.
11:57So again, we're Always Apparel.
11:59We're based out of New Jersey.
12:00So we rode all the way down from the East Coast to be here at Essence Festival to serve you today.
12:05So again, my name is Kia Ford.
12:08This is Dwayne Ford from Always Apparel.
12:10And that's A-L-W-A-Z-E-A-P-P-A-R-E-L.
12:16Follow us on Facebook.
12:17Follow us on Instagram.
12:18And if you go to our website, that's www.alwaysapparel.com, you can get 10% off for your order today.
12:27But if you're in the building, come see us at booth 7123.
12:32We're actually printing on the spot.
12:33So we have bling for $25.
12:36If you come to the booth, you pick your size, you pick your design, and we'll print for you today.
12:41So thank you.
12:43Let's give it up for Always Apparel.
12:46Thank you guys so very much.
12:48And we know we can't ever get enough bling in our life.
12:52Oh, we got some bling coming to the stage.
12:54Come on up, girl.
12:56She's blinged out.
12:57And she has her massive bow.
12:59Come on with it.
12:59Let's give it up for yet another amazing CEO.
13:03Hey, guys.
13:05I am Tiffany Walker, also known as Pink Lucy, fashion designer to the source.
13:11And I love dressing everyday women, too.
13:14So that's where my passion lies.
13:17We are located right here.
13:19If you turn, you'll see Pink Lucy.
13:22Come on over to the Pink Oasis where you will find something one-of-a-kind that no one else has,
13:28like these lovely pants that I have on now.
13:30We specialize in one-of-a-kind items.
13:35We also have ready-to-wear apparel as well.
13:39But when you're looking for something that will stop a crowd, that will demand attention, you come to Pink Lucy.
13:48So with that being said, we have my lovely fiancé right here.
13:52And, like, we love French.
13:59You know, gold of May is really in right now.
14:04These are my best seller.
14:06These ruffle pants.
14:07Y'all have them in every single color, every style you can think of, every size.
14:14We have sequin.
14:15We have solid colors.
14:17We have everything you need to make everybody stop in their tracks.
14:22Uh-uh, Carl.
14:23Give me the one that go with this.
14:25Y'all got to see this.
14:26No, baby.
14:27This one right here.
14:28The pink bow.
14:29This bow top, y'all, we also have it in denim, and you can have it blinged out.
14:40This is the hands all over my body skirt.
14:46And this is the pants.
14:50I mean, we make them stop, y'all.
14:53And, of course, for something that's really chic that can be worn as your traditional caftan,
15:01or you can completely dress it up and make it super stylish by wearing it as a dress.
15:06So come by our Pink Lucy, Pink Oasis right here.
15:13And when you come in, we'll hand you a Pink Lucy coaster, and it has a number on the back.
15:19And we will have a drawing, two drawings, and whatever number we draw, you get a $50 gift card.
15:30You get Pink Lucy books, okay?
15:32Pink Lucy.
15:33Attention.
15:36We have two vehicles that need to be removed from the loading dock immediately.
15:42Again, two vehicles that need to be removed immediately.
15:47The information on those vehicles.
15:50Number one, a Ford Expedition, black in color, license plate, QLMM-169.
16:05Again, black Ford Expedition, QLMM-169.
16:13The other vehicle, a Ford Explorer, white in color, tag, QLK-282.
16:25Again, QLK-282.
16:30Ford Expedition, white in color.
16:32These vehicles need to be removed anytime or they will be removed.
16:38Back to Pink Lucy.
16:41Make sure you come by our booth, and we also do custom gowns, including wedding gowns and prom gowns.
16:48And we're talking about stuff that you've never seen before, not your regular smeggler.
16:52We're talking about things that when you walk in, mouths drop.
16:56Pink Lucy.
16:56Shop PinkLucy.com.
16:58And also follow us at PinkLucyOfficial on Instagram.
17:01Give it up for Pink Lucy.
17:03Y'all, she says she dresses the stars.
17:05Can I tell you, you, my dear, are a star.
17:07Everybody is a star.
17:09Do you hear me?
17:09Yes.
17:10All this black girl and black boy joy in here.
17:13Speaking of that, we have brown boy joy and her coming on up to the stage.
17:18Let's give it up for brown boy joy and her.
17:22Hi, y'all doing?
17:26My name is Mishu Booker, and I'm the founder of Hey Carter.
17:28And Hey Carter is a children's brand focused on inspiring and outlifting black children.
17:33We're rooted in black psychology, and what that means is we're really intentional about the products that we create
17:39and the impact that black children have on their minds, the impact of white supremacy and anti-racism,
17:46the impact that it has on black children.
17:48We know that sometimes they walk into educational spaces that are not always meant for them.
17:53So I'm a self-published author.
17:55I have written over 15 books.
17:58We also have children's T-shirts.
18:01This is our number one seller here, brown boy joy.
18:04And we have a focus on brown boy joy because we're talking about the skin color, right?
18:08When you have young kids, sometimes you tell them you're black, but they say, no, I'm not.
18:12I'm brown.
18:13And both are true, and so this is to help with that.
18:16All of our books have affirmations because what we want to do is we want to cultivate a positive inner voice.
18:23We want to speak life into children.
18:25We want them to prepare for their day with intentionality.
18:28This book, brown boy joy, is our most popular book.
18:32It's featured on a Netflix series where Jill Scott is reading the book, and she does an amazing job.
18:37It's called Bookmarks Celebrating Black Voices.
18:40And inside, you're going to find all the things that little brown boys love, like playing with their friends, playing with dinosaurs, having a party, just enjoying themselves.
18:51At Hey Carter, we are elevating black joy.
18:54We also create curriculum, have events, workshops.
18:58We are located right there at booth number 7464.
19:02Definitely come check us out.
19:04We also have workbooks where I am infusing some of those psychology principles in there to really help children walk into their day with purpose, with intention, and cultivate that positive inner voice.
19:17I have a new release coming out.
19:19It's called The ABCs of Black Girl Hair Love.
19:21Our brand is really focused on boys, but I had a daughter recently, and so now we've expanded to include some girl-focused products.
19:29So this book is actually, we have a limited amount of copies here at our booth, but you can pre-order also online.
19:36And this is a fun, rhyming book that is going to help girls embrace their beautiful hair, embrace their crown, learn more about their hair.
19:44All of my books are really also letters to my inner child, some of the things that I needed to hear when I was a little girl.
19:53And so it just is amazing to bring that to life and also give something for our children to feel confident about.
20:00So when you walk into Hey Carter, we are elevating black joy.
20:03You're going to feel that.
20:04We have a photo backdrop there.
20:06We also have an affirmation activation where you can choose what you want to manifest into your life, whether that be healing, abundance.
20:14Wealth.
20:15So definitely come by and stop there.
20:17We are in 7464, and you can learn more about Hey Carter at heycarterbooks.com and also on all social media platforms.
20:26Let's give it up for Hey Carter.
20:28And listen, I'm an educator, and I cannot say enough how important it is for our children to see ourselves in books.
20:36Let me say that again.
20:37It's very important that you get your baby, your grandbaby, your cousin.
20:41We need books that we see ourselves in.
20:45That's so very important.
20:45So thank you for that work.
20:47We have only one more commercial, one more entrepreneur coming to the stage, and we want them to come on up at this time.
20:55Let me just stage a few products here.
21:06Wait a minute.
21:06So I'm an old lady, and I love a good mug, y'all.
21:09Look at this.
21:09It says, living my blessed life.
21:13I need that.
21:14Uh-oh.
21:15I got to get a mic too.
21:16Good afternoon.
21:19Hello, Essence.
21:20So this is Shades of Color.
21:21We've been in business since 1995 out of L.A.
21:25This is our owner, Adrienne Woods.
21:27And living our blessed life.
21:29That's one of the products that we highlight mostly because we all believe in living our blessed life and being inspired.
21:35So we work with a whole bunch of black artists that have motivational artwork and saying so that we can uplift our community starting from the little girls and boys that use our products up to any age, any size.
21:49So we use a lot of drinkware that we have here.
21:52These are our bottles, mugs, bags.
21:56This one is I Am Powerful.
21:58This is one of our latest products for travel.
22:01This is our soul on fire.
22:04Be fearless in the pursuit of what sets your soul on fire.
22:08This is also one of our most popular items that really speaks to the heart and inspires us to just do what we want to do and represent.
22:17You know, I love walking down the street and so many people say, where'd you get that bag?
22:20And I feel good because I know that I'm wearing art and working for the company.
22:25I'm able to provide art and bring it into your art, bring it into your homes and your wardrobes.
22:31So Adrian can also speak to our fundraising program.
22:36Hello, I'm Adrian Woods.
22:37I'm the owner with my partner, Courtney Hines.
22:39We've owned the business for about 25 years now.
22:42We started putting products on different things like calendars, journals, mugs.
22:48We do bathroom mats and exterior floor mats.
22:55We also do travel mugs and stainless steel mugs.
23:00And this is one of those.
23:00This is one of our best sellers, a stainless steel double metal bottle that holds your drink hot for over eight hours and cold for over eight hours.
23:10And all the products that we have are featured in our catalog, which you can go to shadesgifts.com to go ahead and request a free catalog.
23:21We also do fundraising with those catalogs.
23:23The same way you did cookie candy in school, the way you sold those products in school,
23:28you can use our products with the same catalog and do fundraising with your school, church, or organization.
23:36We've been doing that for about 25 years also.
23:39So, and that's been a very good tool to raise money with your schools and your churches.
23:44So, I'd like to thank you guys for this time.
23:48We're in Los Angeles, by the way, and everything is on our website.
23:52And we sell nationally.
23:53We can ship anywhere.
23:55And we also do wholesale.
23:56We wholesale to all businesses, retailers.
24:00We're in a number of big retailers like Calendar Club, Target.
24:04We've been in, what's the other one?
24:08Wayfair.com.
24:09So, just come to the website, shadesgifts.com, and see you there.
24:17We're also down this aisle right here at 7463.
24:22So, Shades of Color can come and visit us.
24:25And most of our products are a little bit reduced today if you do get them here.
24:29Otherwise, you can get us at www.shadesgifts.com.
24:33So, we hope that you'll come and either buy something today or keep us in mind for holiday gifts.
24:38Or, again, if you want to do fundraising for yourself, for your group, for a church or organization,
24:44it's a 40% profit on every item you sell.
24:48So, we hope to see you.
24:49And thank you so much for your time.
24:51Take care.
24:52Awesome, awesome.
24:53Listen, if you do nothing else, stop by there and grab that and take that to your baby school.
24:57How awesome is that, right?
24:59To be able to fundraise with our things that our babies need to see them.
25:02And I think that's absolutely amazing.
25:04Kudos to you guys on that.
25:06All right, here we go.
25:07Oates, no, Oz and Oates.
25:10Come on up.
25:12Oz and Oates.
25:13And they're located right behind us.
25:15Come on up.
25:16Oz and Oates.
25:18Hi.
25:18Hey.
25:20Good afternoon.
25:22How are you guys doing?
25:24Oh, you guys are quiet on me.
25:26Okay.
25:26So, I see somebody out here that's just enough.
25:30You a handful.
25:31She's something to hold.
25:35And you much to love.
25:37Those are my four sizes.
25:39Right?
25:39So, what we decided.
25:40My name.
25:41I'm Stacy Stewart.
25:42And the name of our brand is Oz and Oates.
25:45We wanted a brand that celebrated women and their curves.
25:48And we wanted you to be proud about your size.
25:52So, we took all the sizes away.
25:53We had our own sizes.
25:54They're all aspirational.
25:56So, that's why our size category is just enough, size small-ish, a handful, size medium-ish,
26:05just something to hold, size large-ish, and much to love, which is our extra love.
26:11They've got them hips and those thighs and those great waistlines.
26:15So, those are four main sizes of our brand.
26:18We're Oz and Oates.
26:18I'm out of Los Angeles, California.
26:21Most of our pieces are one of a kind.
26:23I cut and sew in Los Angeles.
26:26I upcycle.
26:27I do all the dye work.
26:31All of our jackets are one-on-one.
26:33So, you're not walking around with someone else looking like you.
26:36My skirts are pencil skirts.
26:41They're named after women in my family based on their personality and the fabric that I choose.
26:46And they are all limited in production.
26:48So, I buy about maybe 50 yards of fabric after I make those.
26:53That's it.
26:53I move on to another family member.
26:55As a matter of fact, I've got family members, a lot of women, who are waiting for their skirts to come out.
27:00And that's when I put them to the back of the line when they're asking.
27:02So, this is one of our signature pieces that is a one-of-one.
27:06Turn around, Tay.
27:08It's our trench.
27:09So, I do all the dye work on them.
27:12And this is my signature pattern when it comes to my dye work.
27:18And it's a certain enzyme that I use.
27:20If you see my fabric, they're all soft.
27:25So, I'm thinking about women and how you want to feel on a regular basis.
27:30And we have, you want to grab that, Tatum?
27:33This is my niecey-poo.
27:35I'm talking, we're teaching her about business.
27:37So, some of our custom boss jackets.
27:41This is our pop t-shirt that we actually started with.
27:43It's about the power of pretty.
27:44It's about a woman who realizes her inner beauty and she pops to the world.
27:48You ain't got to be a Kardashian.
27:50You don't have to have makeup on.
27:51You may choose if you want lipstick on that day or not.
27:54But it's just basically how you walk around in this universe.
27:57How you leave a place much better than it was before you got there.
28:00And this is some dye work for our ombre that's down the sleeve and actually on the leg as well.
28:06So, these are some of our signature pieces.
28:08You can find us on ozandotz.com.
28:12O-Z-A-N-D-O-T-Z dot com.
28:17On Instagram.
28:18And you can actually order as well online.
28:20Again, our signature pieces are one of a kind.
28:23So, you would say, hey, Stacy, this is what I like.
28:26This is my size.
28:27And we'll work from there.
28:28Thank you so much for your time.
28:30Enjoy this weekend and stay hydrated.
28:33Let's give it up for Oz and Oates.
28:36What an amazing opportunity for all of these amazing entrepreneurs to grace this stage
28:40and to share a little bit about their products.
28:43We now have, I lied, we got one more coming to the stage.
28:46Just Jai Ware.
28:48Come on up and look at this fine lady.
28:50Isn't she gorgeous?
28:52Jai Ware.
28:53Hello, everyone.
28:56My name is Jalita.
28:57I have a stylish, butter-soft, tummy-controlled fitness apparel line called Just Jai Ware.
29:02And we focus on sweating pretty in the city.
29:04And we empower women and breast cancer survivors.
29:08And a portion of our proceeds goes to a non-profit called Loving Arms for breast cancer survivors.
29:14And also my new non-profit called Space of Grace for mental health awareness.
29:19So I'll start with this piece here.
29:21The first piece is my new golf line, Sweat Pretty.
29:25Okay, I just need a little help.
29:35Sweat Pretty is my new golf line here.
29:38The skirt set with the bra.
29:42And then my next set is called Brown Sugar.
29:46That's the hoodie with the leggings, with the tummy control.
29:51The next set, considering I'm from Georgia, originally from Detroit, but live in Georgia.
29:55But we all love Georgia Peach.
29:57This is Georgia Peach.
29:59And the last set is called Jalona, named after my cousin, who is a breast cancer survivor.
30:04So you can find us at booth7462.
30:07My Instagram is J-U-S-T-J-A-I-Ware.
30:12Just J-Ware.
30:13But always remember, Sweat Pretty in your city.
30:20All right, let's give it up one more time for all of the amazing entrepreneurs that came on this stage.
30:36Don't just clap.
30:38Also go check these folks out right over here in the so-called market area.
30:42We will be back at 3 o'clock for more Black Excellence in Entrepreneurship.
30:48See you guys shortly.
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