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Mumbai: In an exclusive interview with the Founder of Shaadi.com, Anupam Mittal, where he discussed Shark Tank India's 5-year journey and how it has transformed the Indian startup ecosystem, inspiring entrepreneurs and changing societal perceptions. Then, he reflected on its impact, highlighting how it legitimized business and shifted idolization from film stars and cricketers to entrepreneurs. After that, he shared insights on risk-taking, startup failures, and India's potential to produce top entrepreneurs. In the end, he concluded by sharing his leisure activities, including watching Shark Tank and other engaging shows.


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00:00Shortly, if you want to sum up your journey, what would you like to say?
00:30Shortly, when we first came, we didn't know what to expect.
00:39There was a lot of innocence, we were also discovering what is going on or not.
00:44After 5 years, we have realized that this show is an institution for the startup ecosystem.
00:52It's a very good feeling that we have a little contribution to it.
00:59You are talking about contribution.
01:02India has more than 140 billion people to feed.
01:06I don't want you to go into the percentage, but if we talk about on-ground stories,
01:13how many changes have you seen due to Shark Tank and how has perspective of people changed towards startups and businesses?
01:22I think two-three things.
01:23The first thing is that if you look at our history, we have been a socialist country.
01:27So, businessmen have always seen a suspicious perspective.
01:32If you are doing business, you are doing great work, then you are doing something wrong.
01:38But this Shark Tank has a legitimate legitimacy to this business.
01:44Because today, youngster, youngster, youngster, people just simply believe the film stars or the cricketers.
01:51Now, entrepreneurs today also believe the idol.
01:53So, when they are doing business, there is a change in society.
01:57People want to become their children as an entrepreneur.
02:01When I started婚.com, for example, no one wanted to get married to an entrepreneur because it had this meaning that they won't make money.
02:12Today, who is the founder?
02:15This is the idea that founders can do great work.
02:18So I think that is the big change that has come in society.
02:21And if we talk about the world, we will be very difficult to get married to an entrepreneur.
02:34I will say that the world's best entrepreneurs will be Indians.
02:40But they will be when many millions of Indians will become entrepreneurs.
02:46If we become a job takers, we become a job creators.
02:51And by the end of the year, we will get a better job creation.
02:56So what can we do with this?
02:59I agree, sir.
03:01But we have also seen what the data says that the startups are pale.
03:10So how do you perceive it?
03:13And what advice would you like to give?
03:15Because we have seen stories where people put their heart on money,
03:19property, and property, and land.
03:22And then they are nowhere.
03:24So how can this be corrected?
03:27There are two things.
03:28One is that many startups fail.
03:30I think this is not a bug.
03:32This is a feature.
03:34Start-ups fail more.
03:36This means that we are taking more risk.
03:38And you are taking up risk.
03:39You are taking up risk.
03:40You are taking up risk to your business.
03:41And then you will get more risk.
03:43If you will not take risk,
03:45then you will get bigger.
03:47Right?
03:48This is a story of startups.
03:49But if you are talking about the fact that
03:51people are taking up and buying their homes and buying their homes,
03:55and buying their homes,
03:56then they will be very different.
03:59So you need to understand yourself a little bit of work.
04:03You need to understand yourself if you put your money on your own,
04:05that your business will not work.
04:08You need to take a step of your family if you have a family of your family.
04:13So today the startup ecosystem has become a place where you can get risk and appetite more.
04:18Because you can put your money in the future.
04:21That is very necessary for India's entrepreneurs to see a great dream and think about it.
04:27This is from the U.S. in the 1960s and only a few years in our country.
04:33So this ecosystem is very necessary for people and for our country.
04:38Talking about Shadi.com, of course, the concept of this year came from the beginning.
04:44So it was absolutely a new concept.
04:47But with a growing divorce rate in India, do you think that in the next few years,
04:53the institution of marriage will be considered outdated?
04:56Well, it's interesting.
04:58I'm listening to these things in the U.S. in the U.S. in the 90s and in the 2000s.
05:03So I'm listening to these things that the concept of marriage is outdated.
05:07Actually, it's going to be on the way.
05:09What is it?
05:09Because as much as our lives are in social media, technology, AI,
05:13we want to become a little bit more, a little bit more, a little bit more, a little bit more, a little bit more, a little bit more, a little bit more.
05:20And today, you can see that people don't want this hook-ups, one-night-stands, situation-ships.
05:26They don't want that much.
05:26They want a lifelong partner.
05:28And in India, marriage is not a question of if, it is a question of when.
05:33Because our conditioning is our third phase of our life is our third phase.
05:38We are watching our children.
05:40We are watching our children.
05:41We are watching our children.
05:42We are watching our children.
05:43We are watching our children.
05:44So, this is our cultural context, this is not going to get rid of it.
05:49Shadi.com is not for arranged marriage, it is for planned marriage.
05:53Most people who come from one another,
05:55they don't have milk for many times, like my father and mother,
05:59they don't have to get rid of it,
06:01they have a courtship,
06:03and a lot of times they fall in love and get married.
06:06So I think,
06:08it's changed, but marriage is forever.
06:12Shaka Tank, you've got a household name.
06:16So, you've seen the series,
06:20now they all know and you all know.
06:23So, they are liking this kind of show,
06:26but if I ask about you that in your leisure time,
06:29what kind of show you would like to watch?
06:31Yeah, in my leisure time, honestly,
06:33I also watch this type of shows.
06:35I watch a lot of Hollywood stuff,
06:37because I've been there for 10 years,
06:39I watch Indian Shark Tank,
06:41I love,
06:42US Shark Tank also I watch,
06:44because those shows are very interesting,
06:47and it's based on that format.
06:49I watch some of my,
06:51I was watching Family Man for example,
06:54Raj and DK were very good friends of mine.
06:56We made a first picture of them,
06:58they made me with me.
07:00So, I love great creators and directors,
07:03then why don't they have any country?
07:05So, those are the kind of shows I watch,
07:06as long as it's a good substance.
07:08We must take a look.
07:09Here is how many people,
07:10as long as the match is.
07:11Hey!
07:12What may I do?
07:13How many people,
07:15have a look?
07:16Yeah,
07:17he's the right one?
07:18So, as long as a guy,
07:19he's the one who has a good friend,
07:21he's the one of my new york,
07:23and he does,
07:24that's great.
07:25And he's a great guy,
07:26he's the one.
07:27If you go,
07:28he can just go,
07:29he's the one,
07:30I'm the one that is a great guy,
07:31he really says.
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