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  • 21 hours ago
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00:00Customers rage as cheesy Black Friday deals sells out quickly.
00:05This year's unexpected Black Friday sensation wasn't a toy or a gadget.
00:09It was a giant, novelty-sized bulk box of Kraft Mac & Cheese that vanished almost instantly after going on sale.
00:16Walmart offered the limited-edition 65-inch Mac Friday box,
00:20a tongue-in-cheek product shaped like a flat-screen TV and filled with 65 full-size boxes of Kraft Mac & Cheese.
00:27Priced at $19.37 in honor of the year Kraft first launched the iconic product,
00:33the bundle offered a steep discount compared to the usual $1.29 per box price.
00:39The deal was hyped across social media, but many eager shoppers said they never had a chance to buy it.
00:45According to Fox Business, the promotion went live at midnight on Black Friday and appeared to sell out immediately.
00:52Customers who stayed up specifically for the launch flooded TikTok and X to vent their frustration.
00:57Never went in stock, one TikTok user complained.
01:01Another wrote,
01:021202 not working.
01:03I stayed up for this.
01:05One shopper added,
01:07This did not last five seconds.
01:08I'm not kidding.
01:10The marketing copy for the product leaned into its playful nature,
01:13describing the oversized package as
01:15harnessing cutting-edge flavor technology and delivering over 4,000 perfectly calibrated noodles,
01:22tuned for maximum cheesiness, according to the Food Network.
01:25Despite the humor surrounding the promotion, the backlash was real.
01:30Many customers felt misled by the hype,
01:32arguing that Walmart failed to provide enough inventory for such a widely advertised deal.
01:37As social media was filled with complaints,
01:40some even questioned whether the item had ever truly been in stock.
01:43The Mac Friday box quickly became one of the most talked-about Black Friday letdowns of the year.
01:49Proof that even a box of macaroni can spark a frenzy when the price is right,
01:53and the quantities are low.
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