More men are embracing makeup

Brut America

"If you want to wear makeup — do it." With thousands of followers, he's changing minds and inspiring other men to embrace makeup. Special thanks to Octoly and Jo Pinilla.

Transcript

00:00Makeup is for everybody. If you want to wear makeup, do it. Why not?

00:13I mean, men still say that it's just for girls, but no. I mean, we're in 2018.

00:20We have to start to change our mind a little bit and be a little bit more acceptable with certain things.

00:30In my country, it's rough. In my country, if you go out with a man and you're not even gay,

00:41they will say that you're gay and they will call you by really bad words.

00:47In America, we have much more freedom.

00:50Here in America, if you have a partner, like your couple, and you're gay, you can go outside.

01:03I used to paint on a canvas when I was a young guy.

01:08And that day, I just said, OK, let's use my face as a canvas. Why not?

01:15I started to believe in myself. I started to be really, really confident with me.

01:20I was so proud of myself.

01:27I have a lot of followers from Russia, from India, from China. I don't know, from everywhere.

01:46Some of us have acne or breakouts or things like that.

01:52And with a concealer, we can hide that.

01:55Or with a concealer, we can hide our dark spots under our eyes.

02:01I have like 25,000 followers.

02:04And I have a lot of DMs on my Instagram and Twitter that I got young guys saying,

02:12Oh my God, you inspire me to do makeup. You inspire me to start doing what I love.

02:20And for me, it's like, don't be afraid of who you are.

02:24You inspire me to do my, to start doing what I love.

02:28And for me, it's like, don't be afraid of who you are.

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