00:00 Back with us in Market Highlights
00:02 Donut producer Krispy Kreme said that the donuts will be available in all McDonald's restaurants in the US at the end of 2026
00:11 Along with the expansion of the example project carried out by the company
00:15 According to the announcement, Krispy Kreme's stock jumped to 23% in the March 26, 2024 trade
00:24 The second collaboration has been started since 2022 through a trial of selling Krispy Kreme donuts in a number of McDonald's restaurants
00:31 And get a good response until it is continued to be expanded to 160 restaurants
00:36 The launch plan will start in the second half of this year
00:39 But it will take about 2.5 years
00:42 Because Krispy Kreme has to double its distribution to meet the demand from its partners
00:48 Krispy Kreme CEO George Charlesworth said that this partnership is a great opportunity for Krispy Kreme to expand its reach
00:56 According to McDonald's plan to open 900 new locations nationally in 2027
01:03 Meanwhile for McDonald's, the addition of Krispy Kreme donuts helps to increase the offer of bread shops and breakfast
01:09 Because McDonald's itself is now switching to selling coffee drinks such as coffee
01:14 Which is tightly combined with light foods such as donuts
01:17 This partnership will also encourage breakfast menu offers for McDonald's
01:21 And during the agreement period, McDonald's will become an exclusive fast food partner for Krispy Kreme in the United States
01:28 Thanks for watching!
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