00:00When I bought her the doll, she was like, look, mummy, she looks like me.
00:13We felt if we created a doll that would be representative of an African child,
00:17for the child to grow up knowing that I'm beautiful, I'm pretty,
00:21to associate prettiness and beauty with themselves rather than looking outside for external
00:28validation factors to who they are.
00:40We made sure the texture of the hair is as realistic to Afro hair as possible.
00:46And so the experience that they have is similar to taking care of their own hair,
00:50whether it is learning how to detangle and condition their hair,
00:55putting their hair into cute Afro pom-poms like what Bontle have here,
00:59or just embracing their natural Afro.
01:07I also like it because we be the same.
01:11For her, she says the skin colour, her hair is like her,
01:16you know, and she also likes the fact that they smell like chocolate. So I think that's important.
01:24Now she's not trying to be what she's not, and she's able to identify with this doll.
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