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  • 16 minutes ago
Why do luxury brands destroy their own unsold products?

In most businesses, unsold items are discounted or donated.
But luxury brands don’t play by normal rules.

This video explores the real reason brands like Louis Vuitton, Chanel, Hermès, Cartier, and Burberry refuse discounts and sometimes destroy unsold bags, clothes, perfumes, and watches.

Luxury is not just about price.
It’s about rarity, control, and perception.

In this video, you’ll learn:
• Why luxury brands never offer discounts or outlet sales
• How selling at lower prices damages brand value
• The danger of grey markets and second-hand resale
• Why some brands destroyed unsold stock instead of donating it
• How public pressure forced brands like Burberry to stop
• How sustainability is slowly changing the luxury industry

In the luxury world, protecting the brand image is often more important than protecting the product.

This video explains the hidden business logic of luxury branding in a simple Way

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Transcript
00:00I am surprised by the equivalent of this dot surges.
00:01You can also see the result in that well.
00:03When we have the quality of this product,
00:06we're looking forward to the market.
00:07The market must be compared to the customer's customers.
00:11The market appears with the商品,
00:13the market has once the market has been there.
00:14We can also promote the market within the market.
00:15This is the luxury market crisis.
00:17This is the one way to go to the market.
00:19It's even an official market.
00:20It's a good product.
00:22It's a good product.
00:24It's a good product.
00:26It's a good product.
00:27Your brand will be discounted by the Lui Vuitton, Chanel, Hermes, and Hermes brand.
00:32The outlet will also be discounted by the same price.
00:36They will also be discounted by the same price.
00:41It will be discounted by the same price.
00:44If you have to purchase a luxury bag, please use the same price.
00:49If you can use the same price as a price,
00:52and in sales, they are in the same place where they can look at the brand.
00:58That is why it's a very popular brand.
01:01This is why the brand is like a barbari,
01:03the products, the products, the products, and accessories,
01:08and they are not a big part of it.
01:12In this case, it's a huge difference between the brand and the brand.
01:18They are all luxury brands in the same way.
01:22This is the luxury watch industry.
01:26The 30-year IWC brand is like second-hand and gray market.
01:32They have to pay attention to the market.
01:35So, they have to pay attention to the watch.
01:38They have to pay attention to the company.
01:43They have to pay attention to the stock.
01:48They are a strange situation.
01:49Every month, they will buy the onlineali.
01:51They lose their experience and do lipids like luxury brands.
01:55Licculate abandonment and packaging Barack Obama,
02:00majority of these brands.
02:02They will apply everywhere.
02:07They are the most lifelong favorite options in your companies.
02:10Beautiful of luxury fashion!
02:12The second time of the seasonings,
02:15the
02:16plant
02:18the
02:19plant
02:22the
02:24plant
02:25is
02:27the
02:32plant
02:35in
02:36the
02:37plant
02:38plant
02:39plant
02:40and
02:42Thank you very much for joining us today and we'll see you in the next video.
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