कानूनी-कामों को EzyLegal कैसे बना रहा है आसान?

Goodreturns

EzyLegal के फाउंडर के साथ खास इंटरव्यू में जानिए कैसे उन्होंने इस स्टार्टअप के माध्यम से कानूनी कामों को आसान बनाया। उनकी शुरुआती चुनौतियां, खास रणनीतियां, और भविष्य के प्लान्स के बारे में विस्तार से सुनिए। स्टार्टअप की दुनिया में सफलता की ये कहानी आपको इंस्पायर जरूर करेगी     #ezylegal #legaladvisor #malaymandal #onlinelawyer #onlinelawyer #startupnews #startupindia #startup #startupideas #startupjourney #startupbusiness #startuptips #businessnews #goodreturns #sucessjourney  Also Read  EF Polymer: Meet the Indian Startup Turning Banana Peels into Crop-Saving Polymers :: https://www.goodreturns.in/news/ef-polymer-meet-the-indian-startup-turning-banana-peels-into-crop-saving-polymers-011-1453415.html?ref=DMDesc  Masai And XLRI Launch Comprehensive Entrepreneurship Program For Aspiring Founders In India :: https://www.goodreturns.in/news/masai-and-xlri-launch-comprehensive-entrepreneurship-program-for-aspiring-founders-in-india-011-1451807.html?ref=DMDesc    ~HT.96~

Transcript

00:00Legal is a very prohibitive service before starting the company.

00:07I also felt a lot from legal.

00:09We wanted to make it inclusive for the community,

00:12so that everyone in this society won't be afraid of legal,

00:17because it is necessary.

00:20We focus on the first litigation,

00:24such as legal consultation.

00:26On our platform, you have a quick legal consultation.

00:29If you have a matter or 2-4 questions,

00:31if you have a lawyer with a lawyer,

00:34then you can use the talk time and immediately

00:37you can connect with lawyers.

00:39We have about 5,000 more lawyers across India.

00:44We generally use lawyers,

00:46we call legal professionals,

00:47so we also have chartered accountants and secretaries.

00:50How many hours do you work?

00:5270?

00:5370 is very low.

00:56On a daily basis,

00:58we spend 15-16 hours on a daily basis.

01:00It's been like this for 4 years.

01:03How are you different from a typical law firm?

01:07Law firm is a physical center,

01:11the daily basis of the users' services.

01:18So we pay their payroll,

01:20full-time lawyers, employers,

01:23or consultants and employees.

01:26We have a technology company,

01:29we have asset light.

01:31lawyers in our payroll or full-time employees are not available in the country, the specialized lawyers are available in the country,

01:39we manage their network and the specialized work that comes to the service, the demand comes to those specialized lawyers.

01:47Our presence is because we are a digital company, so our presence is in the whole country.

01:53There are NRI customers who live outside, we also provide legal services.

02:08Legal action will be.

02:10This problem will now be legally solved.

02:13It will not be solved, we will do legal work.

02:17We will do legal work, so you need to propose that you will not be legal.

02:34If you have any human who will come to your house and say it is legal work,

02:40I am not sure what you are going to do, I am not.

02:42Thank you, Praagati.

03:02Thank you, Praagati.

03:03I am very happy that you have given me a chance to talk about your journey and story.

03:10When the story is interesting, I thought that people should know that start-up is not just hustle and fun.

03:23And that will tell you when you will listen to this story.

03:30Let's start today's story.

03:32I know that you are doing what you are doing.

03:37But first of all, tell me how did this start?

03:41When did you think you became an entrepreneur?

03:45Five years ago, we started this company.

03:50But a few years ago, this entrepreneurial bug, which we call, is very difficult to save us.

04:03In 2018, in 2018, I felt like I was thinking about the age in my life, where I am.

04:13If I did not do it, then I could not get any more time.

04:17So I was thinking about it.

04:20And then COVID came out.

04:22And COVID, when we all were grounded, it was a very good time.

04:26When we all had time for ourselves.

04:31So at that time, this idea that I was in my mind,

04:34I was thinking about it was a big part of my life.

04:35And I was thinking about it.

04:36My wife, my wife and my wife, my friend, my wife and my wife,

04:43who are 15 years old, had been in the US.

04:46So we were in two different discussions, and the company got there.

04:52I want to tell you exactly what your start-up is and what kind of work you are doing.

04:58So, when we started our basic idea, our idea was that legal is a very prohibitive service.

05:11It means that in our common community, we have to believe that one person can only afford a lawyer or he wants to go to a legal prison.

05:26Because it's a world of uncertainty. Uncertainty in time and cost.

05:31So, it's a prohibitive service and we wanted to make it inclusive for the community.

05:42It's so easy, affordable, accessible and convenient to make it so easy.

05:48So, everyone should not be afraid of this society because it's necessary.

05:56Okay, you told me that you were going to be legally inclusive.

06:01Is there any personal incident that has inspired you?

06:04There are many small incidents.

06:07When I started my company before I started my company.

06:10I was afraid of the legal.

06:13One time, my car was impound.

06:16I didn't understand where to go and how to do it.

06:19When I went to the traffic court, I felt like I was completely lost.

06:26So, if I could find someone here where I could understand it.

06:32So, I could easily navigate it and pay my car.

06:38This is an incident.

06:40But…

06:41That lawyer didn't turn out to be a right lawyer for me.

06:55We don't know where to find lawyers.

06:57We start looking at the WhatsApp group and ask if someone is a lawyer.

07:02So, someone gives a reference to someone.

07:05But that lawyer didn't turn out to be the right lawyer for me.

07:09Because he wasn't an expert for that work.

07:11So, all these things I was thinking about how we can create a platform

07:18where we can be available for the exact needs of the customer.

07:27Okay, tell us a lot of incidents about you.

07:31Or family inheritance.

07:33Which has inspired you that this is the pain point.

07:36Because you weren't able to trust.

07:38We'll tell you a little bit about what kind of services you have on your platform.

07:43Like, what kind of services you have on your startup.

07:45Is it so?

07:46Or are there any specific services you have on your platform?

07:57So, look, first of all, we don't deal with court.

08:03Because lawyers can be better solved.

08:08So, the customer has to approach an advocate and lawyer to get this.

08:17Get the litigation matter resolved.

08:19So, we focus on litigation, such as legal consultation.

08:24If you think you need a quick advice or a doubt or a query,

08:31or a legal opinion, or a view,

08:35so if we get the answer from Google or the chat GPT,

08:38then it will not be a right answer.

08:40So, if you need a lawyer,

08:42in the context of our platform,

08:44you will get the answer,

08:47or a legal question.

08:49Then, if you need to acknowledge the question,

08:50you will have to encourage the lawyer to try and get the law.

08:52Like if you want to come to your website,

08:53you will get the right advice and make the law.

08:54So, if you have a good advice

08:56from each other,

08:57you'll not be able to bring the law together.

08:58So, if you have a good advice,

08:59you will be able to make the law,

09:00so that you are going to take the law.

09:02There will not be with court,

09:03or litigation,

09:04when you will,

09:05anything that goes on.

09:06We provide some services like documentation, deeds, registration, property, inheritance.

09:15We promote each person's own will.

09:19The wealth that we created will protect and distribute.

09:25If these things happen in the right time,

09:28then there will never be disputes.

09:30You will not need to go to court.

09:32How big is your team?

09:34How can you give these services?

09:36I'm looking at your website.

09:39We are in our 5th year.

09:43We are primarily a technology company.

09:45We are not a people heavy organization.

09:49The technology can solve our operations.

09:53We have about 15 team members.

09:58We have about 5,000 plus lawyers network across India.

10:04They are specialized lawyers.

10:07Some lawyers are specialized.

10:09Some lawyers are specialized.

10:11Some property.

10:13Some business agreements and contracts.

10:17We generally use lawyers.

10:20We call legal professionals.

10:22We also have chartered accountants and secretaries.

10:26Companies act related.

10:27If you want to start your own startup,

10:31you will create a private company or LLP.

10:34These companies act through governs.

10:37Company secretaries understand this law.

10:40How many countries do you provide services?

10:49We have a presence across India.

10:51We have a lot of reach.

10:53We have a lot of reach.

10:54Our marketing.

10:55This is the way we have.

10:56We have 75-80% of business.

10:59Metro and Tier 1.

11:01Now we have all met.

11:02But we are looking for Tier 2 and Tier 3.

11:03The town could also be able to go to Tier 2 and Tier 3.

11:05Which is where we have some marketing and funds.

11:08We will be working on that direction.

11:10We will be working on that direction.

11:13How many hours have you are?

11:15No, 70 is very low.

11:19On a daily basis, it is about 15-16 hours.

11:23I think it's like this for 4 years.

11:27I remember that when I was known about this,

11:31I was obviously aware that I was a workaholic.

11:35You are a workaholic.

11:37You have fun to do your work.

11:39Tell me about your results.

11:41I don't say workaholic,

11:43I don't say workaholic.

11:45There is a negative term.

11:47Especially in this initiative,

11:51I have fun to do this.

11:53This was an idea

11:57which I had 2-4 years ago.

12:01This idea was changed into reality.

12:05When we finally made a decision,

12:07from that day to that day,

12:09I don't feel like

12:13that we are going to workaholic 14-16 hours.

12:17Because you have fun with your workaholic.

12:19After that,

12:21you can't do it for hours.

12:23After that,

12:25I can't do it for hours.

12:27You are now doing legal workaholic.

12:31In your college life,

12:33you were such a study,

12:35and you have been related to your legal workaholic.

12:37What have you done here?

12:39What have you done here?

12:41No, I did not.

12:43I was an average student.

12:45For the rest of the study,

12:47I could get that.

12:49The second time I was doing the job,

12:51I got to do it for the course.

12:53And I quit,

12:55for the basics,

12:57I got to do it for myself.

12:59With the graduate engineering,

13:01after that,

13:02I got to go to Delhi University.

13:05My degree of legal workaholic was not before me.

13:09Just that,

13:10for my last corporate job

13:11was a legal publishing company.

13:13in company

13:14so I had a little introduction

13:18to my legal experience

13:18but I was so interesting

13:22that when I finally

13:24decided that I would do something

13:27so we did this

13:28in a legal field

13:29see, I think

13:31I feel like you are

13:33hiding something from us

13:34why?

13:35because you have told me

13:36that I am

13:37IIT

13:38why are you hiding

13:39what did you do?

13:42IIT

13:43NIT

13:43Raur Kila

13:45but I am a small town

13:48and in small town

13:50way back in the 90s

13:52there was a different place

13:54there were two career options

13:56in front of you

13:57engineering or medicine

13:58and if you did not do anything

14:01then you will not do anything

14:03so it was like that

14:06in this place

14:06and there was another career option

14:11I did not give it to you

14:13so it was

14:14so that was

14:15engineering

14:16and I realized

14:18but engineering

14:19after learning

14:19realized

14:20and when I came to Delhi

14:22to the city of Delhi

14:23then I realized

14:25that in life

14:25there are many

14:27professions

14:27that you can do it

14:30and people are doing it

14:31so

14:32so

14:32my job

14:33changed

14:34and after

14:34one job

14:35after

14:35another

14:36I did my first job

14:39in an engineering company

14:41in Tata Motors

14:41in Jamshitpur

14:42I started to shop

14:43and after that

14:45when I came to Delhi

14:45I went to

14:46life insurance company

14:47Max New York

14:48life insurance company

14:49where I went to

14:51run back

14:51from pharmaceutical

14:52R&D

14:53and after that

14:54I was able to enjoy

14:55the new industry

14:56I tried to learn

15:02the new industry

15:03the domain

15:04in which I work

15:05and

15:06and

15:06I was able to

15:07to learn

15:07the legal

15:07in which I work

15:09and

15:09I was able to

15:10work in a legal

15:11publishing company

15:12after 8 years

15:13and after this subject

15:14I was able to

15:15like it

15:17and then

15:19my business

15:20made it

15:20in the field

15:21made it

15:22now

15:22we are back

15:25to start

15:26up

15:26to the

15:26legal

15:28services

15:28you have

15:29lawyers

15:30registered

15:31legal

15:32professionals

15:32how you

15:34are different

15:35from a

15:36typical

15:37law firm

15:39is a

15:40physical

15:40center

15:43and

15:44their

15:45interior

15:45is

15:46localized

15:47area

15:47services

15:49dla

15:56us

15:58we

15:59people

15:59are

15:59one

15:59technology

16:00company

16:00we

16:02ask

16:03we

16:04live

16:04in

16:06our

16:06what

16:08we

16:08are

16:11for

16:12we

16:13are

16:13good

16:15to

16:16and

16:17do

16:18and

16:18The specialised work that comes to the service, we do with the specialised lawyers and our presence, because we are a digital company in the whole country and our NRI customers, who live outside, provide legal services.

16:37So you have 5 years of starting up, I think I am right.

16:42How satisfied you are with your growth?

16:49Do you think that what I wanted, that's what I wanted.

16:53Yassir, do you have any plan B?

16:57No, I have no plan B.

16:59When I came, I thought that if you want to do this, we will do this.

17:04Because there is a lot of opportunity and I was very convinced.

17:08And since we have only scratched the surface, there is an enormous opportunity to unearth.

17:18And without satisfaction, no entrepreneur is satisfied with us.

17:24Because it is a very long journey.

17:27We have to go far too far.

17:29Now we have just started.

17:31Okay, so you said that you have no plan B.

17:34And as far as I know, you haven't got funding until now.

17:38So how will you survive this way?

17:41What is your plan for the future?

17:43What is your plan for the future?

17:44We have got funding, but we have taken our first year of existence.

17:50We have made funding from that.

17:52We have made product development, marketing, product market fit, and everything.

17:56But we have not done any other fund raise.

18:00We are now on operationally break-even.

18:03So our revenue takes care of our expenses.

18:06So if we are running from normal growth, 40-50% natural growth,

18:13then we can take this business forward.

18:18But we don't need slow growth.

18:21As an entrepreneur, I am hungry for bigger growth.

18:26And therefore, we would now need to raise funds in order to scale our growth.

18:30What do you expect?

18:31How much funding should you reach your ideal situation,

18:36your dream situation to reach your ideal situation?

18:39So funding of the journey is like this.

18:42It's not that if we get funding for one time,

18:44then we will reach our idea to our summit.

18:48So funding is also in every stage.

18:51But we also think that if we get approximately 10 crore of funding,

18:56then we can take our revenue to 30-40 crores in the next 4 years.

19:02In the next 4 years.

19:04If you have said 10 crore of funding,

19:07then we will earn money from 10 crores.

19:10We will earn money from technology.

19:11We will earn money from marketing.

19:13We will earn money from people.

19:14We also need good talent and resources.

19:17We need to create a top line and middle line of management

19:23in which our team will be operational efficiency.

19:27And we don't want to do some international expansion.

19:30So we want to do some international changes.

19:31If you want to do some international changes,

19:33then you want to join them in the next 5 years.

19:35If you want to do some international changes

19:36that you want to opt for your services,

19:38then what will you want to say?

19:39What will you say to someone?

19:40Why should people choose you?

19:42See,

19:44See, our model is not competitive with lawyers, our collaborative model is not competitive, just that customers, the new digital age customer doesn't know where the lawyer will get and where will go.

20:03So, first of all, he is looking for online and when he is looking for online search, he is not looking for lawyer, he is looking for service area or problem, say for example, he is looking for will, lawyer or how do I make a will, he is looking for very targeted search.

20:23So, we become an interface between the lawyer and the customer and the customer trust binding के लिए बहुत जरूरी है कि हम उस legal चीज़ को simplify करके customer के सामने, client के सामने उस चीज़ को लेके जाए.

20:40So, जब वो client उसको अच्छे से समझेगा, अपने आप उसका trust बिल्ड होगा and then we focus on our job is to be act as a layer between the lawyer and the client so that हम वो जो simplifying the legal proceedings, bringing in more transparency in the entire execution, standardizing the price, तो उससे trust बनता है और वो ही हम करते हैं.

21:09Okay, एक चीज़ मैंने, क्योंकि मैं स्टार्टप सीरीज के लिए काम कर रही थी और मैं साच कर रही थी, एक जगे मुझे एक पोस्ट दिखा, मैंने नाम डिस्क्लोज नहीं करूँगी, उन्होंने लिखा था कि he made a very successful start-up, he built very successful start-up, लेकिन अब success होने के बाद, उस उचाही �

21:39अपनी दोस्तों को देते, अपने घरवालों को देते, तो शायद वो जादा रिच फील करते, are you happy?

21:45I am happy, और मैं भी ऐसा नहीं है कि मैं बिलको time नहीं दे पाता हूं, थोड़ा सा देता हूं, but then yes, my wife, she's very understanding and she understands that एक passion है और एक, एक, एक, एक, एक idea है, एक dream है, so, ये सिर्फ मेरा अखेले का start-up नहीं है, ये start-up हम सब का है, ये मेरी family का start-up है, ये मेरे team का start-up है, हम सब ने मि

22:15हम सब मिलके सपने को सकार करने निटले हैं, शार्क टैंक ट्राइ करने का सोचा कभी funding के लिए, honestly, अभी तक last 3 साल में, हमने first year में अपनी छोटी funding race की थी, but उसके बाद 3 साल हमने पूरा time operations में ही लगाया, हम कभी बाहर गये नहीं fund उनने, तो कभी हमने शार्क टैंक या को�

22:45जो भी बहतर option होगा, हम उस चीज़ को try जरूर करेंगे, मैंने बात की funding की pitch की, अगर आपको एक विनट का time मिले, कि आपको अपने startup के लिए funding जुटाने हैं, क्या कहेंगे आप?

22:57So मैं ये कहूंगा कि हमने जो ये business बनाया है, इसके थूँ हम legal को accessible, affordable, convenience प्रोवाइट करना चाहते हैं अपने larger Indian community को, हम legal जो एक prohibitive है, उसको एक inclusive बनाना चाहते हैं, ये एक बहुत ही नेक काम है, हम एक for profit company है, so हमारा profit, मोटे profit कमाना भी है,

23:23but then on the side, we really want to make a difference to the community, and through using technology, हम इस चीज को scalable बना के, हर एक भारतिय को, जिसको एक legal service की ज़रूरत है, we want to be that, the company who is able to provide him, and help him with solve his legal problem.

23:43हमने बहुत सारी बाते की हैं, और इतनी तिर में मुझे ये समझ आया, कि आप अपने काम को लेकर बहुत मज़े करते हैं, आपके घर में भी आपको इतना struggle नहीं है, hustle आपके लिए fun है, तो, I mean आपको किसी चीज में दिक्कत नहीं होती है, लेकिन क्या कभी, गल्ती से भी �

24:13ये कई अकसर कई बार होता है, खासकर जब आप funded company नहीं हो, आपके bank में reserves, cash reserves नहीं है, को हर महीने एक, जब आप 20 तारीक के बाद, जब आप month end की तरफ बढ़ते हैं, तो ये stress बढ़ता जाता है, because आपके employees के salaries है, lawyer के payouts है, बाकी fixed expenses है, बहुत कुछ expenses आपके lined up हो जाएंग

24:43अगर down गया है, तो ऐसा आता है feeling, but then what is entrepreneurship without, you know, facing such challenges on a daily basis, तो ये तो आते रहेंगे, और एक अच्छा entrepreneur वही है, जो इसको strongly face कर सके, और आगे बर सके, आपकी जब live story मैंने सुनी ना, तो आप कहने हैं, आप average student थे, ठीक है, आपने पढ़ाई बहुत मन से नहीं करेंगे,

25:13NIT में पढ़े, और मतलब जो चाहा वो फिर मिलता कैसे गया, इसका large, इसका secret क्या है, नहीं, ऐसा नहीं है, इसा दिखता होगा कि जो मैं चाहता हो, वो मिल जाते हैं, बहुत हर चीज को पाने के लिए, बहुत struggle करना पड़ा है, और, but then, हार नहीं मानी है, जो चीज चाहि�

25:43यह, बातचीत खतम करें, उससे पहले मुझे एक rapid fire round करा, उसमें आप सोच के जवाब नहीं देंगे, और, आपको quickly answer करना होगा, चीक है, ठीक है, अगर आप founder ना होते, तो क्या कर रहे होते है, अपने startup को एक word में define करें, क्या, legal inclusive, फाइदा या potential, bootstrapping or funding, अच्छा, a year without profit, a

26:13a year without expansion, call from the investor or call from the customer, call from the customer, a common myth, which is a startup के बारे में सभी को लगता है, लेकिन आपको लपता ही रूट है, कि startup बहुत ही, बहुत पैसा है, और हर startup founder के पास बहुत पैसा होता है, काम करते हुए, क्या पसंद करते है, चाय या कौफी, चाय और आपके लिए क्या जरूरी है, product या marketing,

26:43okay, you are an early bird or night owl, okay, one thing you cannot live without, my notebook, okay, अगर आपको, माने जे, super power मिलने का कोई आजर, तो कौन सी super power चाहेंगे आप, दिन के 24 के 48 मंटे हो जाए, अपने आपको describe करें, मले क्या है, team words, hard working, committed and dreamer, आने वाली generation को अगर आपको सला देनी हो, तो क्या देंगे, especially जो entrepreneur बनना चाह रहे है,

27:13stay focused and believe in your idea.

27:43काम करके खुश रहना, बिना ये सोचे कि हासिल क्या होगा, फिर भी काम करना, it's a big salute from my side, ये हैं मले जी जो कि आपकी legal situations, legal problems को असान बनाने का जिम्मा उठा करके चल रहे हैं, अगर आपको लगता है ना, तो इनकी website पर जाएए, देखिये क्या काम करते हैं, कभी न कभी आ

28:13ने स्टार्ट अप से मिलाते हैं, सिर्फ उन लोगों से नहीं, जिनके बारे में हर जगे हंगामा हर जगे हला हो ला है, बलकि कुछ जो hidden gems होते हैं, जो actually कुछ कर जहे हैं, लाइप को आसान बनाने की कोशिश करे हैं, humanitarian causes के लिए चल रहे हैं, उनकी जिन्दगी कैसी है, कहा

28:43झाल

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