Wala tayo sa Bahay ni Kuya, pero pati online may hindi nagpapakatotoo. 👀
Ayon sa mga eksperto, hindi lahat ng trending topic online ay tunay na organic. Minsan, maraming accounts ang sabay-sabay na nagpo-post ng pare-pareho para magmukhang maraming tao ang pumapabor sa isang isyu.
Ganito gumagana ang mga coordinated post — maraming accounts, iisang script, iisang pakay.
Paano ito makita? At paano hindi mabudol online? Panoorin ang video na ito.
00:00Through the fire na masarap naman talagang maki-join sa mga trending ganap online.
00:05Pero kahit anong impormasyon, oo pati memes, pwedeng makaapekto sa pananaw ng publiko.
00:12Kaya mas mahalaga na maging maingat sa pagproseso ng anumang nakikita natin online.
00:18Dahil hindi lahat ng nakikitang trending issue online ay organic.
00:22And that's not a lie!
00:25Minsan kasi, hindi nagkakataon lang na paulit-ulit ang isang post.
00:29May mga nagpapalakas o nagpapakalat nito bilang bahagi ng isang organized effort o influence campaign.
00:37Ayon sa mga pag-aaral sa FIMI or Foreign Information Manipulation and Interference.
00:43Kapag gumagamit ng magkakaugnay na pecking account o nagtatagong pagkakakilanlan para magmukhang organic ang isang kampanya,
00:52ang tawag dito ay Coordinated Inauthentic Behavior o CIB.
00:56Isang modernong taktika sa social media na nakikita sa mga pagtatangkang impluensyahan ang opinyon ng publiko.
01:04Ayon kay open source intelligence analyst Guiano Libot,
01:08hindi na bago ang disinformation sa social media.
01:11Pero may panibago na itong itsura na mas malawak.
01:14It's not just one single incident.
01:17So it's not like you're just looking at isang occurrence lang ng parang false information.
01:24This is a series of accounts that, within a specific time frame, launch a campaign online.
01:35It's just that in this case, it's a negative campaign because it contains oftentimes false or misleading information.
01:43Ganito gumagana ang CIB.
01:45Hindi ito basta misinformation lang.
01:48Ito ay isang organized na operasyon na mga inauthentic, fake, at duplicated accounts.
01:54Minsan libo-libo na sabay-sabay nagpo-post, nagko-comment, o nagre-react para lang papagmukaing totoo o popular ang isang ideya.
02:03Sa madaling sabi, scripted ang kilos, pero organic ang dating dahil sa dami ng mga lumilitaw.
02:10Katulad na nangyari sa Sinovac vaccine noong pandemic.
02:14Lumabas sa report ng Reuters na noong COVID-19 pandemic, inilunsad ng militar ng US ang lihim na kampanya laban sa lumalakas na impluensya ng China sa Pilipinas.
02:25Gumamit-umano sila ng peking accounts para pagdudahan ang kalidad ng mga bakuna at tulong mula sa China kabilang ang Sinovac.
02:34Halos 300 accounts sa X na dating Twitter, ang nagpakalat ng mensaheng hashtag, China ang virus.
02:42I guess the main objective really was to, according to the report at least, was to sort of diminish or pababain yung credibilidad or trust ng specific vaccine
02:54so that audiences would favor the other. I think that was sort of like the ulterior motive.
03:02Pero pano nga ba natin malalaman kung ang isang kampanya online ay isang coordinated attack na?
03:07Hindi ito palaging halata, pero may ilang pattern na pwedeng magbigay ng clue.
03:12Unang tingnan, kapag pare-pareho na ang post o may script na ang multiple accounts na may sinasabi tungkol sa iisang issue.
03:19Maliban sa copy-pasted na content, nagsishare na rin ang mga ito ng pare-parehong picture o thumbnail para sa isang content.
03:27Ginagawa nila ito para makakuha ng malaking traction online.
03:31What they do is that they just have a very single message and they try to amplify it the fastest way possible.
03:38And part of that really is following a specific script na similar lang in all specific accounts.
03:44Sometimes there have been incidents wherein they might change the script a little bit.
03:47Um, siguro mga few alterations in words, but the sort of the meat of the message is still there.
03:55Dapat ding tingnan ang authenticity ng mga profile na nagsishare ng information o may kahinahinalang post.
04:02Pwede kasing gumagamit na lang ang mga ito ng alias, imbis na totoong pangalan.
04:06At AI-generated na profile picture para itago ang kanilang pagkakakilanlan.
04:11I-check din ang transparency ng bawat page to account para malaman kung bagong gawalan ba ito.
04:17Marami sa kanila, walang malinaw na history o engagement, pero bigla na lang naging active o sulpot kapag may issue'ng kailangang i-push.
04:25Kabuti yarn?
04:26Another red flag.
04:28Posibleng sabay-sabay rin ang pag-post ng mga ito.
04:30Halimbawa, pwedeng sabay-sabay na nag-post ang iba't ibang account na may pare-parehong mensahe sa 1pm o ilang minuto lang pagkatapos ng isang post.
04:40Pero pwede rin bantayan ang mga account na mayroong mga irregular posting pattern dahil baka parte ito ng isang overnight job.
04:47The first thing is to really recognize na hindi siya like one-off lang, hindi siya isang incident.
04:54Quite often, a lot of these accounts repeat a lot of these behaviors and it's not just one topic that they focus on.
05:02They focus on a series of topics and you need to look at a group or a cluster of accounts.
05:07So not just one account or one account to be specific.
05:11Sa loob ng social media ecosystem, ang algorithms mismo ang nagpapalakas sa galitong klaseng behavior.
05:18Habang mas maraming engagement tulad ng likes, shares, comments, mas napapansin ang system ang isang online topic.
05:26Kahit peke ang mga interaction at kapag pinalakas ng algorithm, ang coordinated na disinformation ay nagmumukhang organic o totoo.
05:35Ang resulta, mas maraming naniniwala, mas mabilis ang pagkalat at mas mahirap na itong itama.
05:42At ayon sa eksperto, maraming iba't ibang teknik sa Pilipinas para sa isang coordinated attack dahil nagsisilbi raw itong training ground sa pagdeploy ng disinformation.
05:52The Philippines has always been known as sort of like a petri-ish or an experimental grounds for disinformation.
05:59Unfortunately, it's a very bad reputation.
06:02But we have been, I guess, in many ways, you know, Pilip, parang first in the world to deploy a lot of these techniques.
06:12Quite often that, especially because we have an audience that speaks English and leads English content.
06:19Paano naman natin mapoprotektahan ang ating sarili para magkaroon ng isang safe online space kung may kumakalat na coordinated attack?
06:27Unang hakbang, humina bago mag-share.
06:32Kapag sobrang emotional ng content na nakakagalit o kahit na sobrang nakakakilig, sandali muna ang pag-isipan.
06:41Dahil kadalasan, ginagamit ang emosyon para mapaaga ang pag-click o pag-share.
06:46Try to take a step back and really think about, is this content really something that's genuine?
06:52Or, ina-target ba ako nito para galitin so that I get to react?
06:55Kasi, of course, part of the engagement algorithm online really harps on our fears and our hopes.
07:03So, any kind of extreme emotion is something that we have to be on the lookout for.
07:09Pangalawa, i-verify ang nasagap na information online.
07:14Tingnan kung may legitimate source tulad ng media outlet, government data,
07:18o verified statement na aakma sa nakuhang information.
07:22Don't rely on one source. Validate.
07:25Look at trusted media institutions and see if na-reflect ba ito to the regional reporting or even national reporting
07:35before you actually believe in things.
07:37Kasi, of course, we value speed, but we also need to value accuracy in the information that we consume.
07:44Pero higit pa sa mga tip na ito, may komento si Libot kung ano ang pinakamagandang solusyon para kontrahin ang misinformation online.
07:53For me, the best solution towards fake information is restoring trust in our institutions,
08:00restoring trust in government.
08:02And it's very hard to have trust in that.
08:04If there's issues of corruption, if there's issues of, you know, all of these allegations of misuse,
08:11it's more likely that people believe those kinds of fake information
08:15because, you know, it's not like government is delivering anyway.
08:19So if we want to get rid of this as a problem in society,
08:23we need to be able to restore the dignity of our institutions.
08:27And part of that really is delivering material outcomes for our people.
08:34Ang laban sa disinformation ay hindi lang trabaho ng fact-checkers o journalists.
08:40Laban ito ng bawat netizen.
08:42Kaya sa susunod na makakakita ng trending topic,
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