00:00It's Benzinga bringing Wall Street to Main Street.
00:02Ford said it will roll out an AI-powered voice assistant to customers later this year and
00:07introduce a hand-free Isof Level 3 autonomous driving feature in 2028 with its universal
00:13electric vehicle platform launching in 2027, according to The Verge. The company's top
00:18software executives said at CES that Ford is developing core software and hardware in-house
00:23to reduce costs and retain control while relying on external large language models rather than
00:28building its own. Ford said the assistant will launch on Ford and Lincoln mobile apps in 2026
00:34and expand in-car use in 2027. The automaker said the approach supports more affordable vehicles as
00:40it shifts toward hybrid models, battery storage systems, and Level 2 and Level 3 driver assist
00:45features. For all things money, visit Benzinga.com.
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