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  • 4 months ago
Modern brands use animated commercials to connect with audiences in unique and memorable ways. They combine creativity and clarity, making them ideal for product promotions and brand awareness. Animated commercials are both versatile and effective across industries. View more at: https://youtu.be/OxaPbZlNi24?si=KZArxJyfSyxdo96q
Transcript
00:00This first example comes from Vegans Cosmetics which doesn't just talk about how their products
00:11are inspired by nature but also shows it using motion graphics.
00:30Up next, we have this motion graphics explainer video from Tezos which shows the possibilities
00:38of their blockchain platform in a truly breathtaking way.
00:42Check it out!
00:58How can your explainer videos talk about your mission statement but also make it relatable
01:03and personal?
01:04Here's transportation alternatives to show you more.
01:24Brands can say a lot with motion graphics without taking an eternity to make an impact.
01:27We let Volvo demonstrate that in this example.
01:36Whichever way you choose.
01:37So your life, work, relationships and well-being don't have to be put on pause.
01:49Moving on, this motion graphics video from Elastic takes an immersive approach to talk about
01:54their business's value proposition that makes it hard to look away from.
01:58Have a look.
01:59Let's find the solution and shift what's possible.
02:05And let's keep being who we are.
02:09Because who we are is what makes us elastic.
02:14Why use words when visuals can do all the talking?
02:18We are using IBM to show you what we mean in this motion graphics brand video.
02:22While each fills a specific role, they all ultimately have a job to do.
02:29To ensure clear communication, the intended use of a design will determine its development, helping
02:35to define a framework.
02:37To ensure clear communication, the way we are.
02:38Ever seen a video that puts you at ease as if you're right in the middle of something
02:43peaceful?
02:44That's how we describe this example from the good folks at Calm.
02:47Next, we have this motion graphics explainer from Northwestern Mutual who take a rather creative
03:09approach to talking about their financial services, and we wouldn't want it any other
03:13way.
03:14When you're trying to put your offering in the limelight, it's not enough to just talk
03:33about it.
03:35Minima shows us in this example that showing the possibilities is what makes all the difference.
03:40Check it out.
03:41The promise has been renewed.
03:44Minima is putting nodes where they belong, right into your hands.
03:48And we're doing it with a mobile phone.
03:50Because when phones become completely constructed…
03:54Moving on, we have Adobe to present you a blend of kinetic typography and motion graphics
03:58animation to bring out the emotions that hide in words.
04:02Our final example comes from the US Army that uses beautiful storytelling to not just talk
04:18about purpose but shows it in a way that inspires long after the video ends.
04:33I just didn't know how.
04:38One day at school, I came upon an Army recruiter and told him about my goals.
04:43He took me through all their different careers and that's when it hit me.
04:48The army is an army of good people.
04:49The army is an army of good people.
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