It's in the Game | movie | 2008 | Official Trailer - video Dailymotion

JustWatch

This first time feature filmmaker takes an up close and personal look at the multi billion dollar video game industry. B | dG1fQjhhYU1zSUVSUlE

Transcript

00:00It's one of the best-sellers in video game history.

00:06Welcome to John Madden football.

00:07It's in the game.

00:08It's in the game.

00:09It's in the game.

00:10I give them to you, baby, it's in the game.

00:13This was a piece of culture, it wasn't just a video game.

00:16I'm one of these guys who got into football through Madden.

00:19My first dream was trying to make it to the league, so I'm kind of living my athletic

00:22dreams through this game.

00:23They want to know what it's like to be Troy Aikman, I'm going to play Troy Aikman.

00:26Some of the best players to ever play have graced the cover of Madden.

00:30But we were starting in complete chaos.

00:32We weren't seeing progress.

00:35Most of us at EA wondered if the game would ever get finished.

00:38We just didn't think that would amount to anything.

00:40Bam, doink, and boom.

00:42We needed some firepower.

00:43X-Wing defense!

00:44John Madden was the man.

00:47Coach Madden was ready to completely change the game.

00:49But I remember John saying, don't do anything to screw up my name.

00:54We walked in, looked at the demo, and said, what is that?

00:58We were very close to the deadline.

00:59Do we have what it takes to make a hit?

01:01For John, it had to be authentic.

01:03If I'm going to be part of it, it has to be pro, it has to be realistic.

01:07This changed all of gaming.

01:09It was competition coming from every angle.

01:12It's impossible to stay on top.

01:15Madden's in real trouble.

01:16We needed some gambles.

01:20Offensive plays, defensive plays, everything authentic in the game.

01:24The clock is ticking, and we didn't have an agreement with the NFL.

01:27How is somebody nine points better than me?

01:30Every year, it's the same thing!

01:32Who gave me this rate?

01:33Probably some computer scientist geek.

01:36I have the credibility to critique those and let them know why they are where they are.

01:41Signing a contract, being drafted, these are all big things.

01:44But another big thing is getting in the game.

01:46When I was a kid, everybody loved it.

01:48It didn't matter if you were a sports gamer or not.

01:50That's the goal.

01:52I remember talking to the kids who weren't really into sports.

01:54We would like connect on things that normally we wouldn't connect on.

01:58The joy and the fun of the first time you played Madden with your friend.

02:03We have to pay homage to that.

02:06That's a magic thing.

02:09Players look at Madden as a reflection of who they are.

02:12Touchdown for Tyree!

02:15You can learn everything from playing a video game.

02:19We're on top every year.

02:21It's going to get bigger and bigger.

02:24It's in the game.

It's in the Game | movie | 2008 | Official Trailer

Category

Transcript

Be the first to comment

Recommended