00:00Uber is launching a new women drivers preference in the U.S., allowing female riders to opt in to be matched with female drivers, and vice versa, in select cities like Los Angeles, San Francisco, and Detroit.
00:14The rollout, which starts next month, increases the likelihood of women being paired together, though it doesn't guarantee it.
00:21Riders can still choose a different option if wait times are long.
00:24Uber first introduced this gender-based feature abroad and is now implementing it domestically in response to ongoing safety and comfort concerns.