Skip to playerSkip to main content
📖 Full Article: https://bestsoln.com/web/why-india-still-doesnt-have-its-own-social-media-giant-and-what-needs-to-change

Why do Indian social media apps like Koo, Hike Messenger, Sharechat, Moj, and others keep failing while global platforms like WhatsApp, Instagram, and Facebook dominate?

In this video, we break down the real reasons behind the failure of Indian social media startups, from lack of funding and ecosystem support to poor monetization models and competition from Silicon Valley giants.

We also explore if India can ever build its own global social media giant and what the future of Indian tech startups looks like.

Curious to know why Koo failed? Check out this video.
https://youtube.com/shorts/d33OLKP33xA

If you’re interested in Indian startups, business, and technology trends, don’t forget to like, share, and subscribe for more in-depth videos.

https://youtube.com/@bestsoln

Join our WhatsApp and Telegram channels to stay updated.
WhatsApp: https://whatsapp.com/channel/0029VaQv10P1NCrL6qZa0m13
Telegram: https://t.me/bestsoln

Music by Piotr Witowski from Pixabay

#IndianApps #WhyIndianAppsFail #Koo #Hike #ShareChat #IndianStartups #TechInIndia #StartupEcosystem #SocialMediaIndia #IndianStartups #SocialMedia #IndiaTech #HikeMessenger #HikeMessengerShutdown #HikeShutdown

Category

🗞
News
Transcript
00:00India has over 759 million internet users that's more than the entire population of Europe and yet
00:12not a single Indian social media platform has managed to stand tall against Instagram
00:18WhatsApp or YouTube why is that and more importantly what needs to change for India
00:25to finally build its own social media giant let's dive deep and hey if you want to read the full
00:33in-depth breakdown check the link in the description apps like hike ko moj and Josh
00:39promised to be the future of Indian social media but one by one they fizzled out ko once hailed as
00:48India's answer to Twitter even shut down after hitting 60 million downloads why because they
00:55couldn't offer anything truly new they were mostly clones competing against billion dollar giants with
01:02far better tech and endless funding let's break it down first lack of innovation most of these apps
01:11looked and felt like Western platforms with an Indian skin second funding running a social media
01:19app isn't cheap servers moderation and content creators all cost money and India's funding winter
01:27made survival even harder finally competition why would anyone leave Twitter or Instagram if the
01:35alternative isn't better just different in name when tiktok was banned in India it felt like a golden
01:42opportunity apps like moj and Josh jumped in gained millions of downloads overnight but couldn't keep
01:50people engaged why Instagram reels and YouTube shorts swooped in with better algorithms stronger networks
01:58and global reach it was David versus Goliath but Goliath also had AI billions in cash and an army of influencers
02:08Western apps succeed in India because they bring scale technology and money meta and Google can afford to run
02:17at a loss for years just to dominate markets their algorithms are sharper their design smoother and their global networks
02:26is unshakable Indian apps meanwhile stay trapped in the local only mindset great at cultural relevance but weak in
02:35execution and scale China took a very different path it banned Western apps that forced its citizens to use local
02:44platforms like WeChat Weibo and Youku with government backing and deep funding these became billion dollar
02:52ecosystems India however is an open market unless Indian apps offer something so unique that people want to switch
03:00global players will keep winning so what's the way forward Indian startups need to stop cloning they must innovate
03:10whether that's hyperlocal content discovery AR VR driven experiences or even super app models like WeChat they need global ambition
03:20not just Indian ambition and yes both the government and big Indian companies like Reliance or Tata need to
03:28step in with serious support without patience vision and capital the next Indian app will die the same way code date
03:36India doesn't need another Twitter copy it needs a revolution a platform born not out of desperation but out of bold innovation
03:47until then Meta Google and X will keep owning the stage
03:51what do you think can India build its own
03:55social media giant or is the fight already lost share your thoughts in the comments and
04:01don't forget to check the link in the description for the full article with all the details see you in the next video
04:08see you in the next video
Be the first to comment
Add your comment

Recommended