00:00You probably already saw this AI video that was posted on the president's official truth social channel last weekend.
00:06It was likely a response to the No Kings rallies that drew millions of demonstrators out to protest the Trump administration.
00:12Experts say that posts like this one reflect a deliberate evolution in Trump's digital strategy.
00:17His team is using new technology tools to fuse AI-generated spectacle with the combative, meme-driven style
00:24that has defined as political communication for nearly a decade.
00:27In recent months, he has circulated AI-created images and videos to reinforce his political persona and mock his critics.
00:34Last month, he posted an AI video of House Minority Leader Hakeem Jeffries in a fake mustache and sombrero,
00:41which Jeffries and civil rights groups condemned as racist.
00:44Earlier this year, Trump shared an AI-generated video of, quote, Trump Gaza,
00:48which imagined the Gaza Strip as a Dubai-style resort.
00:51The video prompted condemnation from Western and Arab leaders alike.
00:54This rise of AI-driven propaganda poses new challenges for regulators.
00:59The Trump administration's approach to AI has largely been hands-off,
01:03favoring private sector innovation over oversight.
01:05Executive orders have focused on curbing, quote,
01:08woke influence in government-funded AI projects
01:11and declaring that the U.S. must, quote,
01:13achieve global dominance in artificial intelligence.
01:15Whether or not political messages like this are part of that dominance remains to be seen.