- 2 months ago
INSPIRING COMEBACK STORY 💪
Jeremy Beland's journey is absolutely incredible and proves that your starting point doesn't determine your destination in real estate investing. Born to a single mother on welfare, bouncing between homeless shelters, Jeremy dropped out of high school and spent his early twenties hanging off skyscrapers as a window cleaner making just twenty four thousand dollars per year. But this is where the story gets really good and why you need to hear every detail of what happened next.
FROM SIX FIGURES TO FORECLOSURE 📉
After clawing his way up to a six figure sales career by his early thirties, Jeremy thought he had finally made it in life. He had the house, the pool, the camper, and two young kids. Then the 2008 recession hit like a freight train and humbled him quickly. The house went underwater by one hundred fifty thousand dollars, employment opportunities dried up completely, and Jeremy found himself facing foreclosure and bankruptcy with no way out. The depression became so severe that he contemplated suicide as history seemed to repeat itself from his childhood.
THE TURNING POINT AT 40 🔄
Here's where Jeremy's story becomes a masterclass in resilience and reinvention. At age thirty three, he joined the Air Force to get network security training while his recruiter buddies nicknamed him Gramps because he was training alongside seventeen year olds. After serving and getting divorced, Jeremy found himself approaching forty years old, back in a six figure sales job, but feeling vulnerable and trapped in the golden handcuffs of corporate America. That's when he made the boldest move of his life by selling his townhouse for seventeen thousand dollars in equity, moving himself and his kids into a cramped two bedroom apartment, and investing five thousand dollars into a wholesaling coaching program with Tom Kroll.
Want to learn more about the REI Club Podcast, how to invest with Gabe at Kaizen, or join our community of active real estate investors on Skool? Visit the podcast website at https://www.therealestateinvestingclub.com or click here: https://l (https://linktr.ee/gabepetersen)
Send us a text (https://www.buzzsprout.com/twilio/text_messages/1076905/open_sms)
Join the Online Community here: https://linktr.ee/gabepetersen.
Support the show (https://paypal.me/GabrielWPetersen?locale.x=en_US)
Jeremy Beland's journey is absolutely incredible and proves that your starting point doesn't determine your destination in real estate investing. Born to a single mother on welfare, bouncing between homeless shelters, Jeremy dropped out of high school and spent his early twenties hanging off skyscrapers as a window cleaner making just twenty four thousand dollars per year. But this is where the story gets really good and why you need to hear every detail of what happened next.
FROM SIX FIGURES TO FORECLOSURE 📉
After clawing his way up to a six figure sales career by his early thirties, Jeremy thought he had finally made it in life. He had the house, the pool, the camper, and two young kids. Then the 2008 recession hit like a freight train and humbled him quickly. The house went underwater by one hundred fifty thousand dollars, employment opportunities dried up completely, and Jeremy found himself facing foreclosure and bankruptcy with no way out. The depression became so severe that he contemplated suicide as history seemed to repeat itself from his childhood.
THE TURNING POINT AT 40 🔄
Here's where Jeremy's story becomes a masterclass in resilience and reinvention. At age thirty three, he joined the Air Force to get network security training while his recruiter buddies nicknamed him Gramps because he was training alongside seventeen year olds. After serving and getting divorced, Jeremy found himself approaching forty years old, back in a six figure sales job, but feeling vulnerable and trapped in the golden handcuffs of corporate America. That's when he made the boldest move of his life by selling his townhouse for seventeen thousand dollars in equity, moving himself and his kids into a cramped two bedroom apartment, and investing five thousand dollars into a wholesaling coaching program with Tom Kroll.
Want to learn more about the REI Club Podcast, how to invest with Gabe at Kaizen, or join our community of active real estate investors on Skool? Visit the podcast website at https://www.therealestateinvestingclub.com or click here: https://l (https://linktr.ee/gabepetersen)
Send us a text (https://www.buzzsprout.com/twilio/text_messages/1076905/open_sms)
Join the Online Community here: https://linktr.ee/gabepetersen.
Support the show (https://paypal.me/GabrielWPetersen?locale.x=en_US)
Category
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LearningTranscript
00:00all right we are back with another episode of the real estate investing club i hope you guys
00:11are having a great day wherever you are whatever day it is for you as always it's friday on the
00:17podcast so we're bringing that good friday energy to you we got jeremy bieland with us on the
00:22podcast today from new hampshire homebuyers and rei freedom he does wholesaling i'm sure he also
00:28buys and uh and does the other real estate stuff but wholesaling is his bread and butter so if that
00:32is a strategy you guys are interested in this is the episode to listen to jeremy i'm excited to hop
00:38into it thanks for hopping on yeah gabe thanks for having me today yeah you know i definitely
00:41sought it out as a wholesaler but i would consider myself an off-market specialist these days we are
00:47just focused on getting properties off-market and we dispo them in every different way yes we still
00:52wholesale but honestly whereas wholesale used to be majority of my business i would say it's just a
00:57small part of what i do these days all right no thank you for the uh the clarification there
01:02off-market specialists and that is where all the best deals are found so regardless this is going
01:07to be a good one um jeremy i told you before we got on here we always like to start with stories we
01:12like to hear how people got to where they are um so why don't you take us to the beginning of your
01:16story in real estate and uh tell us how you got here yeah i'll try to get through it quickly
01:19because i know this is a short podcast you know i came into this world um with a single mother
01:24you know she was a young mom 20 21 22 years old when she had me no father in my life very very
01:30poor bouncing around from place to place my mom was basically homeless uh so came into life struggling
01:35i feel bad for my mom but she she was able to find a way to make it work um you know living on welfare
01:41for the first half dozen years of my life and eventually she met a guy and then you know we ended
01:46up moving to from massachusetts to new hampshire getting out of that poverty life and had you know lower
01:51middle class life you know it wasn't bad we had a small house and new cars and i had a bike right
01:55life was good and um my stepfather at the time decided that he was going to end up leaving his
02:02good high paying tech job as a manager and go on to start his own um business and it was a window
02:09cleaning business and in doing so he ended up losing everything this was about one time i was 13 about
02:141990 right before i went to high school and within a year we lost everything the house was foreclosed
02:20we came out one day and the cars were all repossessed overnight my family had to file through
02:24bankruptcy you know i had a much younger brother and sister you know at the time i was so focused on
02:29what my world was going through as an angst teenager uh but you know looking back i can only imagine the
02:35struggles they had and you know because they went through all those financial struggles and you know
02:39we were basically bouncing around from place to place one crappy rental to the next crappy rental
02:44um and to a point where when i when we forgot four clothes right before i went to high school
02:49ended up going to three high schools by the time i was done my sophomore year um i ended up becoming a
02:54very troubled teenager dropped out of high school and just struggled and ended up getting my ged
02:59um and then i was just like fumbling through life next thing you know i find myself you know around 20
03:0420 21 22 years old and i'm doing um i'm hanging out on high-rise windows uh skyscrapers in boston
03:12as a high-rise window cleaner so you know you make good money doing that stuff not me i was making
03:1724 000 a year whopping 12 bucks an hour back then yeah yeah and again i had no money um you know
03:25living paycheck to paycheck crappy little apartment 400 beater card no credit nothing and i just thought
03:30this was my life and then uh i was i was playing some of pro football i was getting into health and
03:35fitness at that time which is a very pivotal moment in my life i went from being a troubled teenager who
03:40was drinking and smoking too much pot and doing all those things uh smoking cigarettes to the gym
03:45and life and health and fitness which i'm still passionate about today um so i was playing semi
03:50pro football a friend of mine says hey why don't you why don't you stop doing window cleaning hanging
03:54off those skyscrapers and the coals for you know blah blah money and why don't you come work for me
03:59and it was a sales job and it was selling uh fax machines copiers and printers like that really
04:04entry-level business to business uh sales but i never had any experience they were going to pay me
04:0824 000 a year to go into an office plus potential for commission i was like i'm gonna make the same
04:14money i get to go to an office instead of hanging off the side of a building every day sold uh so it
04:19was all in and um you know i guess they were desperate they were like hey you're breathing
04:23you're hired so they took me in uh i literally never even owned a tie at that point i had to go and
04:29get somebody my stepfather to tie a tie just so i could have it for the job interview and uh you know
04:34for the first you know six months of that job i had two shirts one tie and like two pairs of pants
04:39that i wore every single day because i was so poor but eventually i started to find some good
04:44success with sales you know um door knocking getting past gatekeepers business to business
04:49did a lot of cold call and things like that nothing great but found some success and led me to another
04:54opportunity where i started to make really good money it was actually selling cleaning services to
04:58businesses which is where i really kind of found my my rhythm and um next thing you know i'm in my
05:04early 30s i'm married i have two little kids i have my own house i have nice cars we have a pool we just
05:10bought a camper we'll put a camper up at a campground from a guy who had literally nothing i was like at the
05:16point where i thought wow i've made it in life here i am 32 33 years old i have made it you know
05:22everything i've ever wanted in life i have finally achieved i was on top of the world
05:26then 2009 came along and the recession uh humbled me very very quickly and uh it rocked me because i
05:34didn't go to college because i didn't go to high school and again it was a housing crisis but it
05:38was also an employment crisis so i was found myself out of work couldn't find a job anywhere all those
05:44people that were more educated than me maybe higher paying executives and salespeople than me were all
05:49taking lower paying jobs because everybody was in survival mode at that time uh we just put an
05:54addition on our house and next thing you know the house is upside down 150 000 in like a year and a
05:59half there's no loan modifications no refinance options the only people getting billed out back
06:05then were the bankers right and wall street the rest of us were just screwed um no really the only
06:10thing that actually saved me was our mortgage companies kept uh going out like we get a new
06:15mortgage company we'd start the foreclosure process three months later four months later that
06:19they were gone right we start the process all over again which was a blessing um and i was really
06:24learning about real estate investing at this time i was starting to learn for peter i read like rich dad
06:28poor dad is learning for people like peter conti i was learning about wholesaling i was placing ads in
06:34local newspapers that we buy houses and stuff like that looking back now i had no clue what i was doing
06:39but i was taking massive and perfect action and trying but the whole world got turning upside down and got
06:45to a point where i was now on the brink of foreclosure and bankruptcy with no solution and i spiraled into
06:51a deep depression became suicidal uh it got really really bad it felt like a failure here it is history
06:57is repeating itself i have two young kids you know they're basically i think there were four and two
07:02at the time i'm like i'm about to lose everything get us homeless uh my wife at that time was a school
07:07teacher but she was making a modest living it was just enough to get us by if that um so i didn't know
07:13what to do but i had finally came up with this opportunity that i could go into the military
07:17i couldn't afford to go back to college but i needed to do something to get an education so i said
07:22you know why don't i go into the military they're going to teach me about network security i could
07:27come out and i'll sell business to business firewall proxies and things of that nature because you're
07:31going to need network security regardless of the recession so recession proof um and i'm getting to
07:37my story it's all going to wrap up here but this is all you get it's all going to make sense in a minute
07:41now you you've got me hooked so um but in order to get into the air force i couldn't go through
07:47foreclosure and bankruptcy because i needed a top secret clearance so i was kind of in a tough spot
07:54i was on the brink of losing everything that's when i said you know what why don't i reach out to a
07:59local real estate investor i said it can't hurt see what they could do and i reached out to this guy
08:05bernie cox he's still a cash buyer on my cash buyers list today and he came out i said hey jeremy
08:09listen the mortgage company that you have right now is terrible they're really difficult to work
08:14with but i have successfully short sealed other properties with them you're the perfect scenario
08:19the perfect candidate i feel very confident we can get it done and he did and in that time he was
08:25because you can't profit off a short sale and we were desperate for money he was like buying
08:29things like our shed our pool some appliances we had for cash and that cash was literally groceries
08:35christmas money that year you know clothes on my kids back it was like bare necessities
08:40so my first off-market deal i was a distress motivated seller and if it wasn't for that guy
08:47doing that today uh then gabe i wouldn't be here today and what was the worst time in my life
08:52has now become the best thing that's ever happened to me has become my passion so i go into the military
08:58six months go into basic training at 33 right before the age cut off at 34 i'm in basic training with a
09:04bunch of serenity year old kids they nicknamed me gramps because i'm so much older than everybody
09:08else right man i wish i was 34 today um but yeah so this was all happening 15 years ago and then um
09:15you know i i got went to the air force and when i came back my wife and i got divorced we separated
09:20i finally slowly after a couple years got myself back up to our sales job where i was making six
09:25figures again now i'm a divorced dad of two kids you know i just bought a townhouse and now i'm
09:30approaching 40 and i'm listening to all these different books and podcasts about flipping and
09:36wholesaling and all this stuff and i'm like god i'm starting to feel vulnerable i feel like my
09:41world is going to end again if my boss decides to sell i'm screwed i don't want to be in another
09:46situation like this i got to take things into my control and that's when i came across the
09:51wholesaling inc podcast with tom kroll and if you haven't know don't know who tom kroll is
09:55he's this magnetic personality bam bang but ding ding ding ding with his bell and everything and
10:00i was just hooked and i was traveling around the country and i had analysis paralysis i said you
10:05know i'm gonna do this this will be the lowest barrier eventually to get me in but i need five
10:09thousand dollars to join a coaching program which i didn't have so at 40 years old which would be nine
10:15years ago last month i decided to sell my townhouse because i had some equity in it and i um made
10:21seventeen thousand dollars in that townhouse i moved me and my kids into this crappy little two
10:26bedroom apartment and not such a nice area but it was a big step backwards to go forward and you
10:32know next thing you know january 2017 i'm in the coaching program sat on marketing you know and march
10:38of 2017 i still got it here today you can't really see it well but that is my first five thousand
10:43dollar check that i got uh i had proof of concept i could do this we went on to do 10 deals that
10:49year for about seventy seven thousand dollars the foundation was built went into that my talk to
10:54my girlfriend at the time uh who's now my wife she uh quit her job came in full time a couple years
11:00later you know uh we i quit my full-time job which was scary as hell by the way we blended five kids
11:07moved a couple times we did it all and here we are nine years later getting ready to finish our ninth
11:13year we're about to hit the 500 off market acquisition we've done 12 million dollars in profits
11:19uh we own a rental portfolios in different parts of the country i've done business in different parts
11:24of the country and now i've been a coach for two years so not only am i paying it forward for that
11:29person who was me you know 15 years ago to all these people who need a reset button in their life
11:34in our local community i'm teaching others how to do the same while getting away from you know the
11:40golden handcuffs of uh corporate america so that's my story man i i love your story uh i mean for so many
11:48reasons i mean first it goes to show that it really does not matter where you start you can
11:54you can pull yourself up you can get to you can get yourself to the the goal that you want um any
11:59excuse you have about where you are what you've experienced in your past does not matter what
12:04matters is what actions you take today and how consistent you are in those actions so i love that
12:10and second reason i like it is because it has so many peaks and valleys you went up you went down you
12:15you you know you thought you're on the top of the world you're making six figures doing sales
12:19and then 2008 happened you went down you went into the trough got a divorce all the bad things happened
12:25but at 40 years old you restarted and i love that you started you restarted quote unquote so late
12:32in life because a lot of people when they hit 40 they think you know what i'm doing now is what i'll do
12:38for the rest of my life i can't i can't restart i can't do something different um and you're you
12:44went to you know you are a case proof in point that uh you can you can take whatever you want
12:51and do whatever you want at 40 there's nothing really stopping you and so i say that because
12:55i'm 39 so i'm just okay all right all right yeah yeah you know and gabe you know and it sounds
13:00cliche if i could do this anybody can do this but you're really talking about a kid who came from
13:04nothing like my my education is no greater than like eighth or ninth grade education i got a ged i didn't
13:10graduate high school i didn't go to college you know i wasn't a very educated guy you know
13:14um i was just not afraid to take action and i was motivated by failure to just keep working hard
13:20and putting the effort you know the one thing that i have is perseverance but more importantly i get up
13:25every day with a purpose even so after all the success i get up at five o'clock every day to kick
13:29ass it's just how i'm why my wife's the same way um and then you talk about the 40s right you know
13:35now that you've gotten older right you're probably starting to see it like i did people start getting
13:40into the 40s and 50s in corporate america quickly become replaceable and you think you're going to
13:45end up with this job or you're going to retire vice president and get to saying next thing you know
13:50the economy struggles a little bit like it is right now and they start chopping heads off at the top
13:54because that's the easiest way to get off of that right most money is yeah and i've seen so many
13:59people over the last 10 or 15 years that happened to and seeing it personally happen to people that i know
14:05put the fear of god into me and i was like you know what i am not going to do that i'm going to
14:10take control of myself and and you know if i'm going to fail i'm going to fail on my own terms
14:14nobody else is going to be in control of it yeah yeah and i never wish bad things upon anyone but
14:19sometimes getting like for myself uh i i had to completely cut ties with corporate and force myself
14:26to be in the situation that i was like well i i need to i need to be successful and that is the only
14:31option because there is no way back and so you know having your back against the wall you never
14:36really want it to happen but it's usually a a good thing in your life yeah it's scary no other option
14:43it's scary yeah and you don't you don't want it to happen but when it does happen it is the motivation
14:48and a lot of times that you need in order to make the results happen that you want and so got to burn
14:53the boats and it's a false sense of security that you have a paycheck with somebody day to day
14:58none of us are secure in the future you know you either have control of it or you don't that's
15:03really what it comes down to yeah yeah i was the same way i was in corporate for a long time and
15:07uh i never felt you know i was making good money but i never felt secure because i knew that i could
15:11be replaced at any time and there was my skill i you know i was i worked hard and i was smart but i
15:17that is a dime a dozen out there yeah exactly how many people work hard and are smart so it doesn't
15:22matter um all right let's talk about your actual strategies what you're doing in the day-to-day
15:27um you you know you went through all this and you found success let's talk about how you did it
15:32what your what your model is and kind of how it grew over time yeah so you know we we just started
15:37out wholesaling because we didn't learn you know i didn't have any money and i didn't know about using
15:42other people's money so it's definitely been a progression as time's gone on you know we started
15:45as a wholesaler and you know anybody that i teach today that's newbies you know i'm very passionate
15:50about learning the front ends as you mentioned in the beginning of this podcast it's all about
15:54finding the good deals once you become really good at finding the good deals you can create any
15:58kind of real estate journey path you want to have right any any goals you want to have you can
16:04basically achieve if you know how to get good deals good deals aren't on the mls not enough to
16:09you know pave the path of success that you hope and achieve so you know we we just started out as
16:14that you know we learned a way from our coaches at the time to get our properties under contract and not
16:20just give it to a cash buyer but to have what we call an inspection walkthrough which is an open
16:24house so we go and get the properties direct to the seller through marketing channels under contract
16:28a week later we show it with an open house and we have a huge massive cash buyers list we still add to
16:34it today even nine years later um and we try to drive as much traffic in there as possible a lot of
16:40times we even use the lls these days so i try to get like 30 40 50 cash buyers walk in my property
16:46and i treat it like an auction right hey we we have our property under contract for 200 000
16:51we only market it for 4 900 over contract price we want to keep it low we want people interested and
16:57we drive as much traffic in there give them 60 to 90 minutes to bring their partners through their
17:03lenders through the contractors do the one and only time to see this house right and you and then you
17:08just all offers are due the next day and we create bidding wars you know and we have we've been
17:12averaging about 35 plus thousand dollars on assignment for years that way um and that's
17:19worked out really well but then eventually i started getting frustrated with cash buyers because i felt
17:23like they were kind of a pain in the ass so uh i decided to go out and learn from chris naugle about
17:29private lending after reading one of his books in 2019 did a mastermind out there and he learned he
17:35taught us about private lending met a good friend who turned out to be a private lender and a business
17:39partner we ended up creating western new york homebuyers out of buffalo at that time did 150
17:44wholesale deals in two and a half years out there um and just it was just another great story in our
17:50journey but once we learned to use other people's money my business just went to another stratosphere
17:56and now i'm taking down property so now today right we wholetail we flip we burr but we still
18:04wholesale the deals that we don't want we do novations on deals that maybe have some tight
18:08equity that are more retail based right um we do sub two and creative financing those aren't
18:13those are like a tool in our tool belt not a majority of what we do so i'm active really a
18:18cash buyer you know we have probably seven eight million dollars in private lending from people that
18:22we know and you know like as i stand here today we literally have 12 properties under contract in
18:29various stages with more getting ready to buy this month so it's just constant yep um so let's let's get
18:37a little one layer deeper i've already mentioned like finding those deals is what matters that is
18:42i mean it's so important in real estate um you said all the good deals aren't on them mls i would
18:49challenge that especially on the commercial side is a lot of deals when they're when they stay on
18:53market for a long time that's when you realize you can make a deal out of something on market because
18:58those people they've just been sitting on it they're probably getting tired and they want to get
19:02something done so you can negotiate a deal out of there um but let's i want to hear specifically
19:06about off market how you what strategies you use and what the the most effective strategies you use
19:12to find those deals right and i would challenge you gabe to say can you you know commercials
19:18different but with residential is there enough deals on the mls for me to do three or four deals
19:23consistently every single month that's the hot pot right so we have to set up off market channels
19:28you know there's cold calling direct mail um text messaging you know there's radio ads for
19:34incoming tv commercials seo radio ads radio ads yeah tv commercials um you know there's pay-per-click
19:41there's pay-per-lead companies out there seo you know we've done just about everything over time
19:47you know when you're brand new in this business you got to do cold outreach text messaging cold
19:52calling and direct mail those are your bread and butter because your cost per lead is low you're
19:57going to screw up a ton of leads a screw up a ton of deals so you don't want to be spending a lot
20:01of money on marketing if you don't really know how to convert those opportunities to deals yet
20:05um but with those they have a slower conversion cycle right so the time of lead comes in to the time
20:10of deal closes on any of those three marketing channels the average is about six months so it
20:14really takes six to nine months to really look at those marketing channels to see if they're even
20:18performing which is a long way to go because you know 10 to 20 percent of those deals leads
20:23that come through are going to be the low-hanging fruit which are hey you know gabe you caught me at
20:27the right time i'm facing foreclosure the auction's right ready to go i'm motivated and i'm out of time
20:32i basically kick the can down the road i'm at a dead end i have to do something now i can't
20:36procrastinate anymore right so you get those the other 80 to 90 percent of the people are people
20:41that are motivated but the timing isn't right yet so you're constantly following up with them
20:45following up with them following up with them as time goes on more of these leads go into your
20:49database and then they start to come to fruition so the business how it works is you have new leads
20:54coming in but you always work in these old leads cold leads warm leads and they start to um you
21:00know just hit it around the same time so when you close multiple leads a month they're a mix um you
21:06know but as you get better you want to start looking at other performing leads um market channels like
21:12pay-per-click's been a great one for us seo is a great one but that's a long game you have to invest a
21:16lot of time and money into that one um where we stand here today with my business all we do is seo
21:22ppc uh tv commercials and we work our database because we have like 10 000 addresses in there
21:29and then we're constantly working that uh we don't do any cold outreach now but i will say it's all
21:34subject to change because all marketing channels they ebb and flow we're constantly following our
21:40kpis we what we do this quarter may change next quarter what we do this year may change next year
21:45we're constantly changing whatever works we just stick with it if it doesn't work we cancel it
21:49yeah yeah it is funny how um you know at one point let you know mailers work really well
21:56and a couple months down the road your cold calling starts working and the mailers drop off and
22:01it just kind of um you know you never know what is going to be working at any given point uh you know
22:06it really depends on the market how many other guys out there are doing mailers maybe they're getting
22:10too many mailers at that point and yeah just falling through the cracks and so um having a good uh
22:16i always hesitate to suggest people to do all the marketing channels because i do feel like it's
22:21better to focus in on one i agree good at it and then move on yeah um but really having you know
22:26having all the marketing channels working is is a great way to get a large amount of inbound leads
22:32so seo and ppc those are the two main ones you do ppc for everybody that's and and tv yeah ppc is pay
22:40per click um and that's usually google ads for everybody out there who's not familiar um on the
22:45seo side uh search engine optimization are you you know generally it's google search that people are
22:51trying to rank on have you also have you tailored it all to rank on ai like chat gpt um um you know
22:58i don't know if our um service provided does that's a great question but i did ask uh on one of my
23:05coaching um i had a one of my coaching students we were doing a coaching um like a coaching meeting
23:11and uh when we talked about chat gpt he talked about somebody looked up i used chat gpt so during
23:16that coaching call i actually did it and i showed up i'm like okay so at least it works i'm definitely
23:21number one we're ranked number one but i mean we've been doing seo for almost nine years now since
23:26almost day one we got investor carrot back in the day we don't use them anymore but they were great
23:31at search engine optimization and then we got a company that did ppc and facebook ads for us and
23:38did seo with it so we slowly grew over time um but you know we we rank really high on google
23:45and um bang and you know it doesn't bring us in a ton of deals a year but the roi on it's great
23:53you know it brings us a handful of deals and our costs are really low per lead yeah yeah i'm yeah i feel
24:01like ppc is definitely better because you can increase and decrease when you know on demand
24:05um but seo once you get it up and running it's uh it's like almost free money obviously not free
24:10money because you do have to create content you have to get those words out there on the page but
24:15yeah no game and i'll share this with the audience too so you know i've been doing this for a long
24:19time and i've had success in three different markets now i've done business in las vegas and i feel
24:24had moderate success in wichita kansas but at the end of the day it wasn't really a success but
24:29southern florida uh upstate western new york buffalo rochester we had a lot of great success
24:34and here in new england those have been our three main markets where we've done a lot of deals
24:38our three best marketing channels and all three of those were seo ppc and direct mail
24:45interesting yeah yeah direct mail i mean that that's such a such a one of my favorite ways to
24:52market because it's a slow burn you'll send it out you get a lot of calls at the beginning but
24:55then you'll keep getting calls like six months down the line they're like hey i kept your mailer
25:00and i just uh now's the time and i want to sell yeah um so we have more so good yeah we have run
25:08the clown duck the clock down but before we move on i gotta ask about tv because that's that is a
25:13marketing channel that very few people do i want to you know just hear about it um how does it work
25:18how effective is it uh it's been it's been very effective for us it's it is costly i will say
25:25you know it's not going to work for everybody i think you know without coming across really arrogant
25:30and cocky i think my wife and i uh we brand really well and we're very um easy to relate and resonate
25:39with with our audience so we've done commercials that are very different than other tv house buying
25:45commercials we want to be different we have specific messages that we know from our years
25:50of experience that resonate better than just your cliche stuff so with that being said it has worked
25:55out really well we have a great season acquisition guy who's just uh celebrated his 200th close with us
26:02uh as an acquisition guy which is pretty amazing um so it works really really well for us we just
26:07started in rhode island a couple months ago we've gotten some leads but no traction quite yet
26:11uh it's not for everybody it is going to take you three or four months to see if it's going to work
26:17and you could be in it for 25 to 30k before that happens so something to consider yeah interesting
26:23okay these are local channels yes okay makes sense awesome man well with that i'm going to push us
26:30into the quick question round are you ready let's go let's do it starts with education it could be any
26:35form could be a conference you've gone to a mentorship program you've been a part of a movie you've seen
26:40whatever i just need two recommendations one for general life wisdom and then one for real estate
26:44uh well for real estate i would just say uh steve richards he's been my coach for the last couple
26:50years he's been amazing um if you guys want to get connected with him i'll let i can definitely
26:55connect you he's definitely for the higher level uh successful entrepreneur in this business but he's
27:00amazing he's been doing this business for 20 years he's been great um you know then outside of that i
27:05would just say read you got to read a lot of books you know youtube is great but um i'm constantly
27:10re-reading books over and over again it's been the catalyst of my success a lot of it actually
27:16it's been reading books nice uh give us one recommendation for a book to get started on
27:21flip the script with the strike right on one class yep yeah i don't know if you've read that one but
27:28it's a great sales book nice i've heard of it i haven't picked it up myself yet though but uh that now's a
27:33good opportunity one of my favorite i strongly recommend it all right next question is for your
27:38younger self let's go back to the jeremy who was uh just go back to 2008 before he got into real
27:44estate he just realized uh you know he had to start over go back to him look him in the eye give him
27:49one piece of advice moving forward don't give up don't quit just keep going i mean honestly if i knew
27:56what i knew now i would have decided wholesaling then but i didn't know how to wholesale that i didn't
28:00know how to do it the right way um but you know what i've learned is you know life is going to kick
28:05your butt right and this is why i have this behind me i don't know if you're familiar with this quote
28:09with rocky oh yeah yeah right you know you're going to get punched you're going to get knocked down you
28:14got to just keep getting up that's life we see it through the economy we see it in real estate you're
28:19going to get knocked down just get up shake you know brush off the dirt just keep going it'll get
28:25better you just got to keep moving yep persistence is everything absolutely all right next question
28:30is about the u.s it's a big place there is a lot of opportunity out there give me the single metro
28:35you're most excited about investing in today you should invest in your local market unless you are
28:41really in a rural rural market or a really bad market with crime and poverty and stuff like that
28:47i think it's always best to do your local market get to know it well um hit the point of
28:53diminishing returns again as a local home buying company now commercial real estate does a different
28:58thing i will say that i am buying rentals in jackson mississippi turnkey rentals that's where i'm looking
29:03to build my portfolio going forward uh i still buy stuff around here but i am making a conscious effort
29:09in jackson mississippi going forward i feel like that economy is going to appreciate really well in the
29:14next five to ten years yeah and jackson uh i've had a number of deals sent to me from that area and
29:19they are dirt cheap that that i'm getting turnkey rentals for 80 to 90k 12 million all rents you
29:25know and they're great management company and great tenants so they've been low maintenance i like them
29:31a lot nice i love it all right next question is about finding deals this has kind of been the theme
29:37of the podcast um you've mentioned a few or a lot of strategies that you guys have used to find deals
29:42but i'm going to force your hand and ask you to choose your favorite child uh what is your favorite
29:47way to generate leads and find new deals all right today is tv commercials i love it but if i'm going
29:53to have to be on something that it's um i could plan a business around it would be pay-per-click
29:57pbc i think yeah that's the most consistent one that you can literally plan ahead for tv commercials
30:04is too up and down and all over the place nice all right next question is about lessons learned as
30:10you said it uh things go wrong all the time it is almost guaranteed in fact it is guaranteed things
30:16will go wrong um but that is when we get to learn a lesson so go back to a deal that went a little
30:22bit sideways for you what happened and then what was the lesson you pulled from it you know i can't
30:28think of any that come off the top of my head i'm sorry i'm not great at these bullet questions i
30:32will say that i've you know learned a lot that when things are great they're about to go down
30:37when things are down just whether it'll get great again it's very up and down uh now i don't get too
30:44high when we're up and i don't get too low when we're low or down i i try to keep everything in
30:49perspective because it it just always finds a way of working out as long as you keep doing what you
30:54keep doing things will find a way of just working out and you know when you're on top of the world
30:59you know life's gonna humble you so just start saving your pennies because you know there's gonna be
31:04some kind of downside coming so prepare for it yeah that's funny you say that because uh so i got
31:10started in in commercial real estate in 2020 um and just recently i've kind of had i was thinking
31:17about that kind of uh realizing that that that statement that you just said is so true um you
31:22know when i was at the the very peak you know the next couple of months something bad happened
31:27and i went down to the bottom but when i was at the very bottom next couple of months something good
31:31happened and i went to the top and yeah whenever you feel like you know nothing you know you you're
31:37hit the bottom nothing could possibly go wrong or keep going wrong if you just keep keep putting one
31:43foot in front of the other eventually you're going to start on that upward trajectory and things are
31:47going to get better so yeah it's a roller coaster ride but don't let it wear you down and you know it
31:52could it could be emotionally and mentally exhausting so you have to be careful so just you know just
31:58try to do your best to take it in stride stay right in the center being a business owner you're
32:03going to have gut check moment moments i don't care what business you're in you're going to be
32:07tested yep and things have actually been going pretty well for me recently so i've always been
32:12thinking like oh boy all right uh that leads us to the very last question this is for the listeners
32:19uh you've given us a lot to think about i'm sure people want to reach out get in contact with you
32:24this is a two-parter where can they find you and then what can they expect when they reach out
32:28yeah you can find me all over um you know social media youtube instagram and um you know facebook
32:34twitter all that twitter um i don't know all of them there's so many of them right um um but yeah
32:41jeremy beland b-e-l-a-n-d jeremy beland or rei freedom that is the brand of our coaching brand
32:47you know i am all about you know just trying to help people you know i'm passionate about off-market
32:51acquisitions and getting as much revenue out of those things as possible i really want to
32:56simplify the process i feel like analysis paralysis uh prevents a lot of people and kills more dreams
33:03than anything else in this business so i i try not to overwhelm people with information and i want to
33:08give them just like hey what struggle you got all right here's two or three actual steps go do this
33:13and then circle back to me so if you reach out to me i'm going to take time out of my day and i'm
33:18going to provide you some help but if you're just coming here looking for me to just sit down and have
33:22coffee with you and give you a bunch of information that isn't the case text me send me a message say
33:27jeremy i have a struggle with this what do you recommend i'll give you some advice and it's up
33:31to you to do it or not do it right on man all right i will put that link in the show notes so if you guys
33:37want to reach out to jeremy all you got to do is click the little more in the description it'll pull
33:41down that full description and in there you can find his links all right man that wraps it up thank
33:47you very much for hopping on the show no man i love it thank you so much for having me absolutely
33:51for everybody who's with us today thank you guys for showing up you are the reason we do this so if
33:56you guys have any questions reach out to me gabe at the real estate investing club.com if you guys
34:00want to support the show just leave us a review other than that i hope you guys have a great week
34:04keep rocking real estate and i look forward to seeing you on the next episode
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