00:00Hey, SEs. Let's talk about something I know you all have been wondering. Can you expend Essence
00:06Festival? And the short answer is yes, but only if you do it right. If you're a freelancer,
00:12a content creator, or an entrepreneur, and you're coming to network, attend panels,
00:17create content that supports your business, those flights, hotels, and event tickets might be tax
00:24deductible. You just have to make sure that you're documenting everything. What you did,
00:28who you met, and how it ties back to your work. And yes, you must keep those receipts.
00:35Now, if you work in corporate, this is your sign to make a case to your manager. Essence Festival
00:40is much more than parties, though we do love to party. It's also professional development. It's
00:46market research. Put together a quick pitch on how attending helps you show up better in your role,
00:52and then offer to bring those insights back to your team. So yes, Essence Festival can be a business
00:59move and a good time. Just don't try to expense brunch at Moro's unless you're trying to close
01:05a deal over some mac and cheese. Okay, bye.
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