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US President Donald Trump has signed an executive order to dump tariffs on a broad swathe of commodities including beef, coffee and tropical fruits. The move means Australian beef is no longer subject to a 10 per cent tariff. The CEO of Cattle Australia Will Evans spoke to the ABC.

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00:00Just firstly, can I get your initial reaction to this news?
00:06It's obviously most welcomed.
00:07I mean, the Australian beef industry is an advocate for rules-based trading and fair
00:11trading systems, and any removal of tariffs or trade impediments is something that we
00:16most welcome.
00:16So it's obviously a positive announcement out of the United States this morning, and
00:21something that we're very welcome for.
00:24These tariffs had been in place for several months.
00:27How had Australian beef exporters been impacted by this?
00:33I mean, any tariff has an impact, but one of the important things to put into consideration
00:38here is that the US beef herd is at a 70-year low.
00:41So we've been having really strong demand for our product globally this year, and including
00:45for the United States, we've been putting an awful lot of beef into those markets.
00:50So for us, the effect is obviously there, but the reality of the supply for domestic beef
00:56in the United States at the moment is that it's very short.
00:59So demand has remained really strong for our product.
01:02The US is the largest market for Australian beef exports, as I understand.
01:06So how does it compare to other countries?
01:10Just can you put into context, I guess, how critical the US market is for Australian beef
01:15producers?
01:17Yeah, sure.
01:17Last year, the US market overtook the Australian domestic market as being our largest single
01:22market segment.
01:23So the domestic market is about 30% of the product that we produce, and last year, the
01:27US actually overtook that.
01:28Now, this year, it looks like the US will stay in that sort of category.
01:32It's a very big market for Australian beef, and one that we've supplied for a long time.
01:37This is about $4 billion worth of trade to the Australian beef industry.
01:40So it's a really significant market and a really important one for us into the future.
01:45How are Australian producers handling this sort of back and forth, I suppose, the uncertainties
01:51around President Trump's tariffs?
01:54What does that do to producer confidence?
01:58Well, look, this year, we've seen a huge demand for our product.
02:02I mean, US market's about 17% up on last year.
02:07China's increased significantly this year.
02:09Korea's increased significantly this year.
02:12Japan's about consistent with where it was last year.
02:15You know, we're in a very lucky situation that Australia produces beef to a really high
02:19standard that's recognised globally.
02:22So for us, we've been in a really strong position this year, even with the trade fluctuations
02:25with the United States, where we've had other market opportunities where we've been able
02:29to plug in beef if there is some uncertainty or if there has been some challenges.
02:32But this year's been a really strong year for the Australian beef industry as a whole.
02:36We need some rain in certain parts of this country where we are a bit dry, but hopefully
02:41we're looking at a really strong next 12 months as well.
02:43What can you put that growth down to?
02:47You know, despite the market uncertainties, particularly with the United States, why is
02:51it that Australian beef is still growing in that market?
02:55Well, look, we produce beef to the highest standard globally.
02:58We export beef to 100 countries around the world.
03:01You know, what that means for us is that we have to meet the requirements for all of those
03:04countries. So we have very strict protocols in place.
03:07We have lifetime traceability for all our cattle.
03:10We have on-property animal welfare, biosecurity management plans, chemical control management
03:14plans. You know, we are built to export beef all around the world and to meet hundreds
03:19of different requirements for all of those markets.
03:21So when there is global trade disruptions, Australia is often really well placed to take
03:26advantage of those because we have preferential market access around the world built upon our
03:30reputation as being, you know, a very high quality supplier of beef.
03:34And demand for beef is rising globally.
03:37You know, and so Australia is really well positioned to be able to capture the value of that.
03:41All right. Will Evans, the CEO of Cattle Australia, thanks so much for your time today.
03:46Not a problem. Thank you for having me.
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