00:00Can India save the German automotive industry?
00:03India has almost 1.5 billion inhabitants and it has become the world's third largest car market
00:10after China and the U.S.
00:12But for German car manufacturers, the Indian market is anything but easy.
00:17We are in downtown Chennai, a city with 6.5 million inhabitants.
00:22It's rush hour and we see a lot of cars on the streets, but there is hardly any German car.
00:28Volkswagen, Germany's biggest car maker, has a market share of only 2%.
00:34Domestic and Asian brands dominate the roads.
00:37For German car makers, India could be a beacon of hope because their sales are shrinking elsewhere,
00:43especially in China, their most important market.
00:47Most German brands now operate factories in India and are preparing for a long-term future here.
00:53India is a new hope, but it will not grow as fast as we have experienced in China 20 years back.
01:00At its only plant in India, BMW produces up to 80 cars a day.
01:05By comparison, at the Dingolfing plant near Munich, its biggest worldwide, it's around 1,400 per day.
01:13So the numbers in India are still small.
01:16But what is important for BMW is that they are growing fast, by more than 10% a year.
01:22What do you think?
01:24Why do German car makers struggle in India?
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