Ivorian Brothers Dream Of Transforming Cocoa Industry

ETVBHARAT

Ivory Coast, which holds its presidential election this Saturday, is world's leading cocoa producer but only processes about 40 percent locally while rest is exported.

Transcript

00:01Two Ivarian brothers want to become giants in cocoa processing.

00:06Founders of the African cocoa company, Fuseni and Alasne, say they want to dominate the

00:11world with our way of doing things and our know-how.

00:14Ivory Coast is the world's leading cocoa producer but only processes about 40% locally while

00:20the rest is exported.

00:22Our goal is to become the giants of the transformation of cocoa, not only in Côte d'Ivoire but to dominate

00:29the world by our way of doing it, by our knowledge.

00:32We can't be the first world producer of cocoa, it's a strategic activity for the economy

00:40of our country.

00:41As a nation, we think that we have our place with the micro and macro-economic policy that

00:48the Côte d'Ivoire has put in place.

00:53The twins opened a factory in August in their hometown of Devo, which has a processing capacity

00:59of 36,000 tons annually with a target of 80,000 tons.

01:04The pair are also creating jobs and sharing their knowledge to help develop the industry

01:08in the ivory cost.

01:09While their cosmetic materials are exported, where there is demand and their chocolate

01:30for consumption, it's sold in Ivory Coast at competitive prices.

01:35Our different derivatives of cocoa are sold internationally, including the cocoa butter,

01:42the cocoa butter and the cocoa butter, because it's there that is demand.

01:47We would like it to be sold here.

01:48It's in this sense that we work.

01:49That's why I told you that we are doing the promotion of local consumption.

01:53Our own chocolate tablets are sold here.

01:56That's what I mean.

01:57We have our own chocolate brand which is sold locally, which is not sold outside.

02:02And we also have a part of the cacao butter that is sold here.

02:07Coca accounts for five million jobs in Ivory Coast or one-sixth of the population.

02:13The government said price of coca paid to growers is at a record level of 2800 CFA francs

02:20per kilo.

02:21A few kilometers from Devo, in a shaded plantation carpeted with cocoa tree leaves, Kanga Prudence

02:27was cutting yellow pots.

02:30The advantage for us is that this cacao can be transformed here, locally.

02:38When it's like that, everyone will benefit, especially our producers.

02:41Because we have our children who are in the city.

02:43We have our parents who are in the city.

02:45And when it's transformed locally, it's more advantageous.

02:48If we have our children who are open, we will be able to work for some children who are

02:55in the city.

02:56A 35-year-old chemist, Selimata, said she wants to help the youth here who don't have

03:03much knowledge about industrialization.

03:06African cocoa company cost nearly 50 million years of money.

03:07I've decided to work here at Cacao SA to really increase my competence and help the

03:13young people from here who don't have much knowledge about industrialization and transformation.

03:20In terms of the transformation, we can really raise the challenges in the region.

03:31African cocoa company cost nearly 50 million euros, the brothers noted, without specifying

03:38the source of the funds.

03:40The second obstacle has been the lake of qualified labor.

03:44The first obstacle to the transformation of the cacao, it's the financial problem.

03:49And after the financial problem, it's also the problem of the qualified labor.

03:55So the majority of young people, today, don't even know how to make the transformation

04:00of the cacao.

04:01They don't really have a goal dedicated to really learning.

04:04So we have to start to have a form, a form, a form of a form of a form of a form of

04:08a form of a form of a form of a form of a form of a form of a form of a form.

04:11So it's really a problem.

04:13Still, the brothers said their factory has created 1,000 direct and indirect jobs, primarily

04:20for locals.

04:22Technical jobs are held by young people trained in major cities.

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