Accessible uniquement sur invitation, le réseau social Bluesky, créé par le fondateur de Twitter, est à la traîne face à ses concurrents et affiche seulement un million d'utilisateurs

Jeanmarcmorandini.com

Transcript

00:00 (Générique)

00:07 -As a growing number of Twitter users log off in frustration,

00:11 an alternative to that social media platform is on the rise.

00:14 -They say it's like Twitter but decentralized.

00:17 Then it's called Blue Sky.

00:19 Representative Alexandria Ocasio-Cortez

00:21 and model Chrissa Teigen, who are both very,

00:23 or who are prolific on Twitter,

00:25 are among hundreds of thousands who've already been invited

00:28 and downloaded the app.

00:30 Twitter founder Jack Dorsey is funding its development.

00:33 Blue Sky launched on Apple services in February

00:35 and it's about to come to Android devices later this month.

00:39 The platform is currently invite-only.

00:41 Blue Sky said it had its largest single-day spike of users

00:45 just on Thursday.

00:47 -All right, joining us now is Shira Frankel.

00:49 She is a technology reporter with The New York Times

00:52 and she is covering this new app.

00:54 Shira, I have not been invited, so I have not heard of Blue Sky.

00:57 For people who have been invited, who have heard about it,

01:00 what makes it a viable alternative

01:03 that makes sense on people's minds to Twitter?

01:06 -Well, to begin with, it looks and feels a lot like Twitter.

01:10 When you log into the platform for the first time,

01:12 the way that you see the posts,

01:14 which some people are calling "skeets,"

01:16 is linear, the way Twitter is.

01:18 You can post videos, you can post photos,

01:20 you can post text, and it feels a little bit like

01:23 the early days of Twitter in that people are still

01:25 sort of trying it out to see what they can get away with.

01:29 -You know, I was reading about recent comments

01:32 that Jack Dorsey has been making about Elon Musk specifically

01:36 and about how he feels like he was not the best leader after all,

01:39 but that the alternative might not have been as popular.

01:42 One of the things that seems to be very different,

01:45 other than right now it's in its beta stage

01:47 and it's invite-only, about Blue Sky,

01:49 is what I was mentioning before, that it's decentralized.

01:52 What does that mean?

01:53 How is it different from what we're used to on Twitter?

01:58 -Right. So, I mean, at the moment,

02:00 the people who are coding Blue Sky are making it decentralized,

02:04 which means that at some point,

02:06 you will be able to join different servers on Blue Sky.

02:09 Essentially, there'll be different groups within Blue Sky

02:12 who create their own rules for that community.

02:14 What Jack Dorsey is trying to change and really correct for on this

02:19 is that he doesn't want to have a system

02:21 where just one person is in charge

02:23 and making the sort of constant moderation decisions

02:25 that Elon Musk is now making at Twitter.

02:27 -So then, Shira, with this whole decentralized approach,

02:30 who would make the rules on these other servers?

02:33 If I were to become a Blue Sky member and I created a community,

02:38 I would be tapped or empowered to create boundaries?

02:42 -That's what they're saying.

02:44 And again, this hasn't been rolled out yet,

02:46 so we're not sure what it's going to look like.

02:48 But from the way they've been describing it,

02:50 each server would create their own rules for that community,

02:52 and you would decide when you were joining it

02:54 whether those were the rules that you wanted to abide by as a user.

02:57 -That's an interesting thing about--

02:59 Content moderation has been one of the big things about Twitter.

03:02 Elon wants to do one thing.

03:04 The people who spearheaded those efforts left.

03:07 Does this mean that there's not going to be

03:10 one content moderation team for all the content?

03:13 It's just like we live in multiverses?

03:15 -And also, forget the town square model.

03:17 It's the multiverse model.

03:19 -Well, the multiverse model

03:21 or really fragmented types of social media

03:24 does seem to be the trend of where these things are going.

03:27 And in terms of one overarching set of content moderation rules,

03:30 I don't know the answer to that yet.

03:32 I haven't seen the leadership of BlueSky discuss it.

03:35 I do imagine that things that are universally illegal

03:38 in certain countries won't be allowed

03:40 because they have to abide by country rules.

03:42 But we'll wait and see whether other rules

03:44 around hate speech, misinformation,

03:46 how they really work that out.

03:48 -Yeah, because we're already living in silos.

03:50 -We are living in silos. -Furthering it.

03:52 -Yeah, that's the John Mellencamp song

03:54 that was never written. So many silos.

03:56 How involved is this founder, Jack Dorsey,

04:00 BlueSky's big backer?

04:03 Is he also kind of managing it or no?

04:06 -We don't know all the details of how involved Jack Dorsey is.

04:09 We know he originally provided the funding

04:12 and that he has talked with the overarching vision

04:15 with the current engineers and people who are heading it up.

04:18 We haven't gotten the sense that he has day-to-day involvement

04:21 in the way he did once with Twitter.

04:23 -All right, we'll have to ask Jack.

04:25 -All right, Shira Frankel, I hope I get that invite.

04:27 I want to try out BlueSky. We're talking about it.

04:30 I want to try it. We appreciate you coming on

04:32 and give us an introduction.

04:34 -My pleasure. Thank you for having me.

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