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ChatGPT now lets you impulse buy without leaving the chat
Rizzle
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2 months ago
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Tech
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00:00
ChatGPT now lets you impulse buy without leaving the chat.
00:04
OpenAI just dropped a bombshell that's equal parts convenient and terrifying.
00:09
Instant checkout for ChatGPT.
00:11
Yes, you can now buy stuff directly through your AI conversations.
00:16
ChatGPT's 700 million users can now go from, hey, what's a good coffee maker?
00:21
To clicking buy now without ever leaving the chat.
00:24
The feature, powered by partnerships with Stripe, Etsy and Shopify, handles everything
00:29
from product discovery to payment processing through something called the agentic commerce
00:33
protocol.
00:35
The good news?
00:36
OpenAI claims they're being responsible about it.
00:39
Users must explicitly confirm each transaction step.
00:43
Payments are encrypted through Stripe and data sharing with merchants is supposedly minimal.
00:48
You can even cancel before final confirmation, which is more than we can say for most purchases
00:52
made on Amazon.
00:54
The reality check?
00:55
With ChatGPT processing 2.5 billion prompts daily, this turns every conversation into a
01:00
potential sales funnel.
01:02
Sure, the current rollout is limited to select shops, but OpenAI is already eyeballing features
01:08
that could promote products based on your chat history.
01:11
And let's be real.
01:12
Google's Gemini is probably scrambling to build something similar as we speak.
01:16
Look, seamless shopping sounds great until you realize your AI assistant might start feeling
01:21
more like a very sophisticated salesperson.
01:24
The tech is undeniably slick, but we're basically watching the birth of conversational commerce
01:28
on steroids.
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