00:00Presidential Communications Office is now conducting an investigation into the communication of the public
00:06where the contribution of the government and the local government
00:12in communication campaigns and strategies was identified.
00:15That's the story of Bien Manalo live.
00:17Bien?
00:20President Ferdinand R. Marcos Jr. will lead the investigation into the communication of the public
00:28here at the Philippine International Convention Center in Pasay City.
00:34The Parangal Gawad ng Kawusayan sa Komunikasyon pang Publiko
00:39is the first awarding ceremony of the PCO.
00:42Its purpose is to identify the contribution of the government agencies
00:47and local governments in communication campaigns and strategies
00:52and initiatives to effectively distribute government programs to the public.
00:57Transparency and accountability and trust between the government and the people of the Philippines.
01:05This initiative encourages each government agency to be creative and innovative
01:10in building strategies for the contribution of projects.
01:15This Parangal will serve as a pathway for the best practices
01:20in the contribution of healthy competition and other government entities
01:25to further enhance their public engagement
01:28and to further strengthen the unified messaging framework of the government
01:32through transparent, effective, and citizen-focused communication.
01:37This will also strengthen the value of ethical and accountable communication in nation-building.
01:42The Public Service Campaign Award, Government Innovation Award,
01:48Champion of Information Integrity Award, Outstanding Digital Campaign Award,
01:52and Outstanding Public Communicator Award.