Six-Twelve

Beasley Digital

Dave & Chuck the Freak talk about a guy in Boston who has opened up a convenience store as revenge against his former employer.

Transcript

00:00The Times of India

00:10This is how you get revenge, people.

00:14There is an Indian guy in Boston named Abu Musa.

00:19I know him.

00:20You do?

00:20Yeah.

00:21He used to be the owner of a 7-Eleven franchise.

00:24Yes, he was.

00:25I guess he wound up having a big falling out with the parent company of 7-Eleven over there.

00:29Policy, specifically that they forced him to sell hot foods, like those hot dogs and taquitos.

00:35Okay.

00:36But at his location, no one was buying them.

00:39He says they'd sit there on the rollers.

00:41No one would buy them.

00:41Every day I'd throw in a couple hundred bucks worth of food that I had to pay for.

00:45So he wanted to end hot food sales.

00:46They said, you absolutely cannot.

00:48Every 7-Eleven has to sell.

00:49Wow.

00:51The company tried to force him to sell pizza and chicken wings, so he was like, screw you!

00:56He gave up after a legal battle.

00:58He ended up losing his 7-Eleven.

00:59Okay.

01:00So now, he's got his sweet Indian revenge.

01:04Right across the street, he opened up his own store.

01:07And what did he call it?

01:0811-7.

01:106-12.

01:11I would call it 6-12.

01:14Come on.

01:16That's awesome.

01:17Come on.

01:17Now, those are his hours, but clearly the similarity to 7-Eleven makes it a declaration of war.

01:24Yeah, it is.

01:26Not a single ounce of hot food.

01:28He's got at least half of his customers back already.

01:30And he's got a great strategy.

01:33He says, I know the price of everything in that 7-Eleven, so I will sell the same things, but cheaper.

01:38You will ruin the day that you crossed the 7-Eleven.

01:40He says, and no hot food.

01:42Ever.

01:42Yeah, he should have, like, a tagline that's like, everything is 10 cents cheaper than across the street.

01:49Uh-huh.

01:50Everything.

01:5010 cents cheaper than across the street.

01:53Isn't that awesome?

01:54I shall call it 6-12.

01:56You do not understand what you have done.

01:59I can't imagine how mad you'd be, though.

02:02Like, you own a franchise of something, and there's something just not.

02:05You're like, I'm wasting this much money every single week.

02:11And they're like, sorry.

02:12But that's, I mean, let's say you're at McDonald's that that particular location, the Big Mac doesn't sell.

02:16You still have to have a Big Mac.

02:18Well, you have to have it, but you don't have to cook it.

02:20That's the thing, right, James?

02:21When you, like, roll up that thing, there's got to be, like, 20 on the thing at every time.

02:26Well, for me, it was a little bit different.

02:27We had a thing called the Build 2.

02:29So you would start off with a certain amount every day, and then you would adjust accordingly.

02:35So at noon, you usually sell, like, three hot dogs and, like, two taquitos.

02:39Yeah.

02:40You would always make sure you had three and two.

02:43But, you know, it is kind of weird in that industry with the rules.

02:46Yeah, they just want everything the same.

02:47You got them.

02:48And now his 6-12 is going to take that 7-11 down.

02:506-12.

02:51I'm going to take down 7-11.

02:54Completely destroy their whole company.

02:57I will open 6-12s in every single city of America.

03:00Could you have a reaction that just start popping off?

03:03Like, this 6-12 is amazing.

03:04It just took off.

03:056-12 just took off.

03:066-12 just opened down the street for me.

03:08I told you.

03:09I told you.

03:10I warned you every day.

03:11I warned you.

03:12Let me make these changes.

03:15And now I am going to take down your empire.

03:17It's on the cover of Time magazine.

03:19Yeah.

03:19It's just an angry look.

03:21Looks just like Dave's father-in-law.

03:23Yeah.

03:24Just looks upset.

03:26The funny thing is, my brother-in-law was just telling me about, there's like a cell phone

03:31repair store that's been open for a while.

03:32And an Indian guy opened one right across the street.

03:35And now he's like, he went to walk into the cell phone repair store, and the other guy

03:38was like, oh, hello.

03:40Hello over here.

03:40I do it cheaper.

03:42I do it cheaper than them.

03:43Oh.

03:44And then, like, ever since he opened up, he just stands outside and says, he'll do it

03:46cheaper.

03:47He's like, sure.

03:48I bet he gets some.

03:49And I bet he does.

03:50I mean, like, how much cheaper?

03:54I will build my empire on the remains of your hot food.

03:57Dude, you're making a grave mistake today.

04:03Do you remember a blockbuster?

04:08My cousin started Netflix.

04:11612.

04:12Look for it if you're in the Boston area.

04:14I will.

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