00:00 Good morning everybody. It's great to be with you here today. Now K5's
00:05 introduction a few years ago changed the game in the midsize sedan segment. Buyers
00:11 took notice and they clearly liked what they saw. A sportier, better equipped
00:16 choice than what the established incumbents were offering. Now since its
00:20 launch, K5 has gained market share growing from under 7% for the prior
00:27 generation model to well above 9% last year. The K5 was a hit from the day it
00:36 arrived in showrooms thanks to its available all-wheel drive option and an
00:41 available 2.5 turbo in the GT model. As a result, this sporty sedan has attracted
00:48 the youngest buyers in the midsize segment. K5's winning formula starts with
00:54 its design. The wide strong haunches, sleek coupe-like profile and a prominent
01:01 brow give it a bold, sporty and powerful presence. Now combine that with advanced
01:07 technology, efficient and responsive powertrains plus, key point here, great
01:12 value and it's easy to see why K5 is such a compelling choice for younger
01:18 buyers. For 2025, the K5 gets even better and we're thrilled to share it with you
01:27 here today.
01:30 [Music]
01:46 [Applause]
01:51 Here is the new K5. It has more athletic styling, more performance, more
01:56 sophisticated interior, more connected technology and more advanced driver
02:02 assist systems. Let's start with the freshened look. The K5's front end
02:06 appearance is updated with a honeycomb grille pattern and vertical wings on the
02:11 outer edges of the bumper to give the car a wider look. The design team also
02:16 incorporated Kia's signature star map lighting pattern including the amber
02:22 daytime running lamps on all models. In fact, all of the exterior lighting is now
02:28 LED. There are sporty 18-inch and 19-inch wheels available and available power
02:35 folding mirrors. Around back, the new K5 has a spoiler integrated into the
02:41 decklid. Again, a new star map tail lamp design and available diffuser integrated
02:47 into the lower fascia. Now, while some others have eliminated their high output
02:54 engines, Kia is going all-in for the sporty sedan buyers. First, the GT sports
03:01 sedan variant, which we show here, continues with a 290 horsepower 2.5
03:07 turbo and class-leading 311 pound-feet of torque. The K5 GT offers its
03:16 own distinctive design cues including the new neon green brake calipers taking
03:22 a cue from our EV6 GT. We are also offering a larger, more powerful standard
03:29 engine generating 191 horsepower and 181 pound-feet of torque, representing an 11
03:36 horsepower increase over last year. And of course, we will also offer an available
03:42 all-wheel drive system to ensure buyers can enjoy great driving experience in
03:47 various weather conditions. And the suspension system on all K5 models has
03:53 been fine-tuned to deliver even better ride feel and quality. Now, with digital
04:00 key 2.0, you don't even need to take your phone out of your pocket to unlock the
04:06 car. Inside, K5 has a wide, modern look with luxurious touches and upgraded
04:13 materials. Now, the most visible change is the newly available dual panoramic curb
04:19 display that integrates a digital cluster and also a 12.3 inch center
04:24 cluster infotainment screen. The new K5 can also receive over-the-air updates
04:30 for infotainment system features, including navigation maps. There's more
04:36 connected technology inside with standard wireless Apple CarPlay and
04:41 Android Auto. Three available USB charge ports, plus wireless charging pad built
04:48 into a redesigned center console. Finally, the K5 features Kia's latest and
04:55 advanced driver assist systems. On all models, this includes forward collision
05:00 avoidance assist, which is designed to detect vehicles, pedestrians, and cyclists,
05:06 as well as front and rear parking distance warning. The K5 will also offer
05:12 available surround view monitor and blind view monitors to give drivers
05:17 confidence on the road or in the parking lot. We expect the new K5 to go on sale
05:23 later this spring. It's clear that the new K5 and the new Carnival demonstrate
05:30 Kia's commitment to move forward on all fronts in each automotive segment we
05:36 compete.
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