Sainsbury’s 2023 Christmas advert sees Rick Astley bring the cheese as he stars alongside real-life workers

Sainsbury’s Christmas advert stars Rick Astley alongside staffSainsbury’s

Transcript

00:00 Customer service to Toll Free, please.

00:03 Hey, Sainsbury's. I have a question. It's about Santa.

00:12 Uh-oh.

00:14 What does he have for his Christmas dinner?

00:18 I think he'd kick off with a charcuterie.

00:23 Charcuterie. Yum.

00:27 Then it's got to be succulent, slow-cooked British turkey crowds.

00:31 And he'd love a taste of different snow beef wellington.

00:35 I've got no beef with that.

00:37 How about some cheese?

00:40 Come on, Rick. Cheese before puddin'. You know the rules.

00:44 And so do I.

00:45 Mince pies?

00:47 Not again, Raj.

00:49 Maybe you're home for Christmas, darling chocolate mousse then.

00:51 Yes, Raj!

00:52 Yes, Raj!

00:55 Sainsbury's. Good food for all of us.