Campaign tactics ni ex-Pres. Magsaysay kabilang ang paggamit ng pinakaunang presidential campaign jingle, hihimayin | 24 Oras - video Dailymotion

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00:00In the midst of a colorful campaign to bring the 2025 election closer,

00:06have you ever thought about what the election will look like after World War II?

00:14That's what we'll discuss in the podcast of the Vatican and award-winning journalist Howie Severino.

00:21Howie Severino presents Moments in Election History.

00:26Mombo Magsaysay

00:37Have you heard of Mombo Magsaysay?

00:41It was the first viral presidential campaign jingle used by former President Ramon Magsaysay in 1953.

00:50The story behind that jingle was composed by Howie Severino,

00:55along with history and political science experts,

00:58as well as the son of the composer of the jingle, former Senator Raul Manglapus.

01:05We'll be throwing back Thursday, March 20,

01:10on various streaming platforms of GMA Integrated News.

01:16Howie Severino's Moments in Election History

Campaign tactics ni ex-Pres. Magsaysay kabilang ang paggamit ng pinakaunang presidential campaign jingle, hihimayin | 24 Oras

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