Meghan is 'prepared to go it alone' sans Harry

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00:00Meghan is prepared to go it alone, sans Harry.

00:04Meghan Markle is building her solo empire after her Netflix projects with Prince Harry failed to exceed expectations.

00:11After Meghan Markle posted an Instagram video with unnamed makeup products,

00:15rumors quickly swirled that she might be working on a new line.

00:18Meghan has always been strategic when it comes to brand building, PR expert Dermot McNamara told OK.

00:24The U.S. has embraced her as a lifestyle tastemaker, and launching a beauty line would be a natural next step.

00:31In many ways, she's channeling the blueprint of women like Victoria Beckham and the Kardashians,

00:36who've turned their personal image into global empires.

00:40Dermot McNamara continued.

00:42GB News reported Meghan Markle's as ever trademark lists skincare, cosmetics and fragrances,

00:48so it is likely she will expand the line.

00:50By doing her own makeup and showing it online, she's repositioning herself as relatable, hands-on and creative.

00:57All traits that resonate with beauty audiences in 2025, Dermot McNamara said.

01:03Fans buy into personality as much as product, and Meghan is taking ownership of both.

01:08From the blurred product shots in her reels to references to her signature glow,

01:13she's clearly positioning herself as a self-made entrepreneur rather than a royal adjunct, Dermot McNamara continued.

01:20It's smart, modern, and completely in tune with the American consumer.

01:24Meghan Markle and Prince Harry first pursued joint opportunities in the U.S.,

01:28but the couple is now focusing on their own brands.

01:31She'd love for Harry to be involved in whatever she's doing, but that's not how it's played out,

01:35so this is something she'll have to do by herself, a source told the outlet.

01:40She's prepared to go it alone and will stop at nothing to make a success of as ever.

01:44She's prepared to go it alone and will stop at nothing to make a success of as possible.

01:45She's prepared to go it alone and will stop at nothing to make a success of as possible.

01:46She's prepared to go it alone and will stop at nothing to make a success of as possible.

01:47She's prepared to go it alone and will stop at nothing to make a success of as possible.

01:48She's prepared to go it alone and will stop at nothing to make a success of as possible.