Terhubung ke Ekosistem Berkelanjutan Lewat Aplikasi

IDXchannel

Tracco adalah sebuah menghubungkan Anda dengan ekosistem keberlanjutan, menawarkan solusi terpadu untuk semua kebutuhan keberlanjutan. Baik itu membeli produk ramah lingkungan, mendaur ulang, memilah sampah, atau mengimbangi emisi karbon.

Transcript

00:00 Thank you, Mr. Mirza, for watching CreateUp with me, Prisa Sombrato and my colleague, Vicky Adrian.

00:05 And to discuss the topic this time, we will discuss about the connection to the ecosystem through applications

00:11 that have been connected through video conference.

00:13 We have Ms. Mirta Khairunisa, who is the co-founder and also the CEO at Treko.

00:17 How are you, Ms. Mirta?

00:19 Hello, Mr. Prisa, Mr. Vicky. How are you?

00:23 I'm fine.

00:24 Thank you for joining.

00:26 Ms. Mirta, how do you see the awareness of the Indonesian community about environmental friendly practices?

00:35 Indonesia is actually the third lowest country in the world in terms of environmental friendly country.

00:42 But the awareness of the community has actually increased.

00:45 So now, social media and individuals also play a role in amplifying good messages.

00:52 In addition, climate crisis also directly affects the change of individuals.

00:57 Like us, now it's hot, the temperature in Jabodetabek can be 36-37 degrees Celsius, etc.

01:02 From our research, in the age group of 18-30 years,

01:06 because we are more aware, it is becoming more open to voice about climate change

01:11 and the impact is that the awareness is increasing in Indonesia.

01:15 What is the reason why the community is now making an effort based on environmental friendly practices?

01:22 We found that some people who are already aware are confused about the products and services available.

01:29 Some have found the right product but forgot the name of the store to buy the product.

01:35 Some also feel difficult, have to install a lot of waste recycling applications first

01:39 to know the areas that are covered by the waste recycling service.

01:42 But besides that, awareness of the brand or the type of waste recycling products is also not well-spotted.

01:47 So, it is not yet known to the various layers of the community.

01:50 Something like that.

01:51 Okay, then who is the solution offered by TREKO?

01:54 So, TREKO is trying to offer a one-stop service for the community to do environmental friendly practices.

02:01 So, the focus is so that the community can get an idea of the carbon emissions that are emitted.

02:06 At least the community can know the carbon emissions that have to be offset, paid, or saved.

02:12 What services are provided there as an example?

02:17 So, in TREKO, the services we provide start from tracking carbon emissions

02:22 that are produced from the transportation used to know the emissions that are emitted.

02:27 So, when we ride a train, bus, motorcycle, or car,

02:30 and then when we know the number of carbon emissions emitted,

02:34 we can find sustainability products and sustainability services

02:37 such as waste recycling and tree planting to reduce and offset the carbon emissions.

02:42 So, the products and services are also numbered.

02:45 We can know how much we can save from the carbon emissions that we used when we were transported.

02:52 Okay, this is very exciting.

02:55 Usually, for the carbon emissions,

02:57 we have to pay for the "sin" that we have committed.

03:02 Carbon emissions are usually based on corporations, but this is directly to the community.

03:07 Individually.

03:08 Then, how do we access the community for sustainable products?

03:14 And what is the reception of users so far?

03:17 We will continue the next session, Mba Mirta.

03:19 Okay.

03:20 We will be back soon.

03:22 We are still talking with Mba Mirta from TREKO

03:25 about how to access the community for sustainable products

03:28 and how to receive users so far on TREKO, Mba Mirta.

03:32 Okay, so from some of the users we have asked,

03:37 the users feel helped by TREKO

03:39 because they can make the most of their time to find products

03:44 and use the sustainability services that suit them.

03:47 And besides that, they also know the image of the carbon emissions they emit

03:51 because so far there has not been any live tracking.

03:55 So, when they know, they feel like, "Oh, yes.

03:58 I have to pay for my carbon emissions by buying or planting trees

04:03 that fit the appropriate amount."

04:07 So, because we just released this application version

04:11 with one-stop service feature in July 2003,

04:14 we are still in the user acquisition process.

04:16 So, we hope more and more TREKO users can be helped

04:20 in carrying out environmental-friendly practices.

04:23 Okay.

04:24 So, if we can see how far we have come,

04:28 through smartwatch,

04:32 we can use TREKO to see how many emissions we have emitted

04:37 by driving and so on.

04:39 And there is the data,

04:41 the choices, for example, how many cars you drive,

04:44 how many personal cars you drive.

04:45 Is that right, Mba?

04:46 That's right.

04:48 How many producers and products have been combined in TREKO

04:52 and the value for the producers and products that are continuing to be combined,

04:55 as explained earlier,

04:57 can see the emissions, the target, what's next?

05:00 Yes. Okay.

05:01 So, from my point of view,

05:03 the producers and products are helped in terms of

05:06 increasing exposure to the users using it.

05:09 Because TREKO amplifies the message.

05:11 Besides that, it also increases their income in terms of business.

05:14 And also for the environment, they know,

05:17 "Oh, that means the users tend to buy this product

05:20 because it feels more efficient in terms of emissions."

05:23 And for now, since June 2023,

05:27 we have four partners who have been working together.

05:29 There is Evowear, a household environmental product,

05:32 such as rice straw, rice straw, etc.

05:35 Then there is Yuk Pakai Lagi,

05:38 which is a recycled plastic product,

05:40 which is an accessory and daily wear, such as a wallet, pouch, card holder, lanyard,

05:44 and also there is a trash here.

05:46 It is a recycled cotton surface,

05:48 and there is also a forest protection,

05:50 which is to plant trees

05:52 according to the amount of carbon emissions.

05:54 So, there are various types.

05:56 Not only Minecraft, but there are also pojanggul, mango, etc.

05:59 But there are carbon emissions calculations.

06:01 And in the future, we plan to add more partners,

06:03 so that we can provide more users' needs.

06:05 And our target is actually

06:07 to be the top of mind

06:10 for the people and business owners

06:12 if we want to do environmentally friendly practices

06:14 that are in TREKO.

06:16 Okay, how does TREKO get funds?

06:19 What is the business model like, Mbak Myrtha?

06:22 Okay, for now, we use the business model B2C,

06:26 so we get revenue from the affiliate link

06:28 to get commission per transaction from our partner.

06:32 And when the traction is high,

06:34 and we buy from TREKO,

06:36 we can use it for the results.

06:38 Then in the future, our nearest plan is to run the B2B model,

06:41 so to manage the end-to-end sustainability cycle

06:44 or environmentally friendly practices

06:46 in the food and beverages industry.

06:48 Because we know that they have significant waste,

06:51 and we can help them by helping in the waste recycling,

06:55 and providing environmentally friendly products

06:58 to be used in the food and beverages industry.

07:00 Okay, if you want to use TREKO,

07:02 where can I and Wiki join?

07:04 Oh yes, it's very easy.

07:06 If you want to use TREKO,

07:08 you can install it in the App Store.

07:10 Just search TREKO.

07:12 You can also see our social media channels

07:15 on our Instagram @trekoapp.

07:17 Okay.

07:18 Okay, thank you for joining us.

07:21 Good luck for you and also for the future TREKO targets.

07:24 Thank you.

07:25 Thank you, Prisa and Wiki.

07:27 Thank you, see you again.

07:29 Before we end the event,

07:30 let's take a look at the latest update from the Samgabungan price index.

07:33 At 9.28 AM,

07:35 the ISG is still moving in the negative territory,

07:38 down 0.13% to 6,723.

07:42 Okay, and the next is SAMSAM,

07:45 which is in the Gainers' tier,

07:47 which includes INPS, MBTO, HUMI, LMPI, UDNG,

07:51 DILD, STRK, and ASGR.

07:54 Okay, Aman Mineral is still the top loser,

07:57 followed by PTBA, which released a bad performance.

08:00 There is Darwim MAPI BMTR,

08:02 entering the top loser category,

08:04 ICBP, and several other SAMs,

08:05 as you can see in the full data.

08:07 And the 90-minute premiere,

08:09 we will accompany you in Power Breakfast.

08:11 Hopefully, the information we provide

08:13 can be a source of information and reference for you.

08:15 I'm Wiki Adrian.

08:16 I'm Prisa Sompodato.

08:17 See you.

08:19 [music]

08:22 [music]

08:24 [music]

08:26 [music]

08:28 [music]

08:30 [music]

08:32 [music]

08:34 [music]

08:35 [music]

08:38 [music]

08:44 [music]

08:49 [music]

08:55 [music]

08:56 (chimes)

08:58 [BLANK_AUDIO]

Category

Transcript

Be the first to comment

Recommended