Shark Tank India Season 5 - 5th February 2026 Full Episode
#TodaysEpisode #Episode #STarPlus #Colors #Hotstar #Sony #KaunBanegaCrorepati #BiggBoss #RadhikaDilSe
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TVTranscript
00:00Oh
00:19Chewy is an AI-powered device that makes your house all the ghillies
00:24to make the meat and the meat is made from 8 to 30 hours.
00:29Well done guys.
00:30Today, our MRP is 34999.
00:33Amazing!
00:39For a madrasi, filter coffee is not a recipe,
00:42it is a ritual, it is an emotion.
00:44We are ready to take the Western chain from Western chain.
00:48Our model is chefless and scalable.
00:50And we have a coffee.
00:53Wow!
00:54We have 4D, it is an emotion cafe.
01:23Sharks!
01:26In every house, there is such a man who doesn't name the name of the release.
01:31And his name is Chronic Pain.
01:34True!
01:35Sometimes it breaks the joints, sometimes it breaks the cramps.
01:39Sometimes it breaks the pain, sometimes it breaks the headache and migraine.
01:44It's true.
01:45And what do we do?
01:46Or we try to avoid it, or we send a temporary eviction notice through a temporary eviction notice.
01:52Correct!
01:53And then, at some times, the pain killers and the side effects are different.
01:58So Sharks, now the time has come for a long term pain solution.
02:02Namaskar!
02:03My name is Shivraj.
02:04I am from Delhi.
02:05I am the founder of Whole Leaf.
02:07A new age healthcare company, which combines Ayurvedic principles with modern science and validation
02:15to make safe and effective government-licensed pain relief solutions that actually work.
02:20Our hero ingredient is Vijaya Plant from natural extract, which is called CBD.
02:27CBD is clinically validated and proven for its strong anti-inflammatory and pain relieving properties
02:34which do not numb the pain, but take root cause on the root cause, without the risk of any harsh or long-term side effects.
02:42So my question is just 50 lakhs in exchange for 2.1% equity in my company.
02:47So come here, sharks.
02:50They are going to run this bingolai.
02:52Shivraj, welcome to Shark Tank Season 5.
02:56And tell me, how did you discover that pain's best solution CBD is CBD?
03:01I belong to a business family.
03:03It was a family business textiles.
03:05So the business was pretty good at that time.
03:08But in 2019, my aunt had a cancer diagnosis.
03:12And breast cancer.
03:15And some time later, her chemotherapy started.
03:17Chemo was doing a lot of good work.
03:19But her side effects were very bad.
03:22Her weight loss was very bad.
03:24And most of her pain was very painful.
03:26Then our family decided that herbal medications will turn.
03:30And that's the first time I came across cannabinoids.
03:33After administering the CBD oil, we started to see positive changes.
03:39She was sleeping better.
03:41She was sleeping better.
03:42She was a marked improvement in her pain.
03:45And I'm talking about 7-10 days inside.
03:47And where did you bring it from?
03:49In the plane, someone travelled down from the UK.
03:51But it's not allowed, no?
03:52Of course, it's allowed.
03:53In India, the NDPS Act, which is Narcotic, Drug, Psychotropical Substances.
03:59Correct.
04:00So it would be really nice, if you all educate about a, what are the laws of NDPS.
04:08And secondly, what is okay to do, and that's why you did it.
04:12And what's not okay to do?
04:14The NDPS Act 1985, right?
04:17And in that act, it's written, not all parts of the cannabis plant have been prohibited or banned.
04:23Correct.
04:24So the flower of cannabis, the bud, it's a narcotic substance identified.
04:29The other parts of the plant, they have multiple uses.
04:33Right?
04:34In the bud, there's more THC.
04:35That's why the bud has been made as narcotic substance.
04:37In the leaves, there's not THC.
04:39It's less.
04:40So if you're talking about medicinal properties,
04:44you can only use leaves in India.
04:46Correct.
04:47So that's what we use.
04:48The leaves we procure from the state government.
04:50So they're licensed and they're standardized.
04:52Got it.
04:53We have two licenses.
04:54One is a manufacturing license, which is a formulation of every part of Ayush.
04:59And the second is a free sale license that allows us to distribute across all states in India
05:04as a finished medication and also export.
05:07Let me tell you, this company was an IT company when we had to go about it.
05:11It's an Indian hemp company.
05:12But this is so mainstream for five years.
05:15It hasn't happened yet.
05:16Intas has gotten into it.
05:18Sipla has gotten into it.
05:20So Big Pharma is also entering.
05:21And it's entered in the pain segment itself, which I have been mastering rather than the past four years.
05:25So why have you made it yourself mainstream?
05:28Until you know what you want to do, you remain small.
05:31And that's exactly what we did.
05:33Today, in the past one year, we have grown 16 and a half X in the past 18 months.
05:38Today, we are at the forefront of the industry with the fastest growing company.
05:42Can you become bigger?
05:43Absolutely, sir.
05:44Today, we are sitting at an ARR of 9 crores.
05:47We were at 0.5 crores in April of 24.
05:50I am very excited about what you are doing.
05:53I was 21 years old and I used to get a round of chemo every two weeks and I used to be dying in pain.
06:03And my doctor always told me that it was CBD oil and it wasn't available.
06:10And by God's grace, I am sitting here in front of you with my full head of hair.
06:13So I am very glad you are doing this because you don't know how many young people have cancer in this country.
06:19And I think more than the cure, it's the pain and the treatment that actually kills them.
06:24So in my world, allopathy is something I don't like at all, number one.
06:31And number two, when I had cancer, I had chemo and radiation because I was 21 years old.
06:37And my 14 doctors told me that you will live 4 days or 4 months.
06:41I discovered this book called Yoga for Cancer and my food that really cured me.
06:47In your story, you are saying that CBD oil has more benefit than the cure.
06:51I didn't get it.
06:52You didn't get it.
06:53But you took medicine.
06:54I did.
06:55This is something that cannot be done alone by myself.
06:59So, we have partnered with India's largest healthcare companies.
07:02Such as?
07:04Apollo Group.
07:05India's largest pharmacy is Apollo.
07:07There are 8,000 more pharmacies.
07:09One of the owners of the Apollo Group has invested into the company.
07:12We are the first company in India, which has done 13 clinical trials.
07:15Oh, lovely.
07:16Two clinical trials are complete.
07:17The third is going to be completed.
07:18How many patients are in your trial?
07:20In the totality, there are not many patients.
07:23There are about 50 to 75 patients in each.
07:25In this space, in nutraceuticals, 50 to 70 is a good number.
07:29Absolutely.
07:30More than 76% of the patients reported significant pain relief.
07:33We studied about half of the group got opioids and half of the group got cannabinoid drugs.
07:38Cannabinoids were slightly better.
07:40But how cannabinoids were overall much better than opioids is quality of life.
07:45Our goal is that we are a medically-forward, clinically-validated company,
07:50which is a prescription-based vertical and OTC-based vertical.
07:54Our 70% revenue came from the doctor's prescriptions through and the off-line pharmacies through.
08:00Because we have successfully generated revenue by our off-line pharmacies,
08:04we converted it to an outright model.
08:06So, today, we don't have consignment-based sales.
08:09It's an outright credit term.
08:10So, 30 days, our invoice cleared in our total.
08:12These are all Apollo.
08:1390% Apollo.
08:15Shivraj, I want to give you an offer.
08:17I believe in the fact that you have 13 centers at this scale trials with 50 to 70 patients.
08:25I like your attitude that you don't do superficial work.
08:29You have to do evidence-based work.
08:31I think evidence-based work that you have done at 9 crore ARR, I have seen more.
08:36So hats off to you.
08:38My offer is 50 lakhs for 2.5% equity in your company.
08:42Today, your revenue at 9 crores.
08:43How much is it coming through the Apollo chain?
08:44And how much is it coming through your own direct-to-consumer initiative?
08:45Online, today, we have 60%.
08:46Offline, we have 40%.
08:47On-line, we have 60%.
08:48On-line, we have 60%.
08:49Offline, we have 40%.
08:50On-line, we have 85%.
08:51On-line, we have 85% from our website.
08:52Well done.
08:53You have a lot of data.
08:55Well done.
08:56You have a lot of data.
09:0015% from Amazon.
09:01Offline, we have 90% sales from Apollo Pharmacy.
09:0210% from Guardian Pharmacy.
09:03Smaller mom and pop pharmacies distributed.
09:04How many investors do you have?
09:05What's your cap table like?
09:06I have 83.17%.
09:07The rest is with investors.
09:08We have some CCDs that have not converted.
09:09Okay.
09:10This is before the conversion of the CCDs.
09:11Last funding round.
09:12So, in fact, we are running.
09:13We are running.
09:14We are running.
09:15We are running.
09:16You have a lot of data.
09:17You have a lot of data.
09:18You have a lot of data.
09:19Good.
09:2115% from Amazon.
09:22Offline, we have 90% sales from Apollo Pharmacy.
09:2310% from Guardian Pharmacy.
09:24And smaller mom and pop pharmacies distributed.
09:25How many investors do you have?
09:26What's your cap table like?
09:27I have 83.17%.
09:28The rest is with investors.
09:29We have some CCDs that have converted.
09:30Okay.
09:31This is before the conversion of the CCDs.
09:36We have 5 crore round.
09:384 crore committed.
09:40That's why I have 50,000,000.
09:42And what valuation do you have committed?
09:44So, the same valuation that I have coded here.
09:46That is by 2.1.
09:47Yes, yes.
09:48Shivraj, the energy and drive is amazing.
09:52And for me, this is a very personal thing.
09:55I have been looking for a company for 17 years
09:57that I am doing in India, ethically.
09:59So, I really want to be a part of this.
10:01Simply because I really believe in what you are doing
10:03and I believe in you.
10:04I would love to offer you the same valuation as Namita
10:07of 50,000,000 to 2.5%.
10:09Thank you so much.
10:10Fantastic.
10:11What is your margin at 9 crores?
10:13I will tell you about unit economics.
10:1575% gross.
10:17Logistics or commissions are 13%
10:19which puts us at 62% as CM1.
10:22Marketing spend is 49%.
10:24This includes online marketing,
10:26offline marketing, incentive schemes
10:28for our retail partners, etc.
10:30That's how we come to 13%.
10:32And our overheads are at 30% right now.
10:35This includes product development costs,
10:37designing costs, your salaries,
10:39gifting and incentives, all of that.
10:41That's why, you know, we are at a minus 17.
10:44Basically, in your online business,
10:45you are paying more than 50% marketing costs.
10:47Right.
10:48So, we are doing this revenue out of about 600 stores.
11:01They are on your board.
11:02Why did they not put you in it?
11:03If we are at 8,000 stores,
11:04it means we have boots on the ground.
11:05One time, we have sent our goods to Apollo.
11:06But if we reached the retail outlet,
11:08then the staff of the retail store
11:10would know what the product is.
11:12At the end of the day,
11:13the product is huge.
11:14But why would they sell your product?
11:15You have to create on-ground relationships.
11:16You have to have your finger on the pulse
11:17with the retailer.
11:18Absolutely.
11:19Very well answered.
11:20Very well answered.
11:21Now, I don't understand.
11:22Something is missing.
11:23Three and a half crores is coming from Apollo.
11:25So, in 600 stores,
11:27how much is average in the 600 stores?
11:28Approximately,
11:29your price is $350, $390, $390.
11:31So, you are selling 1 and a half to 2 units per unit.
11:55$50,000, $60,000, $70,000.
11:57There are some stores that are $50,000,
11:59some stores that are $300,000.
12:01So, we don't know if it's predictable
12:03for us that it's going offline or not.
12:07Have you seen cohort retention?
12:09Yes. What is cohort retention?
12:11Yes, there are numbers.
12:13I can tell you the repeat retention
12:15but cohort...
12:17How much repeat retention?
12:19So, we're at about 18%.
12:21And this is not cohort? No, this is the repeat.
12:23I mean, cohort is lower.
12:25Right.
12:27I'm not seeing evidence as yet
12:29that any player in this industry
12:31who has been in the past 4-5 years
12:33break out
12:35and differentiated themselves.
12:37Perhaps there's an efficacy issue with the product.
12:39That's why I'm out.
12:45As everybody said,
12:47your thinking behind the brand, product, education
12:49in terms of this clinical trial,
12:51that's excellent.
12:53But for 24 crore valuation,
12:55the proof of your execution,
12:57I'm not seeing you.
13:01When you're spending 60%,
13:03just because you have 75% gross margin
13:05in marketing to acquire a customer,
13:07thinking that I beat the algorithm,
13:11that's very hard because
13:13that algorithm is 10x smarter,
13:15they will figure out a way to beat you.
13:17all that is to really crack
13:19organic,
13:21repeat,
13:23word of mouth.
13:25Because that helps them get through the day,
13:27get through the month.
13:29I'm not seeing that
13:31in your marketing strategy
13:33for that reason.
13:37Okay,
13:38with our post-aurold,
13:39I have to say,
13:40I think they have any funding,
13:41a little more funding,
13:42and I have a deal with more money.
13:43I have to say,
13:45a deal is now growth,
13:47a deal is now hustle,
13:49a deal is now a density,
13:51I think I think the deal is good.
13:54If you haven't done it, it will never happen.
13:56If you haven't done it for 4 years,
13:58if you haven't done it for 6 months,
14:01then the people who are talking about will go and go ahead and increase.
14:04So you have time to help me with that.
14:07You have to run a little bit.
14:09If this is an intention, I will be ready to give you money.
14:12Tell me about the offer.
14:14I'm okay with 50 lakhs, 2.1%.
14:17And I'm also okay with 1 crore, 4.2%.
14:22I'm also okay with 2 crore, 8.4%.
14:28I have three offers.
14:29I will have a lot of skin in the game.
14:31I will have a lot of good.
14:32I will have a lot of money.
14:33I will have a lot of money.
14:35My way of life is like this.
14:37So this is my offer.
14:39I just would like to change my offer to match Aman.
14:43Which is 50 lakh for 2.1%.
14:46I would do the same as well.
14:49As a counter offer,
14:51if you have three come together,
14:53one crore each.
14:55So if you can split that amongst the three of you,
15:00at the same valuation,
15:02I would love for all.
15:03Our counter offer is one and a half crore for seven and a half percent.
15:06Well done.
15:07That's not bad at all.
15:12It's a good deal here.
15:13How do you think about it?
15:22Let's do it.
15:23Yay.
15:24Good job.
15:25Good job.
15:26Thank you so much.
15:27Thank you so much.
15:29Absolutely.
15:30Can I give you a hug?
15:31Namaste Shah.
15:32Good job.
15:33Thank you so much.
15:34Namaste Shah.
15:35I am Riddal Martoli.
15:36I am Riddal Martoli.
15:37I am Riddal Martoli.
15:38I am Riddal Martoli.
15:48I am Riddal Martoli.
15:52Hello everyone, I am Riddal Martoli, I am Jawahara Aramagam and I am Dinesh Babu Sukumar.
16:05We are from Bangalore and we will make our kitchen revolutionary.
16:09Shucks, there is one story of every house.
16:13Three times of cooking in the day, our wet face is stinking.
16:17The current solution is cockroach magnet under the seam.
16:21A private waste bin.
16:23But now in this situation, there is a secret of the entire inconvenience that is coming.
16:28Chewy.
16:31Wow.
16:34Wow, nice entry.
16:36Chewy is an AI powered device that makes your house all the ghillies.
16:42And that is only 8 to 30 hours.
16:46Very interesting.
16:48Biryani, chicken bones, vegetable peels.
16:51Chewy accept all organic wet paste.
16:55By mistake, if you add plastic, Chewy will scold you.
16:59And its best quality is self-cleaning.
17:03It keeps itself clean without any order or noise release.
17:08Chewy pre-booking has already sold out.
17:10And Shucks, this is our company Magcom's first patented AI smart device.
17:16And there is much more where it comes from.
17:18And our ask is 2 pro for 1.5 percent equity.
17:21So that we can get wet waste management problems in the middle of the middle of the middle of the middle of the middle of the middle of the middle.
17:28When you hear your face, I see myself.
17:31Dinesh, Midul and Jawahar.
17:32and Jawahar. Welcome to Shark Tank season five guys. Thank you. Thank you. How do you know
17:36others? How did you know our last startup Myland Foundry? I was the director for the
17:43industrial mobility solutions business. Jawahar was the CEO. He was leading the technology
17:48and I was heading the model. Are you CEO, Radun? Yes, I am CEO. Okay.
17:53Home appliances are only in the final bolt tightening in India. So,
17:58we will build the IP in India and we will sell the foreign countries here.
18:04Do you have a chip and a processing speed problem or you just feel nationalistic?
18:09That's why you will build a market here. No, I think is this patriotism shielding
18:14the lack of confidence to sell abroad? Category is to do wrong.
18:19C. V. No V in it.
18:25V. There is no P in it. Okay, E. Three E's in it.
18:32Very difficult.
18:32Karishma, come on.
18:34I know me cheating. What is this?
18:39We love fortune, dunya kha number one game show.
18:43So, Vasish Shukrava, Radha, Navajay.
18:45Sony Entertainment Television or Sony Lifpar.
18:47Suru ki tevi, Lata Mangeshkar ko bhaaf poon Mishra Dhanjali.
18:53Karishma, come on.
19:06From now to one lakh units,
19:13for this year, we will only do thousand units.
19:15Ye thousand units delivered hoga Bangalore plus one metro.
19:18In 2026, we deliver hoga 10,000 units, which is coming from our booking pipeline.
19:23The same run rate.
19:24In 2027, 2028, we are looking at GTM of UK.
19:30Where there are already products.
19:32We will be pushing to be at a slight premium.
19:34So, this is our current.
19:36Karishma, I think there are a lot of different targets in GTM.
19:40You have already told me that your objective is, your goal.
19:44My question was, what is your plan?
19:45How do you generate demand?
19:47How much money you raise?
19:49Where will you put it?
19:50How will you go from where you are to one lakh unit?
19:53In our journey, most likely, we are looking at three rounds of fund raise.
19:57This current seed round, which we are raising,
19:59we will put in the tooling and to develop the back-end operations,
20:03so that we can deliver the first 1,000 units plus the next 10K.
20:09That will be the investment for that.
20:11And in 2026, we will fund the second fund raise.
20:15That is for global expansion.
20:16And how much is the seed round?
20:18We are raising 17.75 crores.
20:21And these 2 crores that you are raising today, this is part of that 17.75 crores?
20:26Yes, it's a part of this.
20:27Last question. How did you arrive at this valuation?
20:30One more thing. You seem to be confusing a lot of concepts.
20:32Your sales are not today.
20:36You have bookings.
20:37We have not booked the revenues.
20:38Bookings are not sales.
20:44What is the amount that has been paid?
20:46Booking advance, we took 999 rupees. That's around 10 lakh.
20:49So, you have come to your customer's 10 lakhs.
20:53On that basis, and on this basis, you have got 130 crores valuation.
20:58In no parallel universe does that make sense. Explain it to me on this tank.
21:02Our booking run rate, we are seeing that we will get to 10,000 units in the next year,
21:09minimum. Even if we got one-fourth of that, 10,000 can manufacture and sell in 2026,
21:16financial year. And that's the revenue.
21:18In a very conservative case, 25 crores.
21:20That's what we have arrived at this.
21:23Okay, I've heard a lot about it.
21:24Love your purpose. Love your story.
21:27But you're clueless when it comes to business and scaling your business.
21:32Targets are not GTM. Bookings are not sales.
21:34And purpose is not a plan. You don't seem to have what I'm looking for somehow.
21:40I've asked you two questions.
21:41What is a useful life? You said 8 to 10 years.
21:45If you're poor, who will come?
21:47So, you've said,
21:47I mean, what I'm trying to tell you is friction is in the utilization.
22:11When customer delight comes when you make their life easy.
22:15And that is where the success will truly lie.
22:18But today, I don't have that clarity. And that's why I'm out.
22:30I think that the product is ready.
22:34Because when I looked at it,
22:37there was no processing. Even the shredder didn't open.
22:41And your confidence of launching it outside,
22:45say, I don't know, there's something I feel that I'm transparently
22:48about what the product and manufacturing not being ready.
22:54So, for that reason, I'm out.
22:55I think the problem is,
22:57two or three things are coming.
22:59One is, you have a penny blue t-shirt,
23:01but you do the whole white color.
23:03One is, like, the big of my life.
23:06I don't know.
23:07And people come to the market.
23:08I don't have to stop on things.
23:10Because I'm only a co-founder can be used to know the market.
23:12Or sometimes, I don't have to take a salesman to buy it.
23:13Because I think that's so important.
23:15I actually can make it different.
23:15The problem is not the problem.
23:16Because I don't have to work on the market.
23:17But if I am not the problem,
23:19then I don't have to go on its way.
23:21So I'm out.
23:23So, thank you guys.
23:24Thank you, thank you.
25:30I'm so sorry.
26:28Love it.
26:29Love it.
26:30Love it.
26:31Love it.
26:32Love it.
26:33Love it.
26:35Love it.
26:36Love it.
26:37Love it.
26:38Love it.
26:39Love it.
26:40Love it.
26:41Love it.
26:42Love it.
26:43Love it.
26:44Love it.
26:45Love it.
26:46Love it.
26:47Love it.
26:48Love it.
26:49Love it.
26:50Love it.
26:51Love it.
26:52Love it.
26:53Love it.
26:54Love it.
26:55Love it.
26:56Love it.
26:57Love it.
26:58one game show ko aapne india me bhi bana diya super duper hit play along be a home shark watch
27:07pitches set stakes and predict you can win exciting prizes download the sony live app now
27:18i was born in tamil nadu in a small town dindigal karke but majority of my life
27:23man i did my course graduation uh diploma in computer applications and marketing and sale
27:30bambai 91 maya since then bambai no i was in the corporate sector my name is simran venkat venkat's
27:37wife and uh earlier i was a teacher suddenly again venkat and they said that their passion
27:44cafe will you start with me so i said yes and then we started this in 2019 it's been six years
27:53oh wow so you guys have started doing your job quit and smitha i am born and bought up in mumbai
27:59and i used to work for even company and uh when joining venkat and simran so what time
28:06pa i was a homemaker so you were friends we both stayed in society
28:11and where did you say it's in kandivali only here
28:17and we are not taking the bosses head on we will take them head on
28:23so we are a cafe but led by beverages so
28:45so our outlets it is a qsr non-dining kind of an environment so we have 70 percent of our
28:53cafeteria catering to beverages 30 percent south india breakfast items
28:57and i don't know if everyone
29:05is
29:07is
29:11I don't know if everyone can manage the same consistency, thickness and size.
29:32If you want to make 10 people, then you don't have to make 10 different ways.
29:37So I told you that we are a chefless model. None of my staff is a South Indian.
29:42So it's not rocket science in the sense that anybody can pick up.
29:46We just have to tell them the technique, how it is done and we handhold them in fact.
29:50So Venkati, you come to numbers, tell me.
29:52And where do you sell them? Except outlets, you sell the zomato.
29:57Our online sales are around 24%.
30:00Okay.
30:01And offline sales are 76%.
30:03Starting in 2019, we were, I think, 8.4 lakhs.
30:08In the last year, 29.36 lakhs.
30:11In the last year, 1.36 lakhs.
30:14Crores.
30:15After that, we did 1.78.
30:18In the last two years, our EBITDA was negative.
30:29How negative was that?
30:30In fact, in 2023-2024, we wanted to expand.
30:32We opened a lot of franchises.
30:34And in four outlets, the sales didn't have much better.
30:37So we had to close those outlets.
30:39Now, there are five outlets.
30:41Two of our own.
30:42Three outlets are on a franchise basis.
30:44But why?
30:45I mean, you didn't think about the location.
30:47It's very simple.
30:48When you go to the area, scoping.
30:50What is the customer profile?
30:52What is the customer profile?
30:53How did this mistake happen?
30:54We opened in Bandra.
30:55Off total.
30:56That's the best.
30:57Yeah.
30:58So, we had a little mistake there.
31:00One of our most successful outlets is in Thakur Village.
31:03Okay?
31:04And where we have a college or whatever.
31:05Okay?
31:06So, there was also a lot in Rizli College.
31:08And apparently, you know, the turnaround wasn't as good or as high as what we have in Thakur Village.
31:14Why?
31:15Affordability or whatever.
31:16Aborder, which was in the demographic of the college.
31:18Yes.
31:19The spending capability.
31:20Yes.
31:21Yes.
31:22Also, that's a non-vegetarian area.
31:24This was one of the reasons.
31:25Now, tell us about the profit.
31:27How much loss in the last two years?
31:29In 2023-2024, our EBITDA was minus 24%.
31:32Okay.
31:33And in 2024-2025, we got it down to minus 2%.
31:36Okay.
31:37Well done.
31:38How much was the last month?
31:39The last month was around 17.2 lakh.
31:42What?
31:43Revenue.
31:4417.2 lakhs per month.
31:45Okay.
31:46And profit loss?
31:47We're turning EBITDA positive now.
31:49Around 1% EBITDA positive.
31:51So, yeah.
31:52Great lesson.
31:53Yeah.
31:54There are only three things that matter.
31:57Location, location, location.
31:59Location.
32:00You got that.
32:01Yeah, yeah.
32:02And you have learned it and you have taken it back on the road before it is too late.
32:06Absolutely.
32:07So, well done.
32:08And approximately, rent as a percentage?
32:10How much?
32:11Around 14%.
32:13How much?
32:14How much?
32:15How much?
32:16How much?
32:17And does it include any franchise upfront fee?
32:20Franchises, we compensate them as revenue share on a monthly basis.
32:24So, how much?
32:25How much?
32:26Anywhere between 10 to 12% off.
32:2710 to 12% off?
32:28Of the top line.
32:29Of the top line.
32:30And if the top line is reduced, then you have a minimum guarantee.
32:33Exactly.
32:34What is the assured return per year?
32:35So, the minimum guarantee is around 30% of their invested amount on a yearly basis.
32:39This is a very good model.
32:40This is a very good model.
32:41Our commitment is, you know, in three years, you will recover your principal amount.
32:49So, if you have 20,000,000, then you will recover your three years.
32:50Just then you have to recover.
32:51No, that's not the case.
32:52No, that's not the case.
32:53No, that's not the case.
32:54No, after 2 years, it's a contract.
32:55So, it's a contract.
32:56Ah, now I get it.
32:57That's 50% return in 5 years.
32:58Then it's okay.
32:59I have an issue here.
33:00What's happening?
33:01In every category, the top guys, 2-3 people, own about 70-80% of the industry.
33:16Domino's and Pizza Hut own about 75% of the organized pizza industry.
33:24So, the game becomes about scale.
33:27So, for that reason, I'm going to be out, but I love you guys.
33:34So, I really hope you do very, very well.
33:36All the best.
33:37Okay.
33:38You operate for 6 years.
33:39Out of 9 outlets, you have 4 closed.
33:42That's not a great statistic.
33:45The second area I spend time on is a local taste.
33:49So, India, there's no ethnic chain, Pan India, for this reason.
33:54That in every part, people want very different tastes.
33:56It is an execution game based on two L's.
34:00The location and the localization of the taste.
34:06And these two L's crack in a different mindset, personality type, execution, rigor.
34:14Which I'm not seeing in this team.
34:17But I heartfelt thank you for the food.
34:20I've loved it.
34:21But I'm out for today.
34:23The 50% of our outlets, when we don't scale it, they're closed.
34:28Because we're looking at the best options.
34:30Because in Bombay, if you go back to $50,000 per month,
34:38then you can't get the main action.
34:42Right.
34:43We have to solve for food to become so wow,
34:48that people come more,
34:50we'll do at least $10-15,000 per outlet.
34:53And then we think about scaling.
34:55Till then, I think you should fine tune it.
35:00I don't think you're ready for investment right now.
35:03But I wish you the success in becoming India's number one ethnic man.
35:07Thank you so much.
35:09You've been doing your passion business.
35:10But if you're doing your passion business,
35:12then you can take a restaurant,
35:14and you can tell that the most important thing is the location.
35:16It was a very basic thing.
35:18Right?
35:19So, I feel like a founder market fit.
35:22Do you have to execute it or not?
35:25Your idea is good.
35:26The concept is good.
35:27It can work.
35:28But it will take a little time.
35:30In the middle of the meal,
35:31it's good.
35:32Unfortunately, I haven't seen it yet.
35:34So, I'm out for now.
35:35But I'm looking forward to your outlet in Delhi.
35:37Absolutely.
35:38I'm out for now.
35:39Sorry.
35:40I saw this.
35:41I didn't meet you.
35:42I didn't have to invest.
35:43Because I feel like you have to make a Starbucks banana filter coffee.
35:47So, my suggestion was that you need to get a business head or a co-founder
35:50that you have to take the insights into the industry.
35:54That is one thing.
35:55Second thing, according to me,
35:57filter coffee is in your category.
35:59Your milk, banana chips, filter coffee, concoctions.
36:01You have to take it.
36:02But until you focus on the Idli Dose,
36:06your main product is the hero.
36:08You don't focus on that.
36:10You have a brilliant product, guys.
36:12You just need to capitalize it, right?
36:14And I think for me,
36:15I don't see you all running as pastors.
36:21I want you to run and for that reason, I'm not.
36:23No shit, I'm not.
36:24All right, Madrasis.
36:25Nice meeting you.
36:26Thanks a lot.
36:27Thank you so much.
36:28Thank you so much.
36:30Keep smiling.
36:31Bye.
36:32In five years, with no experience in the food and beverage industry,
36:35we grew up, grew up, grew up, grew up.
36:38We also proved it.
36:39It was a passion.
36:41It was a passion.
36:42It was a commitment.
36:43It was a mentor.
36:44It was a mentor.
36:45If we get a mentor,
36:48who will show us the truth,
36:49that would be an amazing thing, in fact.
36:51If I start my journey,
36:53it was not an easy one, definitely.
36:55Got married, and straight away,
36:58Banaras, South East Asia, Cambodia.
37:01So we jumped into business.
37:07I thought it was a very good time.
37:08Whatever problem you can solve,
37:10but a little bit on the cosmetic side.
37:12From there, the start of Fingzarma.
37:18We make top quality,
37:20clean chicken sauce,
37:22which is not only the sauce,
37:23but not all the ingredients,
37:24which are used in your dish.
37:26You just add water and ghee,
37:28marinate will be made in a minute,
37:30and you are free.
37:31Wow.
37:32It's different.
37:33It's a name, man.
37:34Afghan-Kashitan.
37:35Achari-Atyachari.
37:36Laknavi Tamancha.
37:38Wow, wow.
37:39This is the full marks of creativity.
37:41Thank you, guys.
37:42You are a great sales guy, man.
37:43No, sir.
37:44I'm not a sales guy.
37:45My customer is sales.
37:46Good sales guy says that.
37:47What is this?
37:48What is this?
37:49What is this?
37:50What is this?
37:51What is this?
37:52What is this?
37:53What is this?
37:54We need to make a big business.
37:55We need capital.
37:56Hopefully, today,
37:57I will take it away from you.
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