OpenAI is set to launch a new version of its Sora video generator that uses copyrighted material unless rights holders opt out. The product has raised concerns in Hollywood, where studios and agencies are being alerted to the exclusion process. The move underscores AI firms’ aggressive push for content amid growing scrutiny over copyright and corporate practices.
00:00It's Benzinga, bringing Wall Street to Main Street.
00:02OpenAI is preparing to release a new version of its Sora video generator that will create videos featuring copyright material unless rights holders opt out.
00:09That according to the Wall Street Journal, the company has been alerting talent agencies and studios about the product and its opt-out process, which requires copyright owners to explicitly request exclusion.
00:19The new Sora product will default to using copyrighted characters unless opted out and will not generate images of public figures without their consent.
00:25Move highlights the aggressive approach AI companies are taking in securing content as they compete for users.
00:31The new Sora launch comes as OpenAI faces scrutiny over its corporate structure, and Hollywood continues to push back on AI firms' reliance on copyrighted material.
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